Event Marketer

MARCH 27, 2024

Welcome to this month’s event marketing industry news digest, featuring updates on new hires, promotions, acquisitions, and launches. Acquisitions OBE Worldwide (parent of On Board Experiential) has acquired a majority stake in London-based agency Playmaker Experiential , led by managing partners Ian Hayne and James Hogben.

2027 130

2027 Healthcare Trade Shows Entertainment 130

GEVME

MAY 1, 2021

Since the pandemic, virtual events increased by ~1000%. The global virtual events market size valued at $77.98B in 2019 is expected to grow at a CAGR rate of 23.2% from 2020 to 2027. People are also more interested in virtual events. Rise Of The Digital Event Manager: What Does It Mean To Be An Event Manager Today?

Event Technology 156

Event Technology Technology 2020 2027 156

Event Industry News

JANUARY 23, 2024

In particular, ABPCO has achieved a 13% increase in PCO members, bringing the total to 155, a significant step towards its goal of 200 members by 2027. The Association of British Professional Conference Organisers (ABPCO) is celebrating 2023 as a remarkable year of achievements and growth.

2027 64

2027 2023 Conference Event Design 64

Certain

APRIL 21, 2023

How AI is Revolutionizing Event Management Artificial Intelligence (AI) is revolutionizing the event management industry by automating and optimizing many of the processes involved in planning events. billion by 2027.

Event Management 26

Event Management 2027 Management Global Events 26

Socio Events

MARCH 8, 2023

But which event advertising strategies are most effective? We have some valuable event advertising tips to ensure your next event is successful. 18 tips for advertising your event Event planners work hard to curate an exciting and engaging event experience. Download now 5.

Advertising 52

Advertising Social Media 2027 Marketing 52

Eventtia

MARCH 8, 2023

The continuous growth translates into higher competition which subsequently involves the need for differentiation and innovation in marketing. And while traditional marketing is undoubtedly efficient, companies may need help to build an overflowing opportunity pipeline and a loyal customer base.

Retail 48

Retail 2027 2025 Marketing 48

Eventtia

JULY 6, 2023

In the fast-paced and highly competitive retail market, improving the customer experience became the main factor in achieving predictable revenue results. By prioritizing customer acquisition, retention, loyalty, and satisfaction, companies can differentiate themselves in the market, foster long-term relationships, and drive revenue growth.

Retail 48

Retail Technology Social Media 2029 48