IMG
SEPTEMBER 26, 2024
Unlock the potential of multicultural marketing with our in-depth e-book. Learn strategies to engage diverse audiences and expand your brand's reach in today's global market. Whether you're new to multicultural marketing or looking to enhance your current strategies. The post Multicultural Marketing E-book first appeared on Innovate Marketing Group, Inc.
Conferences that Work
SEPTEMBER 23, 2024
Here we go again—another generative AI service churning out plausible-sounding, but misleading content. This time it’s Google’s NotebookLM , branded as “your personalized AI research assistant powered by Google’s most capable model, Gemini 1.5 Pro” It now includes Audio Overview , which creates audio discussions between “two AI hosts” who supposedly engage in a “lively deep dive” based on your sources.
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EventMB
SEPTEMBER 24, 2024
Skift Take: It’s not always possible to take time after a meeting to get back to equilibrium, but many planners consider it a must. Ten event organizers share their relaxation rituals.
SpotMe Blog
SEPTEMBER 24, 2024
On September 12, 2024, SpotMe Life Sciences took home the bronze award in the Pharma Technology Impact Category at the PM Society Digital Awards. This new category celebrates breakthrough solutions that empower pharma brands to engage with HCPs in more effective and valuable ways. “We’re honored to receive this award, as it highlights the strides we’ve made in reshaping how pharma companies engage HCPs.
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In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
Event Industry News
SEPTEMBER 24, 2024
EPIC Entertainment Group, renowned for pushing the boundaries of immersive entertainment, continues to lead the way in creating unforgettable holiday experiences. Through a combination of cutting-edge technology, immersive storytelling, and a deep commitment to authenticity, EPIC delivers “wow” moments for guests across multiple venues.
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
Canadian Special Events
SEPTEMBER 25, 2024
Last Thursday, the iconic Le Dîner en Blanc transformed Fort York National Historic Site —Garrison Common —into a stunning sea of white. This global picnic phenomenon, which began in Paris, welcomed 1,000 guests to enjoy dinner à la française, where good conversation and champagne were in abundance. Guests are guided by their Table Leader to the secret location.
EventMB
SEPTEMBER 25, 2024
Skift Take: Stop planning meetings like it’s 2010. Gen Z doesn’t have the same values as Boomers, and planners who don’t evolve may find themselves out of step.
Event Marketer
SEPTEMBER 27, 2024
FOX Entertainment’s new drama “Rescue: HI-Surf” shines a spotlight on the heavy-water lifeguards who patrol and protect the North Shore of O’ahu in Hawaii, one of the most well-known, dangerous stretches of coastline in the world. While the show and its scenarios are fictional, the life-saving actions of open-water lifeguards are very real, and FOX wanted to drive a true impact with the new series’ marketing campaign.
Event Industry News
SEPTEMBER 23, 2024
The Box Group, a leading provider of innovative ground protection and event temporary infrastructure solutions, is excited to announce the launch of Stadia XHD, a cutting-edge modular ground protection system designed to revolutionise events hosted at stadiums and sports venues.
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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
IMG
SEPTEMBER 26, 2024
Stay ahead in the dynamic world of events; discover the latest trends, insights, and projections that will shape the event industry in 2024. This report is essential for professionals looking to make informed decisions and strategize effectively for the upcoming year. The post Event Industry Report & Forecast 2024 first appeared on Innovate Marketing Group, Inc.
Prestige Events Magazine
SEPTEMBER 26, 2024
77% of UK business leaders consider the annual corporate Christmas party the most important work event of the year, emphasising its significance in the corporate calendar. The research, which surveyed hundreds of senior business leaders from a host of industry sectors [ranging from banking to pharmaceutical] on their perceptions of the corporate Christmas party, also revealed that 72% of businesses have a Christmas party every year without fail, with only 9% of companies refusing to celebrate th
EventMB
SEPTEMBER 26, 2024
Skift Take: Cvent’s blueprint goes beyond buzzwords. AI is improving efficiencies, and acquisitions are filling gaps as the company tries to stay ahead of shifting industry demands.
Event Marketer
SEPTEMBER 27, 2024
In the era of remote work and global teams, organizations have to work harder than ever to maintain company culture, motivate employees and ensure they feel connected to one another and to the business. And there’s one strategy that solves for each of those objectives: internal events. Whether it’s a meeting designed to galvanize the salesforce or a beach retreat that rewards staffers for their achievements, companies are leaning on team-building events to support—and retain—employees.
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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
Event Industry News
SEPTEMBER 23, 2024
– New research shows that 94% of multilingual event planning professionals said they would consider using AI as part of the live translation services at their events.
IMG
SEPTEMBER 26, 2024
Streamline your business operations with our curated selection of tools. From project management to client engagement, these resources are designed to enhance efficiency and productivity in your event planning processes. The post IMG Business Tools first appeared on Innovate Marketing Group, Inc.
Prestige Events Magazine
SEPTEMBER 25, 2024
IBTM has revealed human connection specialist and award-winning author, Simone Heng , will be a keynote speaker at its flagship IBTM World event. Simone is part of an electrifying line-up of speakers at the leading global trade show who will amplify the unparalleled power of events to offer personal experiences. With a mission to inspire people to connect, Simone has shared her wisdom with organisations including the United Nations, Harvard University and Google.
EventMB
SEPTEMBER 23, 2024
Skift Take: As DEI departments face widespread downsizing and political tension, experts argue that building an inclusive company culture matters more than having a dedicated DEI department.
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Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!
StraussCA
SEPTEMBER 26, 2024
In times of uncertainty and challenge, whether due to global events, personal struggles, or change within your organization, it can be difficult to maintain motivation in your work. As Association Volunteer Leaders, you are the backbone of countless organizations, making an impact in your individual communities and beyond. But when the going gets tough and life gets busy, staying engaged and inspired can feel harder than ever.
Event Age by Swapcard
SEPTEMBER 24, 2024
Swapcard, the leading event engagement platform, today released its latest report, The State of Event Engagement , offering deep insights into how event organizers and exhibitors can unlock new levels of success by addressing often overlooked gaps in engagement. Analyzing over 2000 global events and 2.5 million participants, the report sheds light on underused strategies and surprising blind spots in event management and exhibitor efforts.
IMG
SEPTEMBER 26, 2024
Plan the perfect company retreat with ease. Our comprehensive checklist helps you cover all the essentials, ensuring a productive and enjoyable experience for your team. The post Checklist: Company Retreat Planning first appeared on Innovate Marketing Group, Inc.
Prestige Events Magazine
SEPTEMBER 26, 2024
ICC Wales is celebrating a huge business milestone with its confirmed event pipeline, which is expected to generate more than £75.8m in local economic benefit, with 2025 events contributing more than £39m alone. The extensive lineup of conferences, exhibitions, and large-scale events which are booked from now until as far ahead as 2028 span a range of sectors including technology, healthcare, education and renewable energy.
Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien
Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.
EventMB
SEPTEMBER 23, 2024
Skift Take: San Francisco is still far off from seeing a full recovery in its conferences and meetings business. Hiring a permanent CEO for its destination marketing organization is an important step.
Event Marketer
SEPTEMBER 23, 2024
FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover billboard races, bratty birds and sponsored sensory rooms. ON YOUR MARKS, GET SET… LEAVE YOUR FRIENDS IN THE DUST London-based fitness chain Gymbox is on a mission to prove that exercising can be as fun as going out with friends (we’re skeptical), offering live djs and offbeat fitness classes at its various locations.
EventSource
SEPTEMBER 24, 2024
Some love stories are destined to unfold in a place that feels like it was made just for them. For Sophie and Mark, that place was the Beaumaris Yacht Club —a venue that offered not just breathtaking views, but also a sense of intimacy and rustic charm that perfectly matched their vision for a dream wedding. Set against the backdrop of a serene bay, the Yacht Club provided an idyllic setting where nature and elegance intertwined seamlessly.
IMG
SEPTEMBER 26, 2024
Ensure your next event is unforgettable with our step-by-step checklist. From initial planning to execution, this guide covers everything you need to create an exceptional event that resonates with your audience. The post Checklist: 6 steps to Building a Rockstar Event Experience first appeared on Innovate Marketing Group, Inc.
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People are itching to get back into the world. 54% of consumers say they plan to dine out at a restaurant at least once a week this year. As COVID-19 restrictions ease, the competition for their business is stronger than ever. Download this eBook today to learn how your restaurant can be prepared!
Prestige Events Magazine
SEPTEMBER 23, 2024
The Victory Services Club (VSC) can announce the appointment of Colin Francis CBE as its new Chief Executive Officer. Colin brings with him a wealth of logistical and leadership experience and a deep commitment to the VSC community; promising to further the Club’s mission of providing a welcoming and supportive environment for members and their families, and a professional and customer centric hospitality and events venue.
EventMB
SEPTEMBER 25, 2024
Skift Take: As the calendar turns, so do the creative possibilities for eventprofs. Here are the best seasonal event ideas that are timely, practical, and audience favorites.
Event Marketer
SEPTEMBER 27, 2024
Equal parts music festival, cram marathon and a family reunion, Dreamforce, Salesforce’s annual user conference and flagship marketing event, welcomed more than 45,000 attendees to its massive national park-themed campus around Moscone Center in San Francisco Sept. 17-19, with millions watching online. What started as 2,000 people in a ballroom in 2003, has grown into a cultural phenomenon that finds ways to evolve at the speed of AI, which is now the company’s driving force while keeping its au
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