Brand USA Focus on MICE and Special Events Could Expand Annual Global Travel Beyond 90 Million in the Future
Smart Meetings
JANUARY 10, 2025
is on track to welcome 90 million visitors one year ahead of the goal outlined by the National Travel and Tourism Strategy report. tourism ecosystem. Read More: Celebrate World Tourism Day What is the biggest challenge to growing incoming global travel? That number is up from 79 million in 2019. Travel Association and the U.S.
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