Stova

MAY 11, 2023

Trade shows are back and better than ever. Today’s shows mix in-person and virtual formats, creating exciting opportunities to win over new customers. This article explains how to create a trade show marketing plan that drives traffic, leads, and conversions sky-high in 2023. Step 1: Set goals.

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Expo Pass

JANUARY 25, 2023

An event planning conference! These events give you the chance to make real connections with like-minded people, learn from industry experts, and come up with fresh new ideas. In this article, we share our list of event-planning conferences in 2023 that you won’t want to miss out on! Catersource + the Special Event.

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Event Marketer

SEPTEMBER 27, 2023

Our annual listing of the Top 100 agencies serving the event marketing industry has arrived Behind every powerhouse brand experience is an event marketing agency whose people live for “live.” Indeed, there are hundreds of creative and integrated marketing agencies across the landscape.

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Expo Pass

JANUARY 9, 2024

This year saw new technologies and cultural values transform the marketing landscape. From AR to AI, it’s a whole new world for event planners. While many of these trends started in 2023, they’re set to take on greater significance in the coming year. Ethical marketing. It’s time to roll with the changes, planners!

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SpotMe Blog

JULY 28, 2023

Selecting the right in-person event platform to manage your onsite events is critical to their success. Especially because 95% of marketers believe that in-person events help achieve business goals (American-based event technology company). What Is An In-Person Event Platform?

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MeetingsNet

FEBRUARY 6, 2023

A focus on current customers, smaller regional gatherings, and well-timed virtual events are among the most important findings from 670 event marketers. The recent survey of 670 event marketers from organizations in the U.S.

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Event Marketer

NOVEMBER 14, 2023

Revving engines, tire smoke, meticulously restored classics, and futuristic concepts were all part of the action at the 2023 Specialty Equipment Market Association (SEMA) Show, a trade show for the automotive aftermarket industry that brought about 2,200 exhibitors and 160,000 attendees to the Las Vegas Convention Center from Oct.

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Ins'Tent

JULY 20, 2023

Trade shows are an excellent opportunity for businesses to showcase their products or services, network with other professionals, and attract potential clients. However, with so many exhibitors vying for attendees’ attention, it can be challenging to have your trade show booth stand out. Inflatable furniture.

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Event Marketer

OCTOBER 27, 2023

More than 15,000 event professionals gathered at IMEX 2023 , Oct. 17-19, at the Mandalay Bay Convention Center in Las Vegas, breaking attendance records and signaling that the business of events is in full-on growth mode. But how do you impress pros who do events for a living?

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MeetingsNet

FEBRUARY 23, 2024

Short-form video is wildly popular and not difficult to produce—provided the event host has a plan for content creation and a timely strategy for pushing it out. This article from Trade Show News Network , a fellow Informa media outlet, discusses how far in advance event hosts should strategize their video content.

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Ins'Tent

AUGUST 30, 2023

If you’re planning to exhibit your business at a trade show or expo, one of the most important investments you’ll make is in a trade show booth. However, with so many options available in the market, there is a lot to think about when buying a trade show booth. Foam board.

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Velvet Chainsaw

FEBRUARY 27, 2023

Credit: iStock Event organizers are feeling the pinch as industry suppliers, venues and transportation companies rebound from the pandemic. Following are considerations gathered from industry media, meetings market surveys and anecdotal reports from Velvet Chainsaw Consulting clients.

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Event Industry News

JANUARY 13, 2023

The Peterborough-based independent fish and chip shop supplier, Friars Pride, has announced that its catering supplier trade exhibition, FRY I.T, will be returning to the East of England Arena and Events Centre for the first time since 2020, on March 5, 2023.

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Exhibitor Magazine

FEBRUARY 22, 2023

EXHIBITOR magazine, the leader in trade show and corporate event marketing education, recently announced its 2023 Best of CES award w. ROCHESTER, MN.

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Event Marketer

MAY 31, 2023

The 28-year-old Electronic Entertainment Expo (E3) was facing an identity crisis well before this year’s show, slated for June 13-16 in Los Angeles, was canceled due to a lack of interest and “playable demos” from major exhibitors. For indie gaming publishers reliant on trade shows, contingency plans are critical.

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Eventmobi

JUNE 12, 2023

Does anything feel better than attending an awesome event? Virtual events let attendees tune in from their living rooms, hybrid events give them options, and in person events are full of creative engagement opportunities. But how do you decide which format is best for your event? It comes down to feeling present!

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Event Marketer

DECEMBER 15, 2023

As trade show properties move to prioritize community and connection and create more opportunities for exhibitors—Outdoor Retailer’s acquisition of an adventure lifestyle festival as one example—consumer-style experiential is infusing booths with new energy. 30 to Feb. 3, leaned into that narrative.

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Event Industry News

MARCH 3, 2023

What can event and strategy professionals learn from Mobile World Congress 2023 (“MWC”)? Smyle Strategy Director Dax Callner spent three days at the MWC and shares his insights with us: If MWC 2023 has demonstrated anything, it is that European industry trade shows are back with a vengeance. Huge crowds.

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Socio Events

FEBRUARY 21, 2023

Here’s the truth: There’s no guarantee anyone will show up, even when you’re hosting a virtual event. However, with the right virtual event marketing strategy, you can increase your chances of success. The key to a successful online event is getting the word out to your target audience, which can be a challenge.

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Smart Meetings

AUGUST 23, 2023

Learning tracks cover challenges that keep meeting professionals up at night When what is expected to be the largest crowd ever for an events industry trade show arrives at Mandalay Bay Convention Center in Las Vegas in October for IMEX America 2023 , the focus will squarely be on connecting people in new, effective ways.

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Expo Pass

JANUARY 3, 2024

2023 has come to an end, and that means taking time to reflect on the year’s wins, challenges, highlights, and personal victories. For us at Expo Pass, it means looking back at the top event planning articles in 2023. What better way to start the year than filling out your calendar with event planning conferences for 2024?

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Event Industry News

FEBRUARY 15, 2023

After a stronger than expected market bounce-back last year for the springtime trade show, all signs point to a return to greater strength for this year’s leading marketplace for the global meetings and events industry. IMEX Frankfurt […]

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Event Industry News

FEBRUARY 23, 2023

Melbourne Convention and Exhibition Centre (MCEC) hosted over 3,000 people ready to connect and do business last week at the 2023 Asia Pacific Incentive and Meetings Event (AIME). AIME brings the business events industry together, connecting event planners with exhibitors, building knowledge and inspiring events of the future.

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Event Marketer

OCTOBER 11, 2023

Fusing fashion and tech, Vision Expo West 2023 welcomed eyecare professionals from all facets of the optical and vision industry at The Venetian Convention Center & Expo in Las Vegas Sept. Anytime you put an eyepatch on something, people love it,” said Janna Ossinsky, marketing manager for Tura. Patches and custom t-shirts.

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Expo Pass

FEBRUARY 1, 2023

We’ve done the research for you and created a list of the topics people most want to engage in 2023. Not only will it save you money by cutting down on all the logistics of hosting trade shows, but it comes with other benefits too. Personalizing your webinar to fewer people will help them get even more out of the event.

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Prestige Events Magazine

FEBRUARY 6, 2023

The Business of Events can announce an outline of its planned activity for 2023, which will see an increase in the number of scheduled events and reports as it works towards building a policy agenda ahead of the next UK General Election. Content will relate to policy initiatives.

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Event Marketer

FEBRUARY 22, 2024

Higher air fares are replacing the flight delay challenges of 2023. The good news for event marketers, however: Despite the year’s travel speed bumps and forecasts, many events and trade shows (CES 2024, included) are reporting they are back to pre-pandemic attendance levels. percent increase in hotel rates.

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Event Marketer

APRIL 3, 2023

Brands engage attendees in innovative products and global mission statements amid botanical-rich environments E xploring the exhibit halls at CES 2023 , held Jan. Spotlight on the Circularity of Electronics At an event like CES, where countless new tech products are unveiled, the circular economy model comes to mind.

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Exhibitor Magazine

APRIL 25, 2023

Exhibitor Group, the award-winning leader in trade show and corporate event marketing education, announces the winners of its EXHIBITORLIVE 2023 Best.

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ePly

JANUARY 27, 2024

The world of event planning experiences success not just through having a great venue or a top-notch speaker line-up – it’s about getting the word out and drawing a crowd. An event marketing plan is integral for tying this all together into one magical experience. What Exactly is an Event Marketing Plan?

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Event Marketer

DECEMBER 12, 2023

Sabrina Gonzales, Director of Events, Shutterstock A well-rounded perspective on the marketing and sales cycles of brands gives Sabrina Gonzales the leading edge as director of events for Shutterstock, a provider for stock images, audio and video. At Shutterstock, she oversees the execution of all the brand’s events in the U.S.

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Canadian Special Events

APRIL 6, 2023

We are thrilled to announce the finalists for the 2023 Canadian Event Awards! The Canadian Event Awards honours and celebrates the best in over 50 categories, from event design and production to marketing and sponsorship. Congratulations to all the finalists, and best of luck in the final rounds of judging.

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Eventscase Blog

MARCH 23, 2023

Not only are we providing technology for various client events to happen, we are also attending onsite events left and right! This year is the fifth edition of the same event—it will be held at Fycma, Malaga. Madrid City Tourism Forum 2023 On March 27th, the “Madrid City Tourism Forum” will be held at the Hotel Meliá Castilla.

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Event Marketer

JANUARY 22, 2024

Most event marketers know how difficult it can be to get budget dollars when their peers in other marketing disciplines have better data. But there are countless ways to measure the impact of events and collect compelling data that proves how live experiences ladder up to real business goals.

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Socio Events

MARCH 3, 2023

With a fresh new year ahead, event planners around the world have a lot to look forward to in 2023. As the nearly $1 trillion event industry continues to rebound from the pandemic, event professionals are poised for a prosperous future. The biggest event trends of 2023 Get the latest insights on 2023 event trends.

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Stova

MARCH 17, 2023

The Complete Guide to Event Marketing This guide will tell you what matters now and what will matter going forward in event marketing. To succeed, the event marketer of the future needs to stay on top of the event marketing game. What is Event Marketing?

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MeetingsNet

OCTOBER 4, 2024

In less than 18 months with the Calgary Real Estate Board, Jennifer Hadley has revamped the logistics, agendas, and sponsorship programs for CREB’s big events. When she started at the Calgary Real Estate Board in April 2023, Jennifer Hadley inherited a completed plan for the group’s annual Diamond Gala happening two months later.

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