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CEO Insights: The Event Tech Trends to Watch in 2025

Prestige Events Magazine

By Yaron Lipshitz, CEO of Prismm (previously Allseated) This time last year, the Meetings Industry PULSE Survey (Jan 2024) showed a surge in event tech investment with 46% of planners intending to increase their tech spending, despite a cost-conscious environment. People want to see a space before committing time to visit it in person.

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The Future of Event Marketing: Exploring Trends and Innovations

Momencio

Virtual reality will be the dominant marketing trend by 2025. Leading event management software often includes a game element that allows event organizers to design challenges, such as trivia questions after a session or visiting an exhibitor booth. Attendees receive points by typing the appropriate codes into their event app.