Marketo Events

FEBRUARY 8, 2019

According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. While this is promising, these tech stacks can often lead to uncertain attribution models that fail to calculate the true ROI of events. Event app engagement.

Event Marketing 167

Event Marketing Marketing Social Media Event Apps 167

Eventmobi

OCTOBER 5, 2023

It all comes down to the event marketing strategies behind them! A strong event marketing strategy isn’t just about getting the word out about your conference, expo, trade show, or event; it’s about compelling your audience to take notice and take action by registering and attending.

Event Marketing 195

Event Marketing Marketing Social Media Consulting 195

GEVME

APRIL 16, 2019

After you plan events, you also need to promote them. That’s where event marketing comes in. The application of event technology helps to create and develop large events, such as festivals, conferences, ceremonies, weddings, official parties, concerts, or conventions, and also helps to market them effectively.

Event Marketing 31

Event Marketing Marketing Social Media Events 31

Event Marketer

FEBRUARY 2, 2024

Starting as an event coordinator in the health care sector, Sara Gorlick discovered an unexpected passion for planning events and conferences. Now, almost 20 years later, Gorlick is vp-events at Rakuten, where she has worked for 14 years. I think as event planners, you’re always trying to improve upon your last event.

Event Apps 279

Event Apps Global Events Tech Conference 279

Core-apps

SEPTEMBER 5, 2017

In the last two years, the SHOT Show increased their event app sponsorship revenue by 169%, and then achieved another impressive doubling after that! They changed their entire sponsorship approach , bundling booth sales with event app and digital packages that are a winning combination for organizers, exhibitors and sponsors. (See

Sponsorships 102

Sponsorships Event Apps Trade Shows Events 102

Guidebook

DECEMBER 19, 2024

For busy organizers, i ntegrating registration with your app – via an Event Marketing Website – is an effective way to streamline the planning process. By simplifying registration, you encourage attendees to engage with your event app early on, ensuring theyre informed and excited from the start.

Event Planning 78

Event Planning Event Apps 2025 Tech 78

Endless Events

OCTOBER 18, 2022

Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results. There is no one-size-all approach in a world of diverse and versatile events. WHAT IS EVENT MARKETING? Organizations use event marketing to: Promote the brand to a larger audience.

Event Marketing 139

Event Marketing Marketing B2B Social Media 139

Endless Events

JULY 12, 2018

But, with the ability today to measure metrics and pinpoint specific results, it’s essential to be able to show how event marketing efforts were successful. After all, marketing is allocated a considerable portion of the budget, and we need to be able to show evidence that marketing investments are worth the money spent.

Event Marketing 108

Event Marketing Marketing Social Media Event Apps 108

Event Marketer

MAY 16, 2022

Water waste, not to be confused with waste water, is a big offender at events, particularly meetings and conferences. Signage and exhibit materials have historically been responsible for a significant amount of event waste, but the tides are turning as brands take a harder look at their ecological impact. Reduce Water Waste.

Sustainability 362

Sustainability Transportation Trade Shows Event Apps 362

SpotMe Blog

OCTOBER 27, 2022

“Omnichannel marketing campaigns using three or more channels in any one campaign earned a 287% higher purchase rate than those using a single-channel campaign.” ( Omnisend ) . So, just think about how powerful an omnichannel event strategy could be. Event marketers have realized this.

Corporate Events 246

Corporate Events 2023 Event Apps Sustainability 246

Eventmobi

JULY 31, 2024

I’m not going to be able to get to all of that content in a three-day conference—but I think that probably presents the opportunity now.” I think, as part of designing the event slightly differently, we have to think about the event not as this three-day conference where that education, that content, is kind of used up,” Webb says.

Meetings 347

Meetings Education Trade Shows Conference 347

Event Farm

MARCH 28, 2019

On the surface, event marketing sounds fairly straightforward: you host an event to promote your business. To help marketers think through (and potentially explain to others) what a successful event is, we created this guide. So what is event marketing? Breaking down the event marketer’s role.

Event Marketing 130

Event Marketing Marketing Tech Events 130

Eventsforce

FEBRUARY 25, 2020

Event apps are no longer an option for many events today. In fact, according to a recent research study from Eventsforce, a staggering 81% of planners cited driving attendee engagement as their number one reason for using event apps. How to Choose a Mobile Event App. Tech-savvy delegates expect them.

Event Apps 117

Event Apps Technology Events 2018 117

Guidebook

DECEMBER 31, 2024

In the evolving event industry, balancing budgets and delivering quality experiences is a priority for todays event planners. As highlighted in the 2024 State of Event Marketing report, 78.5% Event registration technology allows you to create a cohesive brand experience from registration through to event day.

Tech 78

Tech 2030 Technology 2025 78

Eventmobi

JULY 19, 2022

Pri-Med Canada is the flagship conference and trade show of Diversified Communications ULC; the Canadian division of global media company, Diversified Communications. Laine Vella is the Event Manager for Pri-Med Canada. What Were Pri-Med’s Event Goals? What Was It Like Before Event Mobi? The Person Behind the Magic.

Event Apps 195

Event Apps Healthcare Speakers Conference 195

Event Marketer

FEBRUARY 9, 2022

The Revolt Summit x AT&T, an annual conference produced by Black-owned and operated multimedia platform, Revolt TV, which was founded by music icon Sean “Diddy” Combs, returned to in-person after a two-year hiatus, Nov. In addition, fans could access the Summit content through the Revolt app and watch select clips on YouTube.

Financial 336

Financial Banking Entertainment Event Apps 336

e2m.live

MAY 20, 2020

Let’s go through the major reasons why we believe that event managers need dedicated Virtual Event apps, or they’ll be selling their events short. Virtual Event Apps Scale Up. A virtual event app platform, on the other hand, can be used for events with large (virtual) footfalls.

Event Apps 98

Event Apps Meetings Trade Shows Social Media 98

SpotMe Blog

JULY 25, 2021

A hybrid event is a blend of the traditional in-person event with the online virtual event. Attendees can go to an actual venue for the event, but can also opt to participate online if they are unable to be there in person. What Does a Hybrid Event Look Like? Marketing and sales events. Trade shows.

Social Media 279

Social Media 2021 Trade Shows Events 279

Conferences that Work

OCTOBER 9, 2023

” —Adrian Segar, January 2021, Why people continue to speak for free at meeting industry conferences Someone I’ll call [MARKETING PERSON] clearly read this and decided to go the extra mile. ‘Attendees to [MEETING INDUSTRY EVENT] genuinely need the help and expertise of companies and advisors just like yourself.

Meetings 282

Meetings 2023 2021 Marketing 282

Attendease

NOVEMBER 1, 2019

Your company logo on all event marketing materials. Guaranteed booth in the event expo center. A dedicated page in the conference handbook handed out at the event. Logo and company profile on the conference website. ?. ?. ?. Logo on conference swag. ?. ?. A sponsorship grab bag. Only 10 available.

Sponsorships 257

Sponsorships Event Apps Events Speakers 257

Hubilo Blog

DECEMBER 7, 2018

Introduction to a Mobile Event App. Event planners are definitely abreast with the trend, stepping into the world of smart solutions themselves with a handy tool called a mobile event app. The most used technologies by event planners are photobooths (45%), event apps (44%) and live streaming tools (44%).

Event Apps 85

Event Apps Social Media Tech Trade Shows 85

Attendease

DECEMBER 23, 2019

In a recent event marketing survey published by Harvard Business review, it was stated that 52% of the brands participating in the survey found face to face event marketing more valuable to their business as opposed to other marketing channels. Post-event parties. More Event Apps Wanted.

2020 243

2020 Event Apps Social Media Travel 243

Bizzabo

DECEMBER 17, 2018

Get ready for the most comprehensive list of event marketing statistics, event management statistics and event planning statistics on the internet for 2019 and beyond! There is no doubting the power of live events. Plus, we've added industry-specific insights into live event marketing for 2019.

Event Marketing 98

Event Marketing 2019 Marketing 2014 98

Event Marketer

SEPTEMBER 22, 2023

INBOUND, HubSpot’s annual Boston-based conference connecting business, marketing and sales professionals familiar with its marketing software, welcomed 11,000 global attendees Sept. The post Take a Tour of INBOUND 2023: Wearable Tech, Accessibility and Communities appeared first on Event Marketer.

2023 298

2023 Tech Education Entertainment 298

Event Marketer

MAY 24, 2023

The flagship experience, launched in 2018 as part of a portfolio consolidation, marked a new chapter this month as it reconvened May 9-11 in Orlando as a smaller, targeted in-person conference designed to serve up content and networking experiences “that matter most to you.” Emphasis on the you. They’re our partners.

2023 246

2023 Conference Trade Shows Technology 246

Eventmobi

OCTOBER 25, 2018

An event app can save a lot of headache for event planners, not to mention reduce the amount of waste, allow for last-minute changes, and most of all, save on printing costs. Just think of all the other things you could use that event budget for! The GetConnected Conference. The Event Goals.

Event Apps 75

Event Apps Healthcare Conference Education 75

Bizzabo

DECEMBER 13, 2018

Welcome to your guide to event marketing in 2019 and beyond. Below you'll find best practices on selling out your event, leveraging event data and more. What Is Event Marketing? Event marketing is the promotion of a product, brand, or service through in-person interactions. By 2020, 3.2M

Event Marketing 97

Event Marketing 2019 Marketing Social Media 97

Attendease

FEBRUARY 6, 2019

According to research by Event Manager Blog , event planners listed event websites and event registration sites as the third and fourth most effective tools, respectively, for event marketing (behind social media and email marketing).

Event Management 225

Event Management Management Event Apps Technology 225

Smart Meetings

JUNE 15, 2024

At the annual user conference Cvent Connect for a record 4,000 attendees in San Antonio this week, the event technology company which was purchased by Blackstone last year announced new products and acquisitions designed to better meet the needs of meeting professionals, whether planning simple events or complex hybrid affairs.

Meetings 264

Meetings Trade Shows Tech Event Tech 264

Quickmobile

JANUARY 4, 2018

And that means opening up your event to include participation during, post, and pre-event. Technologies such as the mobile event app are now an integral part of the events scene, and a vital part of reaching out to your audience pre-event. Be sure to populate your event app pre-event.

Event Apps 168

Event Apps Social Media Speakers 2016 168

Event Marketer

MAY 5, 2022

Throughout the day there were built-in coffee breaks and speed networking meetings that could be arranged via the event app. I think when we’re at the EMS conference 20 years from now, it’s going to be really interesting to see what an experience looks like, because that’s what we do. We create experiences.

Marketing 348

Marketing Food and Beverage Sponsorships Tech 348

SpotMe Blog

MAY 4, 2021

Virtual conferences aren’t a groundbreaking idea anymore, but event planners are continually learning how to use them in groundbreaking ways. One of the many benefits is a hybrid element, which includes the best of in-person and virtual events. What is a Virtual Conference and How Does it Work? Concerts and festivals.

2021 130

2021 Conference Social Media Healthcare 130

Eventtia

OCTOBER 30, 2024

Established in 2013, Eventdrive aims to simplify the event planning process by providing an all-in-one platform that integrates event management, communication, and engagement tools. Eventdrive primarily caters to corporate clients organizing internal and external events such as conferences, seminars, workshops, and meetings.

2024 62

2024 Event Apps Retail Event Management 62

Eventtia

OCTOBER 30, 2024

Both platforms offer tailored solutions for organizing events such as conferences, trade shows, training sessions, and more across these sectors. It provides tailored solutions for events like conferences, trade shows, and training workshops across these sectors.

2024 62

2024 Healthcare Trade Shows Retail 62

Socio Events

AUGUST 4, 2022

Anybody who has ever planned a conference knows the value of flexibility and engagement. The more inclusive, agile, and captivating your event is, the greater chance you have of meeting your goals and reaching a wider audience. Imagine a situation where your in-person event is all but complete. What is a virtual conference?

Conference Planning 97

Conference Planning Conference Event Apps Speakers 97

Eventtia

NOVEMBER 12, 2024

Swoogo Analysis Industry Niche and Scope: What Types of Event Organizers Use Swoogo? Event planners across various industries, including corporate planners, associations, trade show organizers, and conference coordinators, benefit from Swoogo’s features. Event Calendar : Manage multiple events with ease.

2024 62

2024 Social Media Trade Shows B2B 62

Eventmobi

JUNE 19, 2024

Every event planner knows that audience engagement is key to event success. There are a few tried and true strategies: book top-level speakers, invest in an event app to increase engagement onsite, and provide them with plenty of networking opportunities. But what if you’re looking for something different?

Social Media 281

Social Media Events Conference Event Apps 281