Sat.Oct 07, 2023

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The Best Medical Conference Apps [2024]

SpotMe Blog

Organizing a medical conference that brings results can be stressful. You’re juggling hundreds of sessions, thousands of HCPs, and a mountain of spreadsheets, all while dealing with outdated, unsustainable, paper-based surveys that make HCP follow-up unmanageable. A medical conference app can alleviate much of your stress and help you make the most out of your conference by centralizing all your content in one, compliant environment, streamlining data collection through powerful CRM integrations

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How to Quantify Your Event’s Success: A Guide to ROI Metrics

Momencio

Event marketing is an effective strategy for companies to increase sales and interact with their target audience. As marketing budgets have grown in general, analyzing and quantifying ROI has become more important. But what exactly is event ROI? It denotes the net value an event marketer generates after deducting the cost of producing the event. Understanding how to calculate event ROI is critical to ensure the event’s efficacy and impact and to establish goals for future events.