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The Brief: ‘Zero Bodegas’ and Tunnels of Love

Event Marketer

Beyond the dinner, attendees could participate in a sensory-friendly outdoor hiking activity, a curated lunch featuring deep dives into key WEF 2025 issues, ongoing group white paper discussions to capture perspectives on WEF themes, and a problem-solving think tank with allies. More of this, please.

2025 220
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B2B Buyers Have Changed, Expos Haven’t

Velvet Chainsaw

There are two primary segments that leverage the traditional exhibit business model — conferences with an expo and expos with a conference. Many of these conferences still have high deal-making value. In-booth education, white papers, and solution-based demos will be valued greater than a chance to win Alexa.

B2B 244
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IMEX 22 Welcomed Record Number of Attendees

Smart Meetings

Download “Pathways to Clarity” a joint IMEX, Smart Meetings White Paper outlining the state of the meetings industry. Events Industry Council (EIC) in partnership with its global EIC Equity Task Force, released the results of its 2022 Equity Benchmarking Study at an IMEX press conference. at the iconic resort. “At

2022 293
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Can Events Help Solve the Global Food Crisis?

PCMA Convene

It’s clear that our food systems will need to change — and change radically — if we are to safeguard the planet and feed a growing population. The good news is that new approaches, new partnerships, and new resolve — spurred on by the urgent threat food waste poses to the planet — are changing that. (Painting by Dennis Wojtkiewicz).

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How to Make International Attendees Feel Welcome

SmartMeetings

As the business world continues to grow, with multi-national companies opening offices in diverse countries, meetings and industry conferences will require more international travel than ever. How can meeting and conference organizers put business travelers’ minds at ease when attending international conferences?

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4 Ways to Create an Event Agenda That Personalizes the Attendee Experience

Social Tables

” Coined by Janet Sperstad in her much-celebrated white paper, Purposeful Meetings: How to Plan With Deeper Meaning, Innovation and Insight in Mind, the concept has now become the driving force behind successful meetings. This is what the industry means when they throw around the idea of “purposeful meetings.”

2017 125
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IMEX 22 Welcomed Record Number of Attendees

Smart Meetings

Download “Pathways to Clarity” a joint IMEX, Smart Meetings White Paper outlining the state of the meetings industry. Events Industry Council (EIC) in partnership with its global EIC Equity Task Force, released the results of its 2022 Equity Benchmarking Study at an IMEX press conference. at the iconic resort. “At

2022 130