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Football Sponsorship: How 18 Brands Blitzed Fan Engagement this Season

Event Marketer

COCA-COLA CocaCola Zero Sugar partnered with Electronic Arts (EA) for the college football season as the exclusive CPG sponsor of the new EA SPORTS College Football 25 video game. The strategy is quite relatable: Sports and tailgating are fun, but the bathroom situation at such events is most certainly not.

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SXSW 2025: The Top Experiential Stunts, Activations and Events Taking Over Austin

Event Marketer

Its business as usual at the 2025 SXSW Conference & Festivals in Austin, but the 38 th annual event, March 7-15, may mark the end of an era for the tentpole. from March 8-9 was the physical manifestation of the brands social media gallery of the same name. billion renovation that wont be complete until late 2028.

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Q&A: Boardroom’s CMO on Brand Growth, Social Amplification and Navigating the Metaverse

Event Marketer

A social-first marketing philosophy is easy to envision but a lot harder to execute. But Boardroom , the sports business media network founded in 2019 by Kevin Durant’s investment company 35V, is one brand that truly walks the walk. We needed to establish the ‘whys’ of our existence.

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Essential Guide: Social Media for Events

Eventbrite UK

25% of traffic to ticketing and registration pages comes from social media so it's essential your strategy is on point to convert traffic into ticket sales. The post Essential Guide: Social Media for Events appeared first on Eventbrite UK Blog.

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The Best Social Media Tools for Event Marketers

Eventbrite UK

Having a presence on social media is no longer enough! You need to up your game constantly and you can do this with the help of the best social media tools. The post The Best Social Media Tools for Event Marketers appeared first on Eventbrite UK Blog.

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What are some of the most effective and creative ways you’ve seen or implemented yourself to ramp up attendee engagement in virtual & hybrid events?

Eventmobi

It’s just like that feeling you get when you’re attending a sports game and your face comes up on the jumbotron. It was a unique and unexpected twist to what would have been a pretty typical meeting and it’s also a great way to get some social media buzz going. Attendees love to see themselves on screen.

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How to Legally Live Stream Your Event

Eventmobi

Whereas if you’re photographing, recording or streaming in a public place (including conference halls, sports arenas or concert venues) there is little to no legal action to be taken. So do your due diligence and add another arm’s length to your social media reach.

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