Endless Events

MAY 18, 2023

A recently published Freeman report highlights a significant shift in the demographics of B2B event attendees. We’re talking about B2B events here. After learning about this shift in the average age of B2B event attendees, the natural next question is, what next? As a speaker, I would get more value from it.” “I

B2B 71

B2B Speakers Events Education 71

Socio Events

MARCH 21, 2023

In the world of business marketing, B2B events offer a tried-and-true channel for wowing your target audience, meeting potential clients, and raising brand awareness. Whether you’re a seasoned event organizer or just learning the ropes, planning and executing B2B events requires substantial effort. What is a B2B event?

B2B 52

B2B B2C Trade Shows 2023 52

Hubilo Blog

JUNE 29, 2020

B2B Influencer marketing has been a buzzword, we’ve listened for a while now. Is it just getting an influencer on board to promote your products on social media? We have got a special guest Mariska Kesteloo who is a renowned international speaker and a thought leader on B2B influencer marketing in the events industry.

B2B 81

B2B Marketing B2C Social Media 81

Plan Your Meetings

MARCH 30, 2020

“Social media is not going away. I am organizing a conference on how to handle social media as a positive platform. More specifically, the most basic social media communications concepts are just as valid and important to learn now as they were 10 years ago. I can’t wait to share it with you soon.”.

Social Media 41

Social Media B2B Speakers Education 41

Eventmobi

SEPTEMBER 8, 2023

Instead, they act as virtual handshakes that welcome attendees, sponsors, and speakers, leaving them eager to experience the real deal. Your website should provide potential attendees with all the details they need to know about your event–from the schedule and session descriptions to speaker bios and information on how to register.

Social Media 195

Social Media B2B Speakers Tech 195

Management Events

MAY 11, 2023

B2B events in particular offer significant branding opportunities. Here are ways to elevate your brand presence at both virtual and in-person B2B events. IN-PERSON EVENTS Networking A B2B buyer is still a human buyer at the end of the day. Therefore, it’s vital to explore branding opportunities on different platforms.

B2B 52

B2B Trade Shows Social Media Events 52

Velvet Chainsaw

OCTOBER 12, 2018

Then she could use links in emails, newsletters and social media posts as spokes to connect back to the conference home base. According to Content Marketing Institute’s 2018 B2B Trends Report , blogs are used by 79% of all respondents as one of the top formats to distribute content. Blogs Still A Top Platform For Content.

Conference 321

Conference Social Media 2018 B2B 321

Event Geek

APRIL 4, 2016

Social media has the potential to dramatically improve your events, whether they are b2c or b2b. Whether you are a host, organizer, sponsor or attendee, you can use social media to help reach your event goals and build your community. Let them vote on sessions and suggest topics. What's your event ROI?

Social Media 60

Social Media B2B B2C Advertising 60

Attendease

JANUARY 17, 2020

In 2020, events are going to become an even stronger pillar of B2B and B2C marketing. Top B2B Chief Marketing Officers plan to allocate almost 30% of their marketing budget to event planning in 2020. Automated call out for speakers. Start reaching out to social media influencers to create hype around the event.

2020 293

2020 Social Media B2B B2C 293

Eventmobi

MAY 23, 2024

Oftentimes, conferences include keynote speakers and workshop sessions, each designed to educate attendees. This kind of conference often features multiple speakers, who each present information on related topics. There’s no lead speaker. Because of this, summits usually feature influential speakers.

Conference 292

Conference Management Speakers Event Apps 292

Hubilo Blog

OCTOBER 16, 2019

However, the landscape is also evolving, and these changes are putting the onus on B2B companies to maximize their event presence and raise their game. Case in point: according to Frost & Sullivan, the B2B e-commerce market is growing and will reach $6.7 Promote the event on social media. Social media mentions.

B2B 45

B2B 2020 Social Media Trade Shows 45

Eventtia

NOVEMBER 7, 2024

B2B Events: Events for professionals meaning to meet other professionals, network and make business. These events can take different forms: In-person Events: People, speakers and companies meeting on-site in a dedicated venue. Especially for consumer events and large B2B events. Especially great to reach out to global audiences.

Event Management 71

Event Management Management Speakers Trade Shows 71

Eventinterface

SEPTEMBER 20, 2017

It is no wonder then that the concept's growing popularity in both the B2B and B2C contexts has spawned an active industry of exhibition services and other event management businesses. Drum up sufficiently high levels of social media buzz before the event. COLLECT AND CONSIDER FEEDBACK SERISOULY.

B2C 207

B2C Insurance Social Media B2B 207

Nunify

JANUARY 4, 2022

73% of B2B marketers say events are best for customer engagement. 7 in 10 B2B Marketing professionals learn during pandemic tech tools for collaboration. Other top skills were Presenting in virtual event (57%), Remote coaching (28%) , Social media (23%) – ( MarketingCharts ). Event Professional’s Outlook.

Event Marketing 124

Event Marketing Marketing 2021 2022 124

Social Tables

FEBRUARY 17, 2022

Event promotion and social media have always been a match made in heaven. A mixture of organic and paid ads is a winning strategy for any social media platform. For some events, especially B2B ones, there might not be trends out there that you can hook into. Event marketing on TikTok is no different.

Event Marketing 179

Event Marketing Marketing Social Media Advertising 179

Attendease

JULY 9, 2024

When scoping out potential locations, keep an eye out for facilities with ample square footage to accommodate exhibitors, attendees, and any speakers or special events on your agenda. The space sets the tone for the entire experience. Convenient transit options and nearby hotels make life easier for travelers.

Trade Shows 195

Trade Shows Sponsorships Social Media Entertainment 195

Attendease

JULY 9, 2024

When scoping out potential locations, keep an eye out for facilities with ample square footage to accommodate exhibitors, attendees, and any speakers or special events on your agenda. The space sets the tone for the entire experience. Convenient transit options and nearby hotels make life easier for travelers.

Trade Shows 195

Trade Shows Sponsorships Social Media Entertainment 195

Plan Your Meetings

AUGUST 7, 2018

Social media marketing has taken off and is considered greener than traditional direct mail pieces. Also advertise/promote your event on various industry-specific social networking sites and groups. RELATED STORY: 6 B2B social media marketing tips for eventprofs. Think outside the box.

Event Marketing 176

Event Marketing Marketing Social Media B2B 176

SpotMe Blog

MAY 4, 2021

The best virtual conferences are packed with interactive components tied to trademark conference staples, such as networking opportunities, breakout sessions, engagement tools , keynote speakers, and gamification. . Feature sponsor-provided speakers, keynotes, or workshops. Work together on social media content and promotions.

2021 130

2021 Conference Social Media Healthcare 130

Eventmobi

FEBRUARY 15, 2019

Social Media Examiner has an entire YouTube playlist devoted to its Social Media Marketing world annual event. Share your last minute antics as you’re setting up in the wee hours of the morning (adding a personal touch to your event), or ask speakers to give a peek into their preparation processes. Speaker videos.

Marketing 152

Marketing Social Media Speakers 2018 152

SpotMe Blog

JUNE 30, 2023

You’ve invested months planning an event – securing speakers, creating an agenda, promoting to your audience. Use social media, email marketing, and promotional partnerships to spread the word. Subpar speaker lineup : Recruit influential and knowledgeable speakers that will draw interest from your community.

Social Media 130

Social Media Speakers Event Apps Events 130

SpotMe Blog

SEPTEMBER 1, 2022

You hold a B2B (business to business) event when you’re putting on an event with the aim of marketing to other businesses. For example, a trade show is a B2B event. Speakers can break up a larger audience into breakout rooms and then call everyone back together at the end of the session. Event planning terms: B.

Event Planning 246

Event Planning B2C Event Apps B2B 246

Smart Meetings

MAY 8, 2023

The shift of female attendees at B2B events has made a drastic shift from 20% to 34%. And in fact, I would project that B2B is dead. Based on research done by HubSpot and Brandwatch, 57% percent of Gen Z attendees discover new things through social media, followed by 46% through YouTube ads and 42% searching the internet.

Meetings 105

Meetings B2B Social Media 2023 105

Eventinterface

SEPTEMBER 20, 2017

It is no wonder then that the concept's growing popularity in both the B2B and B2C contexts has spawned an active industry of exhibition services and other event management businesses. Drum up sufficiently high levels of social media buzz before the event. COLLECT AND CONSIDER FEEDBACK SERISOULY.

B2C 154

B2C Insurance Social Media B2B 154

Eventinterface

SEPTEMBER 20, 2017

It is no wonder then that the concept's growing popularity in both the B2B and B2C contexts has spawned an active industry of exhibition services and other event management businesses. Drum up sufficiently high levels of social media buzz before the event. COLLECT AND CONSIDER FEEDBACK SERISOULY.

B2C 154

B2C Insurance Social Media B2B 154

Social Tables

DECEMBER 1, 2021

Social media has long been an important part of event marketing and promotion. Whether you’re interested in learning how to promote an event on Facebook or simply looking to brush up on your Facebook marketing techniques with a few new social media tricks , we have tips for every skill level. Choose your co-hosts. .

Social Media 88

Social Media Speakers Advertising Marketing 88

Eventmobi

DECEMBER 13, 2018

From sponsors and speakers to fellow attendees and agendas, your event app has to have it all. Your guest doesn’t have much time to find a speaker’s Twitter handle when rushing from one conference room to the next as they try to secure their seat. Speaker information. An event app is what ties the entire experience together.

Event Apps 150

Event Apps Speakers Social Media Events 150

Eventtia

NOVEMBER 12, 2024

Eventtia is a premier event management software provider, offering advanced solutions for planning, executing, and tracking consumer, corporate, and B2B events. Event Marketing Tools : Email campaigns, landing pages, and social media integration. Event Marketing : Promote events through email and social media.

2024 62

2024 Social Media Trade Shows B2B 62

SpotMe Blog

JUNE 29, 2023

Pharma companies use social media, search engine marketing, and their own websites to connect with both professionals and patients. When sponsoring or attending conferences, symposiums, and other live engagements, companies must follow rules around giveaways, presentations, booth activities, and speaker programs.

Marketing 130

Marketing Social Media Healthcare Advertising 130

Endless Events

JUNE 20, 2023

They grew up in the age of 24/7 social media and COVID-19, which gives this generation a unique perspective on marketing—including live events. As the average age of B2B event attendees continues to decrease , event planners need to tweak their approaches to design Gen Z-friendly events that turn more heads.

Corporate Events 62

Corporate Events Social Media Food and Beverage Financial 62

Bizzabo

DECEMBER 17, 2018

B2B Event Industry Statistics. Social Media Promotion. B2B Event Industry Statistics. 68% of B2B marketers use in-person events for lead generation initiatives. 55% of B2B organizations spend over 21% of marketing budgets are spent on events. 5-8 weeks is the average time B2B companies spend planning events.

Event Marketing 98

Event Marketing 2019 Marketing 2014 98

PCMA Convene

JANUARY 30, 2020

Be intentional about your word-of-mouth marketing by creating event features that are so unique, compelling, and special that your audience can’t help but talk about them on their social-media feeds or with their colleagues. The possibilities are endless. Read about it at convn.org/WOM-effect.

Event Marketing 112

Event Marketing Marketing Social Media B2B 112

Eventmobi

JUNE 13, 2019

Whether you’re a B2B or B2C brand, there’s no doubt that events offer a bounty of benefits. Whether it’s social media or email marketing and list building , your database of potential attendees will grow substantially, which means your leads and brand awareness will grow, too. Take the annual Marketing Profs B2B Forum.

2019 150

2019 Food and Beverage B2B Social Media 150

InGo

MAY 16, 2024

Referral marketing has many benefits — it’s the most effective B2B marketing tactic, word-of-mouth is the top recommendation method, and 81% of U.S. buyers are influenced by friends’ social media posts. Because your future sponsors, exhibitors, and attendees are connected to your current event participants.

Marketing 52

Marketing Event Marketing B2B Social Media 52

SpotMe Blog

AUGUST 25, 2022

A hybrid event can be a great investment for your company – in fact, 86% of B2B organizations that host one see a positive ROI within 7 months. These are events where all speakers are physically present at the event venue. These are events where all speakers are physically present at the event venue. Not sure where to begin?

Event Planning 246

Event Planning Speakers Event Apps Venues 246

Nunify

JUNE 29, 2021

Powered by the internet and digital media, small businesses have quickly tapped into global opportunities that were beyond their reach just a decade ago. In fact, 52% of all B2B marketers incorporate webinars into some part of their sales funnel – from lead generation to nurturing to customer support.

Social Media 98

Social Media B2B Speakers Marketing 98

Eventtia

APRIL 6, 2022

In practice, the event project management process will need to consider various elements: budgeting, scheduling, securing sponsorships, confirming speakers/talents/presenters, coordinating travel arrangements and accommodations, catering, and more. Can you move your schedule around if one of your speakers is stuck in traffic?

Management 62

Management Social Media Speakers Food and Beverage 62