Event Marketer

SEPTEMBER 27, 2023

Our annual listing of the Top 100 agencies serving the event marketing industry has arrived Behind every powerhouse brand experience is an event marketing agency whose people live for “live.” And a majority of applicants say they are adopting different AI tools to drive efficiencies and strengthen event strategies for clients.

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Event Marketer

SEPTEMBER 27, 2023

But at the end of the day, the master craftspeople who stand up our event builds and exhibit booths know the power of creativity, strategy, measurement and, most importantly, service to succeed in the evolving world of face-to-face corporate event marketing today. Presenting, the 2023 Fab 50.

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Prestige Events Magazine

JANUARY 20, 2025

Unlocking the potential and driving the growth of the business events economy will be the focus of The Business of Events: Global Policy Forum , when it returns next month. The full programme will be published on 1 February.

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Event Marketer

NOVEMBER 30, 2022

Event marketers today are grappling with the rising cost of event services, extensive shipping delays and labor shortages. And while there’s a general sense of optimism, the majority of event marketing budgets are not expected to be fully reinstated to 2019 spend levels until next year, or even 2024 for some organizations.

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Prestige Events Magazine

NOVEMBER 19, 2024

CSE , a leading logistics and management firm for major sporting events, has extended its partnership with British Athletics , following a successful 25-year relationship with the sporting body. Here’s to the next 25 years!”

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Event Marketer

JANUARY 17, 2023

Mastering the new event landscape requires recalibrating the role of content, aligning attendee expectations, leveraging design as an engagement tool and embracing an audience-specific mindset. The post THE EVENT STRATEGIST’S GUIDE TO 2023 EXPERIENCE PLANNING appeared first on Event Marketer.

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Event Marketer

DECEMBER 13, 2023

From dazzling takeovers and tours to live-wired exhibits and stage presentations, the winning programs represent outstanding use of experience design and innovative event technology across a wide variety of consumer-targeted and business-to-business event formats. Congratulations to all of the winners. We see you—and we want more.

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Event Marketer

NOVEMBER 13, 2023

The day opened with a summary of the 2023 Agency Business Outlook Report, which attendees received following the event. Check out scenes from Agency Forum 2023: The post Gallery: Talking Business Growth and Culture at Agency Forum 2023 appeared first on Event Marketer.

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Smart Meetings

NOVEMBER 4, 2024

Strong gains indicate a return to pre-pandemic stability Global business events entity Events Industry Council (EIC) has released its Global Events Barometer for the second quarter of 2024, with results showing positive growth in nearly every region around the world. Small event RFPs increased to 97% of 2019 levels.

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Event Marketer

OCTOBER 27, 2023

More than 15,000 event professionals gathered at IMEX 2023 , Oct. 17-19, at the Mandalay Bay Convention Center in Las Vegas, breaking attendance records and signaling that the business of events is in full-on growth mode. But how do you impress pros who do events for a living?

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Event Marketer

APRIL 18, 2023

From tires screeching on test tracks to serene booths boasting naturescapes, brand experiences at the 2023 New York International Auto Show ran the gamut. Now, settle in and buckle up as we take you through our favorite activations from this year’s show.

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Smart Meetings

DECEMBER 8, 2023

In 2023, Smart Meetings released a stream of multimedia resources for planners to learn about sustainability in the world of events. We know attendees want the events they take part in to make a positive impact, and that they don’t want to contribute to excess carbon emissions. Articles, surveys and webinars, oh my!

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Event Marketer

APRIL 3, 2023

Brands engage attendees in innovative products and global mission statements amid botanical-rich environments E xploring the exhibit halls at CES 2023 , held Jan. Spotlight on the Circularity of Electronics At an event like CES, where countless new tech products are unveiled, the circular economy model comes to mind.

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Smart Meetings

DECEMBER 22, 2023

Creating experiences, setting the stage for networking opportunities, and fostering connections among colleagues and association members are what the meetings and events world is all about. Tips for Negotiating Your Next Big Event Contract Cheryl M. In short, think big. Time to Adopt a Barrister Pricing Model?

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Event Marketer

NOVEMBER 7, 2024

When Coca-Cola became the official soft drink, non-sparkling water and sports drink provider of Austin, TX-based Circuit of the Americas (COTA) in the summer of 2023 , the brand was on a three-month time crunch to prepare its trackside activation for the Formula 1 United States Grand Prix. It’s interesting because the U.S. Across the 3.41-mile

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Event Marketer

NOVEMBER 14, 2023

Revving engines, tire smoke, meticulously restored classics, and futuristic concepts were all part of the action at the 2023 Specialty Equipment Market Association (SEMA) Show, a trade show for the automotive aftermarket industry that brought about 2,200 exhibitors and 160,000 attendees to the Las Vegas Convention Center from Oct. 31 to Nov.

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Conferences that Work

DECEMBER 18, 2023

I’m looking back on 2023. 2023 in review I slowed down in 2023. In 2023, in-person is back! But our industry still faces ongoing challenges, such as: high travel, F&B, and production costs; staffing shortages; tight client budgets; and the rise of last-minute event registrations. And, you know what?

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Prestige Events Magazine

NOVEMBER 11, 2024

The Centre is famous for its architectural brilliance and cultural offerings, but the creativity it has employed when it comes to space utilisation for its conferencing and business events offer has opened the door to new ventures, attracting an increasingly diverse range of clients to the venue.

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EventSource

JUNE 29, 2023

From vibrant plant-based delights to refreshing fusion cuisine, our city’s culinary maestros are proving that summer 2023 is far from ordinary. Whether you’re a foodie, an event planner, or simply curious about the culinary horizon, it’s time to whet your appetite with Toronto caterers’ top summer food trends for 2023.

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Prestige Events Magazine

OCTOBER 24, 2023

A social enterprise that supports adults with learning disabilities and autism by removing barriers to employment is providing crew members to Event Buyers Live 2023. Like any organiser, we want to build on our achievements and make improvements – even the smallest – to improve the experience of everyone who touches our event.”

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EventSource

FEBRUARY 6, 2024

And we have over 20 of Toronto’s most inspiring weddings from 2023 here. Here’s over 20 of Toronto’s most inspiring weddings from 2023. Vendors Featured in this Article 1 Review Amor Wedding Event Planner 52 Reviews Classy Affairs Event Planner 83 Reviews Designed Dream Event.

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Prestige Events Magazine

OCTOBER 24, 2024

Launched to increase meeting and event bookings across its extensive UK portfolio, the campaign incentivised booking agents with unique prizes, and results have exceeded expectations. The campaign provided a significant boost to the post-pandemic recovery of the event sector. In total, Summer Pops generated an impressive £18.8

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Prestige Events Magazine

FEBRUARY 4, 2025

Saupe, who joined the HACs in-house catering partner Searcys in May 2023, brings over two decades of culinary expertise to the role. In his new role, Saupe will lead the HAC kitchen team, designing and delivering exceptional dishes for events of all sizes.

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Conferences that Work

OCTOBER 23, 2023

Click to vote for The Most Influential People in the Events Industry for 2023! Dear colleagues and friends, I hope this message finds you well and thriving in your event industry endeavors. Here’s what you need to do: Visit the Eventex Index Voting Page for 2023 : Votes must be cast this week , by 6 P.M.

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Event Marketer

OCTOBER 11, 2023

Fusing fashion and tech, Vision Expo West 2023 welcomed eyecare professionals from all facets of the optical and vision industry at The Venetian Convention Center & Expo in Las Vegas Sept. The post Field Report: Steal-Worthy Activation Ideas from Vision Expo West 2023 appeared first on Event Marketer.

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Smart Meetings

DECEMBER 1, 2023

Technology within the events community has undoubtedly advanced. This year, we took the time to explore the pros and cons of AI, and the importance of making sure your technology is good and ready for your event. Smart Tech: When Good Technology Goes Bad What to do when your tech fails at your event?

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Event Marketer

DECEMBER 15, 2023

Heading into one of the year’s biggest trade show seasons, kicking off with CES 2024, we round up experiential strategies from the exhibits we covered throughout 2023 to help inspire your builds, tactics and engagement strategies for trend-forward business audiences. 30 to Feb. Rosie the Riveter would have been proud.

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Event Marketer

APRIL 24, 2023

Take a Spin Through the ReTreat: Photo credit: Postmates The post Coachella 2023: Festivalgoers Take a Bite Out of the Postmates ReTreat VIP Experience appeared first on Event Marketer. Agencies: Dorothy (experiential); Parker|Phoenix (p.r.).

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EventSource

OCTOBER 18, 2023

As the cool fall and even cooler winter approach, we find that our professional and social calendars begin to fill with all sorts of end of year events: meetings, holiday parties, weddings, social engagements, and so forth. Cerise Fine Catering Chef On The Go Catering & Event Services Inquire Now ( 65 ) EventSource.ca

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Event Marketer

FEBRUARY 26, 2025

Event Marketer’s 2025 B-to-B Dream has been unveiled. Valerie Strehle, Senior Director-Global Events, Workiva When an event organization operates under the code name GSD, or Get S**t Done, you know it has some serious momentum behind it. “We often talk about whats really driving people to events, Strehle says.

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Prestige Events Magazine

NOVEMBER 27, 2024

The Meetings Show , the UK’s leading event that brings together the world’s meetings and events community, is calling for innovators and industry experts to submit their game-changing ideas and insights for the 2025 show. Can you confidently talk about the future of event marketing?

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Smart Meetings

OCTOBER 18, 2023

Industry growth and a positive outlook is the 2024 theme American Express GBT Meetings & Events showcased its 13th annual “ Global Meetings and Events Forecast ” at IMEX America 2023. Companies are not in the office, so I think there’s a renewed effort in creating a sense of culture within companies.

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Smart Meetings

NOVEMBER 22, 2024

Considering Saudi Arabia for a future event? First-Ever International MICE Summit (IMS) Will Focus on the Future of Saudi Arabia’s Business Events Sector As the fastest-growing G20 MICE market, Saudi Arabia ’s business events sector will be the focus of the upcoming inaugural International MICE Summit (IMS), to be held in Riyadh Dec.

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Prestige Events Magazine

OCTOBER 28, 2024

The Business of Events has announced that its signature Global Policy Forum will take place on 20 th February 2025 at IET London: Savoy Place. Our Policy Agenda, which we published ahead of the last General Election, continues to form the basis of developing policy ideas that are designed to unlock the potential in the UK event economy.

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Event Marketer

SEPTEMBER 22, 2023

The sold-out b-to-b event marketing staple upped the ante for this year, boasting an additional 3,000 attendees, nearly double the number of educational sessions, a festival-style format, surprise-and-delight “drops” enabled by app push notifications, accessibility features, and much more.

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Velvet Chainsaw

MARCH 15, 2023

According to a study by the World Scholarship Vault , event planner stress levels are hitting a new high — the third-most stressful job in the world for 2023. Annual conference budgets are usually finalized 12-plus months prior to the event. But things have changed. Price increases. Can Vendors Be Part of the Solution?

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Smart Meetings

NOVEMBER 15, 2023

Event professionals know what it is like to take high-stakes risks in public while struggling with our own negative voices. Project SPARK gives business event stakeholders access to connect, learn and co-create how and where AI fits into the meeting space. Strategies for producing memorable events boiled down to the following.

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