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Conferences - Conferences are the backbone of the tech events industry and can be both B2C or B2B events. Intelligent Health is the world's first large-scale summit dedicated to AI in healthcare. There is street food, craft beer, cocktails and a crazy after-party! They are held to educate, inform, or train attendees.
Pro Tip: Don't just make your event free, offer free food and beverages too. They have conferences dedicated to philanthropy, marketing, healthcare, and more. But if you're set on using this strategy for your B2C or B2B event marketing efforts, we applaud you! Whatever it takes to get them through the door, right?
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