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Podcast: Looking Back on the Paris 2024 Olympics and Paralympics, with GMR’s Jeff Handler and Dennis Jenders

Event Marketer

Hundreds of event and experiential professionals were on the ground taking in the sights and sounds of the French capital, while making brand activations happen. It’s important for us to still as marketers push that narrative and ensure equity and equality all across the board.” Listen here: Have an idea for an episode of Event Peeps?

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Podcast: Inside Canada Olympic House and Air Canada’s Paris 2024 Campaign, with Mosaic and Wasserman

Event Marketer

Greg Wamsley, Mosaic North America, and Alyson Walker, Wasserman The Event Peeps Podcast returns with part two of our look back on one of the years biggest events, the Paris 2024 Olympic and Paralympic Games. and Los Angeles 2028 (a showcase of tech and sustainability?). Listen here: Have an idea for an episode of Event Peeps?

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Key Takeaways from MPI Northern California ACE 2025

Smart Meetings

1 2028 is Poised to Spur a Significant Market Shift With the demand for meeting space continuing to soar, event planners are increasingly feeling the pressure to lock in venues ASAP. Here, Smart Meetings brings you the key takeaways. #1 Dominguez pointed to data showing that, on average, hotels currently have 14.5

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Brand USA Focus on MICE and Special Events Could Expand Annual Global Travel Beyond 90 Million in the Future

Smart Meetings

One of our biggest challenges is global competitionother countries are stepping up their game, investing heavily in tourism infrastructure and marketing, reported Dixon. as the ultimate destination for leisure, business events, and cultural experiences, he concluded. Department of Commerce, he said. truly extraordinary, he said.

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A City Within a City to Launch in SoCal

Smart Meetings

Katie Pederson, Director of special events for ocV!BE, Eventually accruing over 30 food concepts throughout the district and a 21-stall Market Hall, ocV!BE Read More: Following California’s Reopening, Visit Anaheim Confirms 55 Events in 2021. BE’s Market Hall. 2028 – By 2028, ocV!Be BE ecosystem.

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SXSW 2025: The Top Experiential Stunts, Activations and Events Taking Over Austin

Event Marketer

Its business as usual at the 2025 SXSW Conference & Festivals in Austin, but the 38 th annual event, March 7-15, may mark the end of an era for the tentpole. billion renovation that wont be complete until late 2028. billion renovation that wont be complete until late 2028. gun policies to prevent mass shootings.

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The Brief: Billboard Races and Bratty Birds

Event Marketer

FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover billboard races, bratty birds and sponsored sensory rooms. To spread the word about Buttermilk Baby, Carvel and Berg Hospitality hosted a VIP launch event on Sept. We love the confidence. The football field, that is.

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