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Sundance 2024: How Nine Brands Brought Experiential Marketing to the Mountains

Event Marketer

Filmmakers, actors, storytellers and, yes, marketers gathered in Park City, UT, for the 40 th annual Sundance Film Festival, Jan. Live performances by Leon Bridges and violinist Ezinma, and a menu takeover and meet-and-greets with former “Top Chef” contestant Melissa King, were also in the mix. As was a partnership with the L.A.

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Top Tips on Marketing your Conferences and Events

Eventinterface

Traditional marketing techniques no longer work. Today’s postmodern consumer defies categorization, making it a challenge for event and meeting planners to market their projects. In this podcast, Michael Solomon, a professor of marketing, industry consultant and author of “Marketers Tear Down These Walls!

Marketing 154
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Top Tips on Marketing your Conferences and Events

Eventinterface

Traditional marketing techniques no longer work. Today’s postmodern consumer defies categorization, making it a challenge for event and meeting planners to market their projects. In this podcast, Michael Solomon, a professor of marketing, industry consultant and author of “Marketers Tear Down These Walls!

Marketing 100
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How Lacoste’s Miami Open Sponsorship Mixes Tradition with New Experiences

Event Marketer

John Lynch, Trade Marketing Manager, Lacoste North America Lacoste once again took over a VIP hospitality suite to engage key stakeholders. We’ve been evolving the Miami Open [activations] over the years,” says John Lynch, trade marketing manager at Lacoste North America. The promotion ran during 10 sessions of the Miami Open.

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Building Relationships at Ottawa Meet Week

Canadian Special Events

John’s, and Candace Schierling, Director of National Conventions & Event Marketing, Tourism Saskatoon. That was proven again during Ottawa Meet Week , which took place in early spring and was one of our industry’s first major in-person events in more than two years.

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37 Conference Gift Bag Ideas Your Attendees Will Actually Be Excited About

Eventmobi

Swag” might include sponsored items or branded merch and can range from snacks and apparel to gift cards, stationery, and more! Visit local art markets Art markets bring together creatives and makers of all types. Prioritize your attendee experience by using our Experience Design Guide to meet all your event goals!

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Trending event swag

Eventinterface

Cotton is making a comeback in apparel with items like polos. We’ve seen more requests for cotton apparel in the last six months trending over and above performance wicking shirts. Dress shirts and golf shirts are still popular but numbers show cotton apparel is still in the lead. COTTON COMEBACK. Reasons why? Save Save

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