Eight Tips for Tackling AI and the Future of Events from the 2024 B-to-B Dream Team
Event Marketer
JULY 11, 2024
Indeed, what we’ve learned over the years is that cultural waves of change and market forces are often felt first by b-to-b event and trade show marketers. Fun fact: In 2016, our honorees talked about the increased demand for live streaming.) Consider ditching swag. “We
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