Event Marketer

MARCH 27, 2023

What began for Marriott in 2016 as a one-off, mega-fan sleepover event at the Super Bowl has evolved into a “tentpole moment” that caps off a months-long, loyalty-driving brand campaign.

Sports 75

Sports Sponsorships Retail Social Media 75

Event Farm

NOVEMBER 30, 2016

The art fair has a reputation for showing high quality work and attracting leading artists, galleries, collectors and sponsorship brands from around the world—and. Whether you'll be here in person or following along on social media, we invite you to explore the show + share your favorite moments using our official hashtag: #artbasel.

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Sponsorships Banking Social Media 2016 100

Bizzabo

AUGUST 22, 2018

From blogs on ways to increase ticket sales to 40-page eBooks on ways to maximize event sponsorship to webinars featuring event organizers in the field— you’ll find something useful within this directory of event planning resources. The Event Sponsorship Guide: Learn how to find, pitch and keep amazing conference and event sponsors.

Event Planning 88

Event Planning Social Media Sponsorships Event Marketing 88

zkipster

SEPTEMBER 19, 2016

” As the Head of Sponsorship, Events & Strategy at the Hong Kong Rugby Union, Melvin works hard all year to make the 120,000 visitors of the Sevens happy. Head of Sponsorship, Events & Strategy at the Hong Kong Rugby Union: Melvin Byres. In 2016, how important is technology to plan great events?

Tech 79

Tech Social Media 2016 Sponsorships 79

PCMA Convene

JUNE 1, 2017

And now Forbes has a brand-new list, “Top Influencers,” featuring the people who are making a fortune off of social media. According to the media company, those named to the list boast 250 million social-media followers between them. Not too long ago, there were many who discounted the influence of social media.

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Social Media 2016 Sponsorships Technology 45

Event Industry News

MARCH 7, 2019

He has 23 years’ experience across all disciplines including Experience and Event Marketing, Sponsorship, Amplification, Social Media Strategy, Retail Insights, Influencer Marketing, Experiential and Branded Content, and Omni-Channel Experiences.

Airlines 63

Airlines Social Media Retail Automotive 63

Bizzabo

DECEMBER 13, 2018

How to Promote Your Event on Social Media. For example, for the annual Google I/O conference in 2016, the Google team decided to provide a live 360 degree video stream of the keynote speech. 5) Social Media Mentions. In today’s digital-centric world, social media and events go hand in hand.

Event Marketing 97

Event Marketing 2019 Marketing Social Media 97

PCMA Convene

JUNE 28, 2016

The iconic Olympic torch is making its way to Rio de Janeiro, which means it won’t be long until the first 2016 Summer Olympics competitions begin. Here are some creative approaches Olympic sponsors are taking that may inspire meeting organizers to amp up their own sponsorship programs. ›   Barter better. That also means it won’t be.

Sponsorships 40

Sponsorships Retail Sports Social Media 40

MeetingsNet

MAY 18, 2017

Oh, and those sponsorship dollars are not unwelcome, either! ON24, a webinar-hosting platform, recently crunched data from more than 16,000 webinars they supported in 2016, randomly selected from the 65,000-plus webinars ON24 supported globally last year ( download the study here , free registration required). Use those widgets.

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2016 2014 Social Media Sponsorships 73

Social Tables

MAY 14, 2019

Some events may benefit more from a strategy relying mostly on small partnerships and local SEO (ex: weekly farmer’s market), whereas others may require an ad-heavy strategy that does most of the heavy lifting on social media (ex: industry conference. Pro tip: Since 2016, content consumption on Facebook has risen 57%.

Negotiating 141

Negotiating Sponsorships Social Media Education 141

PCMA Convene

JULY 3, 2017

Earlier this year, the Center for Exhibition Industry Research (CEIR) reported that the industry finished last year on a down note — with the performance of B2B shows declining in the final quarter of 2016 after 25 consecutive quarters of year-over-year growth. 2016 show: Colorado Convention Center, Denver, July 10–13.

Trade Shows 76

Trade Shows 2016 Education 2017 76

Nuila Events LLC

MARCH 30, 2016

Well, here we are, careening through early 2016 and so many of you have fresh new budgets for the year, our phones have stayed busy answering questions about how we can help you handle just about any event you can think of. bucketofhopemsia.com. Hello friends! Funny thing, Nuila Events, LLC really does do it all! Sound silly?

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Negotiating Social Media 2016 Sponsorships 40

Converve

OCTOBER 16, 2017

We originally posted this in July 2016, and because your interest in this topic is even bigger, we are updating it with even more ideas. Video is a media of communication that is unavoidable for event managers. The social media platform Snapchat had its breakthrough last year and now has over 300 million users worldwide.

Event Management 45

Event Management Management Sponsorships B2B 45

PCMA Convene

MARCH 26, 2019

It was a good fit — the venue’s raw, industrial atmosphere underscored the company’s funky DIY vibe — and the company brought GitHub Universe back to Pier 70 for its 2016 and 2017 editions. Sponsorship packages included options for interactive components and demo stations, and the customization was virtually limitless.

Sponsorships 65

Sponsorships Meetings 2018 Tech 65

Bizzabo

AUGUST 16, 2019

CiscoChat is a regularly scheduled social media chat series that "brings technology and business experts together so you have an opportunity to engage, discuss, and ask questions in real time." Social media is a great channel to deliver these types of experiences. But the occasional exclusive gathering is a great idea.

Social Media 48

Social Media Telecommunications 2019 2016 48

Converve

OCTOBER 16, 2017

We originally posted this in July 2016, and because your interest in this topic is even bigger, we are updating it with even more ideas. Video is a media of communication that is unavoidable for event managers. The social media platform Snapchat had its breakthrough last year and now has over 300 million users worldwide.

Event Management 40

Event Management Management Sponsorships Social Media 40

Eventtia

APRIL 12, 2023

It was founded in 2016 in Finland and has since grown to power over 10,000 events worldwide. Sponsorship: invite sponsors to the event page to give them more visibility. Easily access and analyze data on attendance, engagement, attendee satisfaction, sponsorship ROI, and other metrics.

2023 62

2023 Event Management Management Sponsorships 62

PCMA Convene

JANUARY 30, 2019

Another $16 million to $17 million of the budget comes from the city’s Tourism Public Improvement District — a fee on Dallas hotels with more than 100 rooms — followed by an additional $2 million to $3 million in private money from partnerships, sponsorships, and memberships. billion budget and 13,000 employees, earns $395,000 annually.”. “I

Tourism 49

Tourism Government 2003 Hotels 49

Bizzabo

OCTOBER 10, 2019

In 2016, SAP introduced the Fan Energy Zone, a series of interactive, motion-capture games that put folks right in the middle of the action. For example, you could post small clips on social media to build up anticipation for next year's event. In America, at least, the answer is no. Then use the footage to promote your brand.

2019 55

2019 Conference Sponsorships Events 55

Bizzabo

SEPTEMBER 6, 2018

In this fundraising event example, attendees pick from various event sponsorship packages that offer goodies like promotional opportunities, open bar tickets for VIP guests, and a private meet and greet with Mike Ditka and other famous football names. Offer more than one type of sponsorship package. Photo Source: MENCAP.

Sponsorships 65

Sponsorships Events Transportation Education 65

Bizzabo

DECEMBER 7, 2018

Gaining additional donations or revenue from ticket sales and sponsorships. December 1, 2016. The PR News’ Social Media Awards invites speakers like Jennifer Dulski, Head of Groups & Community at Facebook to share useful tips on how all organizations can organically build and grow communities. Hersh (@jasonphersh).

Entertainment 68

Entertainment Social Media Travel Marketing 68

Eventtia

APRIL 12, 2023

It was founded in 2016 in Finland and has since grown to power over 10,000 events worldwide. Sponsorship: invite sponsors to the event page to give them more visibility. Easily access and analyze data on attendance, engagement, attendee satisfaction, sponsorship ROI, and other metrics.

2023 48

2023 Event Management Management Sponsorships 48

EventMB

MAY 22, 2022

If you’ve never been, look for pics on social media or ask the event planners what’s been done in the past. Bonus tip: adding spotlights from the upper-level rigging or snapping pics and sharing them to social media can help build buzz. And with Google’s budget, they achieved it. Think about past exhibits at the show.

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Hubilo Blog

MARCH 7, 2020

She has been voted one of the top 100 movers and shakers in the UK Event Industry 2016 and a top 10 Event Industry social media influencer. Her company connects the MICE industry with the right social media influencer, to tell the story of the suppliers in an authentic and fun way within the right target audience.

Trade Shows 119

Trade Shows Social Media Consulting B2B 119

PCMA Convene

OCTOBER 2, 2017

“It speaks to the culture of the organization,” said Blalock, executive director of the Section of Women’s Health of the American Physical Therapy Association, and a member of ASAE’s 2016–2018 class of DELP (Diversity Executive Leadership Program) scholars. But she thinks there’s no excuse for not having more-diverse speaker rosters.

Meetings 85

Meetings Speakers Conference Tech 85

Canadian Special Events

APRIL 23, 2017

The millennial generation also referred to as Generation Y or the Echo Boom are those born during the 1980s and 1990s; in 2016, that would make them age 16 to 35, with the older ones born to Baby Boomer parents. They will certainly be very vocal about whether they’ve had a good or negative experience – usually through social media.

Social Media 63

Social Media Food and Beverage Sponsorships 2016 63

Hubilo Blog

FEBRUARY 25, 2020

Featured on Forbes as a “Top 20 Influencer of Chief Marketing Officers” – 2018 #1 Global Content Marketing Influencer – 2018 Listed on Forbes as one of the “Top 20 Influencers of CMO’s” – 2017 Ranked by Apollo Research in the “Top 20 Influencers of Digital Marketers in the USA” – 2016 Where to Find him? Mari Smith Who is she? for two years.

Speakers 101

Speakers Consulting Healthcare Financial 101

Hubilo Blog

FEBRUARY 25, 2020

Featured on Forbes as a “Top 20 Influencer of Chief Marketing Officers” – 2018 #1 Global Content Marketing Influencer – 2018 Listed on Forbes as one of the “Top 20 Influencers of CMO’s” – 2017 Ranked by Apollo Research in the “Top 20 Influencers of Digital Marketers in the USA” – 2016 Where to Find him? Mari Smith Who is she? for two years.

Speakers 98

Speakers Consulting Healthcare Financial 98

PCMA Convene

JANUARY 3, 2017

A few months before this announcement, I had a large conference where I pushed attendees further than they wanted to go by incorporating QR codes, iPads, and social media throughout the entire program. In September 2016, I serviced the Congressional Black Caucus Foundation’s 46th Annual Legislative Conference.

2017 69

2017 Education Hospitality Meetings 69

Bizzabo

MAY 14, 2018

This includes sponsorships, speakers and exhibits. At Computex 2016, one of the world’s largest tech trade shows, Intel used VNTANA’s telepresence hologram technology to visualize Gregory Bryant, Intel’s GM of connected home and commercial clients, on stage as a hologram to address the crowd in real time. 22) Utilize Social Media Tags.

B2B 48

B2B Event Marketing Marketing Social Media 48

Bizzabo

DECEMBER 19, 2018

They specialize in multicultural events, sponsorship activation, and mobile tours. Engine Shop creates all types of event-driven campaigns including sponsorship activations, multi-city tours, launch events, stunts and more. Their expertise spans corporate events, sponsorship activation, live experiences, travel incentives, and more.

2019 78

2019 Sports Entertainment Advertising 78

Bizzabo

MAY 18, 2018

Marketers suddenly found themselves in race to optimize and outcompete with banner ads, search engine optimization, social media, retargeting and a slew of other digital marketing channels. 15) Coca Cola - 2012 Olympics Sponsorship. In the 1990s, online marketing—the practice of driving actions on the internet—exploded.

Marketing 62

Marketing 2014 Fashion Social Media 62

Bizzabo

OCTOBER 8, 2018

Social Media Tips. In fact, $50 million was invested in modern event management solutions in 2016 alone, and as of 2018, 80% of professional organizers planning B2B events currently use some sort of event management software ( source ). Social Media Marketing World makes use of early-bird discounts to incentivize ticket sales.

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Social Media Marketing Event Technology Speakers 74