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Leveraging Team Learning at Conferences

Velvet Chainsaw

Traditionally teams from organizations attend a conference with a divide-and-conquer game plan, as they split up and attend as many different sessions as they can. What if you flipped that model and designed conferences that offered learning aimed at improving team collaboration and changes back in the workplace? Learning Together.

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A calendar of peer conferences

Conferences that Work

Since 2009 I’ve maintained an informal calendar of peer conferences (aka unconferences) on this site. Currently, I add a few peer conferences a month. As you can see, peer conferences take place all over the world! Who holds peer conferences? Do you want to let me know about an upcoming peer conference?

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Top Tips on Marketing your Conferences and Events

Eventinterface

Traditional marketing techniques no longer work. Today’s postmodern consumer defies categorization, making it a challenge for event and meeting planners to market their projects. In this podcast, Michael Solomon, a professor of marketing, industry consultant and author of “Marketers Tear Down These Walls!

Marketing 154
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Five Ways the Sports Sponsorship Landscape Will Evolve for Brands—and Fans—This Year

Event Marketer

sports for the better part of the last 16 months: fans. For sports sponsors, the shuttered stadiums and limited game-day opportunities triggered by the pandemic required new methods of engaging fans (and partners) without the benefit of connecting in a physical setting. Let’s play ball. Even properties are employing the tactic.

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Top Tips on Marketing your Conferences and Events

Eventinterface

Traditional marketing techniques no longer work. Today’s postmodern consumer defies categorization, making it a challenge for event and meeting planners to market their projects. In this podcast, Michael Solomon, a professor of marketing, industry consultant and author of “Marketers Tear Down These Walls!

Marketing 100
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B2B Buyers Have Changed, Expos Haven’t

Velvet Chainsaw

There are two primary segments that leverage the traditional exhibit business model — conferences with an expo and expos with a conference. Many of these conferences still have high deal-making value. Many of these conferences still have high deal-making value. Marketing: From Push to Pull.

B2B 244
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5 Event Planner Marketing Strategies Used by Top Professionals

Social Tables

, the reality is that you need great marketing to stand out from other event planners and attract new clients. That’s where this post on event planner marketing comes in. In this post, we explore five proven strategies, tips, and examples that every event planner should know in order to boost their marketing efforts.

Marketing 148