Airlines Event Marketing Sponsorships 
Event Marketer
SEPTEMBER 27, 2021
Explore more Olympics Sponsorship Strategies: Inside Seven Top Activations From the Summer Olympics. United Airlines leveraged Olympic gymnast Simone Biles for a series of photo ops. UNITED AIRLINES. The post No Spectators: How Four Brands Altered Their Game Plans for the Tokyo Olympics appeared first on Event Marketer.
Event Marketer
APRIL 15, 2024
In what has to be a first, BARK is launching BARK Air , a “dog-first” airline that provides a first-class experience designed for pups, and plenty of perks for their humans. The brand also worked with Revision Goods to produce 1,500 denim coffee sleeves using American Eagle reclaimed denim—a sustainability play that Gen Z surely took note of.
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Event Marketer
DECEMBER 19, 2022
And to enhance the experience for millions of annual visitors, Hallmark leveraged its sponsorship as a “new way to spread Hallmark Christmas joy” with festive activations that underscored its renowned Countdown to Christmas campaign. Agency : The Social Standard, influencer marketing). LUFTHANSA AIRLINES. Photo credit: Enchant.
Event Marketer
SEPTEMBER 6, 2021
Sports Sponsorship Q&A: How American Express Keeps it Fresh at the US Open. Emirates returned to the US Open as the tournament’s official airline for the tenth year in a row. The post How Six Sponsors are Serving up Fan Experiences at the 2021 US Open appeared first on Event Marketer. MERCEDES-BENZ.
Event Industry News
MARCH 7, 2019
Irv – Recognised as one of the founding leaders of ‘Experiential’ Marketing, Irv is a strategic and creative thinker. All Nippon Airways, Japan’s largest 5-Star airline. 17 years on, Kemosabe still run all of their European marketing. Case Study: Nippon Airways.
Guidebook
MAY 16, 2023
It surprised many people when Forbes Magazine listed event planning as the fifth most stressful job. The top four most stressful jobs were soldier, firefighter, airline pilot, and police officer. So why does Forbes list event planning so high? A police officer or airline pilot’s stress ends when they go off duty.
Event Marketer
JULY 12, 2021
Lemheney says event marketers need to consider the lack of amenities involved in activating outdoors. At Clear’s “Day of Families” event , more than 100 family members and friends finally experienced the in-person reunion they had been waiting for since the start of the pandemic.
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