Event Marketer

MAY 2, 2024

Events are memorable. Indeed, events are everything , and it’s the mantra that guided the 2024 Experiential Marketing Summit in Las Vegas. Here, we break down 12 top takeaways, straight from the floor at EMS 2024. Alyson Griffin, head of marketing at State Farm, delivered the first EMS 2024 keynote.

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Event Marketer

SEPTEMBER 27, 2024

The app was very helpful with its venue overview maps and interactive wayfinding. Designated cool-down spaces were available and most attendees who needed a minute to reset appreciated the calming setting with dimmed lights in the hallways between venues. MORE SCENES FROM DREAMFORCE 2024: Have a story idea? Contact the editors.

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Event Marketer

JANUARY 31, 2024

Filmmakers, actors, storytellers and, yes, marketers gathered in Park City, UT, for the 40 th annual Sundance Film Festival, Jan. 18-28, where brand activity has become nearly as ubiquitous as the event’s premieres and panels. Johnson) A quick peek inside Acura’s House of Energy in Park City at this year’s #Sundance.

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Event Marketer

MARCH 11, 2024

For a taste of the hot-sauce-drenched action on the ground, check out our first recap, live from SXSW 2024. The three-floor venue was decked out with classic ski lodge décor, including faux snow scenes installed in the windows, fake snow-covered pine trees and brand ambassadors in parkas and winter hats.

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Event Marketer

FEBRUARY 9, 2024

Let’s talk everything at the 2024 Experiential Marketing Summit, April 24-26, in Las Vegas. Events are strategic, challenging, memorable, engaging, bold, exhilarating, and, most importantly, impactful. But applying these principles and practices within the event marketing function is often overlooked.

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Event Marketer

MARCH 13, 2024

In part two of our live coverage from SXSW 2024, we bring you six more steal-worthy event and experiential strategies spotted during our travels around Austin. Photo credit: Max Photography The post SXSW 2024, Part Two: From Porsche to Shipt, Six Activations Making Headlines appeared first on Event Marketer.

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Event Marketer

JULY 30, 2024

Take a spin through some of the best SDCC 2024 experiences found outside the convention center, and across the city’s Gaslamp District. Agency: Creative Riff) ADULT SWIM The iconic Adult Swim on the Green festival has been part of SDCC for more than a decade and the 2024 event, hosted July 25-28, was dubbed “Pirate Parrrty on the Green.”

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Event Industry News

MARCH 5, 2024

As sustainability continues to take centre stage in event planning, this comprehensive guide serves as your go-to resource for discovering the top sustainable venues and suppliers.

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Event Industry News

JANUARY 24, 2024

AGF (A Greener Future) reveals 27 events, venues and innovators from 12 countries as finalists in the International AGF Awards 2024. Awards are given across 9 important sustainability categories, including power, water, food and travel, and the top accolade of the International Greener Festival Award 2024.

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Event Marketer

FEBRUARY 20, 2024

No matter how long you’ve been in the events biz, the industry’s ever-evolving nature means there’s always fresh territory to explore. To help get the juices flowing for 2024, we analyzed 10 hot properties that offer prime sponsorship opportunities, and in some cases, new audiences worth tapping into.

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Event Industry News

JANUARY 11, 2024

Heart of London events venue, The Mermaid London, is thrilled to announce its partnership with leading mental health charity, SANE. With a proud […]

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Event Marketer

JULY 3, 2024

The brand took over three floors of the venue in an effort to drive business growth with its current customers, their agencies and the broader b-to-b partner ecosystem. Then in the evening, the activation was abuzz with various client and partner events, and culminated in a late-night party featuring a performance by The Chainsmokers.

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Eventscase Blog

JANUARY 24, 2024

In our case, we are welcoming 2024 with a bang as we anticipate new opportunities, new events and more innovative developments to make this our best year ever! The associations and organisations which we collaborate with have already unfolded their catalogue of activities for 2024, which is also packed with events.

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Event Industry News

FEBRUARY 19, 2024

Julius Robinson, Chief Sales & Marketing Officer, U.S. and Canada, Marriott International Non-Traditional Venues: Our teams have received increasing requests for nontraditional venues, outdoor setups and reimagined creative spaces.

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Event Industry News

MAY 10, 2023

{10-11} Carlton House Terrace, the home of The British Academy for humanities and social sciences, is taking bookings from April 2024 for its vibrant new event spaces, which are part of a £9.6 Conference and event planners looking to use these creative new spaces are now able to work with the venue’s team, […]

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Event Industry News

FEBRUARY 21, 2024

Wembley Stadium is preparing for a big 2024, packed with major events, including this year’s UEFA Champions League Final, crucial […]

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Eventscase Blog

MAY 22, 2024

As we’ve shared, in 2024 we are highlighting new functionalities developed by our team in our sessions. This time, we are focusing on the enhanced Digital Venue navigation, designed to be more intuitive and user-friendly for attendees. Do you want to view this episode?

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Event Marketer

JULY 9, 2024

Before we dig deeper into those results, let’s go inside this media event of all media events—an Apple launch-worthy, hybrid, fan-driven and -inspired, live-streamed menu reveal experience for superfans, influencers and journalists over Super Bowl weekend in Las Vegas. The showcase took place on Feb.

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Eventscase Blog

JULY 17, 2024

”, we will delve into the new possibilities that our Digital Venue offers to improve the visibility of your sponsors. Companies seek to generate positive experiences and connect emotionally with their clients, while events need funding to deliver unforgettable experiences and strengthen their propositions.

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Event Industry News

MAY 7, 2024

Get ready to elevate your Summer events to new heights with the ultimate resource brought to you by Event Industry News. Our Summer Event Guide is your go-to source for the hottest venues and top-notch suppliers guaranteed to make your events sizzle.

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Event Industry News

SEPTEMBER 20, 2024

After the annual general meeting (AGM) of the Association of Event Venues (AEV) held at Silverstone International Conference and Exhibition Centre on Monday, September 16, 2024, the AEV has revealed alterations to the board.

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Prestige Events Magazine

DECEMBER 14, 2023

As we head into the final days of 2023, Venues of Excellence, reflects on its most successful year ever, welcoming 12 fantastic new independent venues into the UK’s leading sales and marketing consortium. Over the past two months, the consortium has welcomed three new venues.

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Event Industry News

SEPTEMBER 11, 2024

The Association of Event Venues (AEV) has, today, revealed Floyd Woodrow, founder and CEO of Super North Star and Compass for Life foundation and Chairman of the Quantum Group, will open the AEV annual conference at the ICC Birmingham on Thursday, 14 November 2024.

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Socio Events

OCTOBER 10, 2023

The strategy that event planners and organizers use to achieve that is called event activation, or experiential marketing. While event activations typically happen during an event, industry professionals use the tactic in pre-and post-event marketing too. During the event 4.

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Event Marketer

AUGUST 18, 2024

Data Younger generations are more focused on a holistic trade show experience with emotional connection, ambiance, convenience and unique moments making them more willing to revisit these events in the future, according to insights from the ASM Global Survey on millennial and Gen Z preferences. 1689 on the 2024 Inc.

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Eventtia

APRIL 22, 2024

Also, it allows for setting up specific zones within the event venue with distinct access levels for different groups, such as VIPs and staff. Compared to other ticketing solutions and event planning software, Splash positions itself as an event marketing solution. Pricing Weezevent’s pricing model charges 2.5%

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Event Industry News

AUGUST 16, 2024

A Greener Future (AGF), the not-for-profit company committed to helping events, festivals and venues around the world to become more sustainable, announce their Autumn training schedule with events taking place in London and Manchester.

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Expo Pass

JANUARY 3, 2024

As a final HOORAH, we’ve compiled a short review of the Top 6 articles to help you review your wins and plan for 2024. Attend these stellar conferences in 2024. What better way to start the year than filling out your calendar with event planning conferences for 2024? Win big with event sponsorship.

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Event Industry News

JUNE 17, 2024

The Association of Event Venues (AEV) has co-opted two new members following its summer board meeting held at Central Hall Westminster on Friday, 14 June, 2024.

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Eventscase Blog

MAY 15, 2024

series , we unveiled key improvements to our Digital Venue agenda, promising a smoother experience for organisers and participants. Streaming Configuration Streaming Management In addition, during the latest session, we reviewed the streaming options available within the Digital Venue. In session #14 of our “Did you know?”

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Event Marketer

SEPTEMBER 23, 2024

The June 2024 OR show was successful and brought some renewed energy and optimism,” said Outdoor Retailer Show Director Sean Smith. “A Research & Data Global DMC Partners (GDP ) released its Q3 2024 Meetings & Events Pulse Survey Report about the key forces driving decisions for meetings and event professionals in the U.S.,

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Event Industry News

FEBRUARY 7, 2024

The Association of Event Venues (AEV) has announced seven new chair and vice chairs leading four of its 16 working groups. Rachel Parker, AEV director, said, “Our working groups continue to be a vital part of AEV and our sister associations. Last year we held 72 meetings both in person and online equating to 129.5 […]

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Event Industry News

MAY 20, 2024

BMA House, a leading venue in the heart of Bloomsbury, has revealed its enhanced 2024 summer party offering, coinciding with significant refurbishments to the Garden Room, which have been undertaken in partnership with the venue’s catering partner, Company of Cooks.

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Event Industry News

JANUARY 8, 2024

The Association of Event Venues (AEV) has announced its newest member is Co-op Live, the UK’s music-first, purpose-driven arena. Set to open in the spring of 2024, the venue intends to be one of the most sustainable and socially responsible in Europe.

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Eventmobi

JULY 9, 2024

Plenty of association and corporate event planners have asked themselves this exact question in recent years. When Amenah plans an event, she pays special attention to the imagery her team creates. “Aesthetics is very important to Gen Z… It really makes them feel like it’s more than just another corporate event. .

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Event Industry News

MAY 21, 2024

IACC, the association which represents the top one per cent of global meeting and conference venues, has released the findings from its eagerly awaited 2024 Meeting Room of the Future Report.

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Event Industry News

MAY 13, 2024

Destination Emirates Old Trafford has unveiled a selection of corporate Christmas party experiences for the 2024 festive season, following an extensive £75million makeover to establish the legendary cricket stadium as a premium, versatile events destination in Manchester. Guests […]

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