Back to School for Trade Show Organizers: Build In More Ways to Learn and Connect
Velvet Chainsaw
AUGUST 2, 2016
The way we buy has evolved for both the B2B and B2C sectors. To organizers, we believe that CEUs are the Fool’s Gold of Attendance Marketing. Trade show organizers who have re-imagined their expo floors into a solutions-based destination rather than one of a hard-sell shopping place are winning at delivering attendee value.
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