Attendance Marketing, B2C and Marketing

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Attendance Marketing

B2C

Marketing

Top Trends for Your Event’s Social Influencer Campaign

Velvet Chainsaw

APRIL 12, 2022

The events community can learn a lot from the B2C social landscape as we navigate the ins and outs of best practices and trends for moving fence-sitters to paying registrants. That spawns more collaboration between brands and influencers in planning campaigns and a lot more interest in tracking the social media marketing metrics.

B2C

B2C Social Media B2B Advertising

Back to School for Trade Show Organizers: Build In More Ways to Learn and Connect

Velvet Chainsaw

AUGUST 2, 2016

The way we buy has evolved for both the B2B and B2C sectors. To organizers, we believe that CEUs are the Fool’s Gold of Attendance Marketing. Trade show organizers who have re-imagined their expo floors into a solutions-based destination rather than one of a hard-sell shopping place are winning at delivering attendee value.

Trade Shows

Trade Shows B2C Education Healthcare

Event Pro Update

Top Trends for Your Event’s Social Influencer Campaign

Back to School for Trade Show Organizers: Build In More Ways to Learn and Connect

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