Event Marketer

FEBRUARY 20, 2023

Here, we tackle the sponsorship activations that went the distance for the biggest sporting event of the year. The brand also employed a complete hotel takeover featuring on-premise activations and events throughout Super Bowl 57 weekend, a tactic that earned Budweiser more than 1 billion impressions in 2020.

Sports 89

Sports Hospitality Social Media Sponsorships 89

Social Tables

NOVEMBER 12, 2021

For example, event signage can be used to: Advertise sponsorships Display product information Drive brand awareness Interact with event attendees Guide customers to a location Promote products and events Encourage attendees to share content on social media . 10 event signage ideas that stand out.

Advertising 148

Advertising Trade Shows Social Media Event Design 148

Nunify

OCTOBER 15, 2021

In fact, from a global perspective, according to Grandview Research , “The global virtual events market size was valued at USD 94.04 billion in 2020 and is expected to expand at a compound annual growth rate (CAGR) of 23.7% Hoppin is an all-in-one virtual platform that gives a replicated experience as being live at an event.

2028 52

2028 Social Media 2021 2020 52

Expo Pass

NOVEMBER 14, 2018

Enhanced Sponsorship Opportunities. Customize your exhibitor and sponsorship packages with innovative and interactive technologies including artificial intelligence, social media walls and opinion mining. Our Prediction: As we’ve written before, sponsorship and technology go hand-in-hand. Event Execution.

2019 61

2019 Technology Sponsorships Tech 61

Attendease

JANUARY 17, 2020

In 2020, events are going to become an even stronger pillar of B2B and B2C marketing. Top B2B Chief Marketing Officers plan to allocate almost 30% of their marketing budget to event planning in 2020. Make sure the registration software offers on-site event registrations. Attendee tracking.

2020 293

2020 Social Media B2B B2C 293

Event Marketer

MAY 17, 2021

As event marketers plan for the return of in-person events, they’re budgeting for a fresh slate of technologies and tools designed to attract attendees back to events and keep them safe once there. This article was originally published in 2020 and is updated periodically.

Tech 128

Tech Food and Beverage Retail Technology 128

Eventscase Blog

NOVEMBER 9, 2022

As we have announced extensively in social media, Eventscase celebrated its 10th anniversary last September. Despite the harshness of the crisis that has hit the events industry as a result of the Covid pandemic, Eventscase has always had the support of its investors. In September 2020, it managed to close a £3.5

2022 52

2022 Negotiating Social Media Tech 52

Socio Events

AUGUST 4, 2022

That’s exactly what 96% of event organizers went through when the pandemic began in March 2020. Ever since, the event industry has been pushed in the direction of a new, more flexible solution: virtual conferencing. Some platforms even allow you to add sponsorship logos and commercials while you’re live streaming.

Conference Planning 97

Conference Planning Conference Event Apps Speakers 97

Event Industry News

MARCH 7, 2019

Irv – Recognised as one of the founding leaders of ‘Experiential’ Marketing, Irv is a strategic and creative thinker. And with the leisure market growing and all eyes looking to Japan for the Rugby 2019 World Cup and 2020 Tokyo Olympics, we make sure ANA are firmly the airline of choice.

Airlines 63

Airlines Social Media Retail Automotive 63

Bizzabo

MARCH 12, 2020

Keep reading to learn how The Journal produces such highly anticipated conferences and other event types for its audience, as well as how it handles event branding and B2B event marketing. Just about every corporate event management plan should include event sponsorship. It technically isn't an event.

Negotiating 62

Negotiating 2020 Tech Conference 62

Hubilo Blog

APRIL 20, 2021

In 2020, virtual conferences gained momentum suddenly and drastically, due to the pandemic. In fact, business owners began launching different online meetings and events within their companies, to track the progress of the work done. Encourage Your Sponsors to Promote the Event. Use Social Media Promotion.

2021 52

2021 Conference Marketing Social Media 52

Bizzabo

AUGUST 16, 2019

In this article, we'll look at 12 of them and analyze the corporate event management tactics that make them so successful. Let's start with Cisco Live, one of Cisco's main events, which happens multiple times a year in different cities around the world. The event's content is totally up to you. Cisco Live. Source: Cisco Live.

Social Media 48

Social Media Telecommunications Technology 2019 48

Bizzabo

DECEMBER 13, 2018

Welcome to your guide to event marketing in 2019 and beyond. Below you'll find best practices on selling out your event, leveraging event data and more. What Is Event Marketing? Event marketing is the promotion of a product, brand, or service through in-person interactions. By 2020, 3.2M

Event Marketing 97

Event Marketing 2019 Marketing Social Media 97

SpotMe Blog

MAY 4, 2021

From virtual entertainment to sponsorships, learn how you can make a digital or hybrid conference just as exciting — or more exciting — than its fully in-person counterpart. #1) 5) Build Credibility With Sponsorships. Worried about how to incorporate sponsors into the virtual side of your event? Social Media Strategies Summit.

2021 130

2021 Conference Social Media Healthcare 130

Bizzabo

MAY 19, 2020

Get ready to discover KPIs that will help you both achieve event success and justify your event strategy. According to 2020 Event Marketing Report , the majority of marketers believe that events are the most critical marketing channel over digital advertising, email marketing and content marketing.

Social Media 84

Social Media Sponsorships B2B Speakers 84

Bizzabo

MARCH 19, 2020

To help guide you through (and beyond) these difficult times, we’ve compiled some best practices from successful hybrid events and conferences. Keep reading to learn what hybrid events are, why they're valuable, and 18 ideas you can use to help you host them effectively in 2020 and beyond.

Event Ideas 81

Event Ideas Social Media 2020 Conference 81

Bizzabo

FEBRUARY 4, 2021

Goals will guide what you should measure to determine event success. Whether your main objective is to increase audience engagement , maximize revenue, or obtain more event sponsorships , this list will help you gauge event success. This number is pretty impressive, considering that 80% of virtual events are free.

Sponsorships 89

Sponsorships Social Media B2B Speakers 89

Bizzabo

APRIL 20, 2020

Welcome to your guide on virtual events in 2020 and beyond. What are virtual events? While nothing can compare to the power of in-person, unprecedented circumstances have had a major impact on the future of events. The differences between webinars and virtual events. Types of virtual events.

2020 67

2020 Conference Speakers Sponsorships 67

Hubilo Blog

JULY 31, 2020

Pre-event marketing. Once you have concluded your goals, like who should be attending the event and what will be the goal, spare no time and begin strategizing your pre-event marketing. Learn more about audiences and reach out to them with email marketing and social media campaigns. Get Social!

Social Media 97

Social Media Marketing Conference Conference Networking 97

Nunify

JUNE 7, 2021

The year 2020 saw an unprecedented change in the way events were held. All pre-planned events had to either be pushed ahead indefinitely, or canceled. Many organizations, businesses, and content creators shifted their events to online platforms where they could take place virtually.

2021 98

2021 Event Apps Sponsorships Marketing 98

Hubilo Blog

JULY 31, 2020

Pre-event marketing. Once you have concluded your goals, like who should be attending the event and what will be the goal, spare no time and begin strategizing your pre-event marketing. Learn more about audiences and reach out to them with email marketing and social media campaigns. Get Social!

Social Media 52

Social Media Marketing Conference Conference Networking 52

Bizzabo

DECEMBER 15, 2020

As a result of the Coronavirus Pandemic in 2020, many event professionals found themselves in a place they never imagined. Event professionals pivoted learning about virtual events and safety. It was an incredibly hard time but the events industry is resilient. What we saw in 2020 was a renaissance.

Conference 83

Conference 2021 Sponsorships 2020 83

Socio Events

FEBRUARY 20, 2023

If they’re comfortable with it, you can even share their act on social media. How to choose the right entertainment for your corporate event With a wide variety of entertainment options ripe for the picking, choosing the best ones for your specific audience proves challenging.

Entertainment 52

Entertainment Corporate Events Sponsorships Trade Shows 52

Event Marketer

MARCH 23, 2022

The organizers and sponsors behind the South by Southwest (SXSW) conference and festivals have been “keeping Austin weird” since the annual event was established in 1987. In addition to taking place as usual in downtown Austin, a virtual edition of SXSW 2022 was offered to expand the globally-recognized event’s reach. Agency: BMF).

2022 128

2022 Entertainment Tech 2001 128

Bizzabo

MAY 18, 2018

Marketers suddenly found themselves in race to optimize and outcompete with banner ads, search engine optimization, social media, retargeting and a slew of other digital marketing channels. While online marketing isn’t going anywhere soon, offline marketing—formerly known as just “marketing”—has had a recent resurgence.

Marketing 62

Marketing 2014 Fashion Social Media 62

Eventtia

APRIL 12, 2023

. → Hopin Hopin is a relatively new player in the event management scene, with the London-based company only being started in 2019 and the software, Hopim Events, only being launched in February 2020. It offers many interactive features that allow users to create virtual events that resemble in-person experiences.

2023 62

2023 Event Management Management Speakers 62

Bizzabo

OCTOBER 10, 2019

Everyone knows that successful events are usually hosted in desirable venues and feature amazing, well-known speakers. But what else can your company do to push its event marketing game to the next level? Is there a bigger annual event than the Super Bowl? SAP is a master at these less-than-obvious "next level" tactics.

2019 55

2019 Conference Sponsorships Events 55

Hubilo Blog

MARCH 16, 2021

While circumstances have forced the event to go exclusively online, Infoshare 2020 didn’t miss a beat; it boasts some of the most impressive lists of sponsors broken down into different tiers, such as silver, gold and platinum. Securing sponsorship from top brands like Microsoft, Mercedez Benz, and others is an impressive feat.

Conference 52

Conference Speakers Marketing Fashion 52

Eventtia

APRIL 12, 2023

. → Hopin Hopin is a relatively new player in the event management scene, with the London-based company only being started in 2019 and the software, Hopim Events, only being launched in February 2020. It offers many interactive features that allow users to create virtual events that resemble in-person experiences.

2023 48

2023 Event Management Management Speakers 48

Planning Pod

APRIL 29, 2020

Virtual events have been around for more than a decade now, but until the coronavirus pandemic of 2020, they were often more a novelty than a necessity for most event industry professionals. Marketing and Sales. Email stats (opens, clicks) Social media engagement (likes, comments, follows, etc.)

Event Ideas 180

Event Ideas Food and Beverage Social Media Technology 180