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Trade Show Industry Updates: News, Data, Trends

Event Marketer

Welcome to this month’s exhibit industry news digest for corporate trade show marketers, featuring intel on research, trends, people and company updates. Among the driving factors of memorable experiences the respondents noted three content (38 percent), venue (27 percent), and destination (25 percent). sales manager.

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Multi-year deals and event expansion at Exhibition Centre Liverpool heralds return to industry confidence

Event Industry News

UNITAS Wholesale Trade Show, which recently extended its contract to five years, will take place this week on March 9 – 10. The event welcomed 43,000 visitors when it took place at the venue in November. It is set to return twice a year until 2025. Comic Con Liverpool.

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Agenda Unveiled: The 2024 Experiential Marketing Summit in Las Vegas

Event Marketer

Here, we offer a preview of what we’ll explore at the show—tactics and trends that are helping event marketers to level-up their events, campaign strategies, revenue and careers this year. THE EXPERIENTIAL EXHIBIT Trade show strategies, exhibit portfolios, on-the-floor booth experiences—they’re all changing.

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Record-setting IMEX Impacted Business and Lives

Smart Meetings

She noted the number, quality and diversity of fringe events around the show. She described the dynamic as a partnership with the hosted buyer trade show as the strong heart making space for partners to create their lively activations on the show floor and beyond. MPI Foundation uses the $14.4

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Skift Meetings Awards 2024: Meet the Winners

EventMB

Perfectly situated among some of the city’s most prominent cultural venues including Walt Disney Concert Hall and The Broad, the property serves as a true destination within a destination. pillar-less convention center, complete with 14 break-out meeting rooms, setting this as a perfect meetings & event venue.

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Changemakers 2024: Jennifer Hadley Is “Graciously Audacious”

MeetingsNet

But with the host venue not designed for easy accessibility or flashy entertainment—and sporting a balky air-conditioning system—Hadley took notes on site and combed through attendees’ post-event feedback to ensure a different experience next time. “So, The toughest part of implementing any change is making the budget work,” Hadley notes.

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Simplify Event Planning with Seamless Registration and App Integration

Guidebook

With insights to inform your approach, you can improve attendance rates and even share valuable data with venues or vendors for better coordination. ” As we look toward 2025, its clear that event tech trends are leaning toward integrated, seamless experiences that streamline event planning and prioritize attendee engagement.