June, 2022

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How to deliver accessible and inclusive registration experiences to your attendees

Attendease

Event experiences should be for all: from event website and landing page to registration process, all the way to the event itself and post-event communication and surveys. But the reality is that most events are, unfortunately, still not fully accessible and inclusive at all touchpoints with the attendees. Here are some considerations you must have to provide accessible event experiences to your audience.

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Five Tips for Conference Sponsorship Pricing

Velvet Chainsaw

In my experience, most large conferences this year are realizing about 80 percent of their 2019 revenue performance. For some of the major annual meetings we’re tracking, sponsorship revenue has been a bright spot when compared to exhibit revenue performance. The textbook outcome of a successful sponsorship is improved attitudes and behavior for that brand.

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7 Smart Ways to Add Video Into Your Event Strategy

Eventmobi

Creating and sharing a video library is likely not the first thing event organizers think of when planning their in-person conferences. However, as this HBR article points out, videos “elicit a broad range of motivations”, including sharing passion, starting conversations and seeking opinions. Sounds a lot like what we want our attendees to do at events, doesn’t it?

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The real job of leadership

Conferences that Work

What is the real job of leadership? Kevin Kelly provides this suggestion in this April 2022 post: “When you lead, your real job is to create more leaders, not more followers.” —Kevin Kelly, 103 Bits of Advice I Wish I Had Known. (Kelly offers plenty of other great advice; check out the link!). The real job of leadership — create more leaders!

2022 428
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Elevate Your Event Experience to the Next Level

In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.

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How to Create an Immersive Attraction Experience with Local Artists

Picatic by Eventbrite

An immersive experience engages visitors in new and creative ways. Rather than simply offering an art installation, an immersive art experience taps into the senses and evokes emotions while exhibiting works that educate and inform. Attendees step into large spaces that showcase art with light and sound accompaniment and interactive features, allowing them to view […].

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Micro-Credentials for Corporate Training Programs

Attendease

As a corporate training professional, it’s your job to create learning experiences that not only improve your employees’ effectiveness but also that interest those employees and encourage retention over time. In recent years, it has become clear that to achieve this, corporations need to deliver high-value content in accessible and easily digestible bites.

2022 312
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Event Tech Hit by the Perfect Storm

EventMB

It’s tough to work in event tech right now, especially compared to the all-time highs of 2020 and 2021. At the peak of virtual events some experts predicted a shift towards and permanently overtaking in-person events. At the same time, venues, destinations and in-person event service providers were struggling to see any path ahead. Today, the narrative around event tech has changed.

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10 Event Technology Trends: Hot Or Hype?

Endless Events

Today’s episode of the Event Tech Podcast was inspired by a recent Event Leadership Institute summit where Brandt and Will did a fast rundown on ten event technology trends. For each of them, they had to quickly decide whether they truly were a trend or just hype. Most of the trends have gotten their own standalone Event Tech Podcast episode already.

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Scratching the surface

Conferences that Work

Sometimes, it’s only at the end that we realize we’re just scratching the surface. Read the full article at Conferences That Work The post Scratching the surface appeared first on Conferences That Work. No related posts.

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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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6 Sustainable Approaches for Your Attraction

Picatic by Eventbrite

If your event's trash bins are filled with water bottles, it could leave a bad impression on your green-leaning guests. Follow these steps to plan a more sustainable event.

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15 Audience Engagement Strategies That Actually Work

Social Tables

Audience engagement plays a significant role in the success of any event. Whether in-person or online, event organizers want attendees to pay attention and participate. In fact, more than 80% of marketing professionals believe that audience engagement is a key indicator of an event’s success. Expert event planners and organizers understand that choosing the right audience engagement strategies can make or break an event.

Speakers 149
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Meet a simplified solution to manage multiple events

Attendease

After listening to dozens of organizations seeking the perfect event technology solution to manage their portfolio of events, we found out one thing: there is a gap in the market and no one is addressing this one simple concept. There is surely no lack of event management software in the market, but most of them are very complex and expensive for the needs of many event managers.

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Event Data Is a Goldmine, But Planners Can’t Do It Alone

EventMB

With many parts of the world experiencing the worst inflation we’ve seen in decades, events are getting more expensive to host. This makes it all that much more crucial to get the most ROI possible out of each event, and there is one key factor that can help planners hit the mark: data. Event analytics are especially valuable because they provide real-time audience behavioral data, which marketers pay millions for.

Tech 195
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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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How to prepare for the unexpected (and keep your cool on event day).

Expo Pass

Event organizers are master problem solvers. When something isn’t working out, they know just what to do to get the event back on track (with poise and aplomb we might add). So how do organizers stay ready for these inevitable hiccups during an event? Also, how do they stay so relaxed when the pressure is on them to fix the problem? Answer – it all comes down to preparation, lots of it.

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Improve meeting session learning with this simple tip!

Conferences that Work

Want a simple way to improve meeting session learning? Provide a shared Google doc where all participants can take notes, ask questions, and get answers! Read the full article at Conferences That Work The post Improve meeting session learning with this simple tip! appeared first on Conferences That Work. No related posts.

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Cracking the Code to Attracting a Millennial Art Audience

Picatic by Eventbrite

How can you attract more millennials to your arts events? Get the top five takeaway from our study on millennials and the arts.

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15 Community Event Ideas That Bring People Together

Social Tables

Hosted in cities and towns all over the world, community events bring people together. Community events are perfect for promoting positive change, and there’s opportunity for improvement in every community. Ranging from locally-attended small-town chili cook-offs to massive national parades attracting tens of thousands of people, community event ideas come in all shapes and sizes. .

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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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Micro-Credentials for Corporate Training Programs

Attendease

As a corporate training professional, it’s your job to create learning experiences that not only improve your employees’ effectiveness but also that interest those employees and encourage retention over time. In recent years, it has become clear that to achieve this, corporations need to deliver high-value content in accessible and easily digestible bites.

2022 195
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Why Corporations Demand Multilingual Meetings

EventMB

AI-powered interpretation platform Wordly released a new report on corporate usage of multilingual interpretation for events. Over 200 U.S and UK-based corporate planners responded to the survey, all working for companies with over 500 staff in either marketing or sales roles. According to the report, six or more languages are spoken at 60 percent of corporate meetings and events with 11 or more languages spoken at nearly a quarter (23 percent) of company gatherings.

Meetings 195
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What’s in an event organizer’s bag?

Expo Pass

Event organizers always seem to have the perfect fix when something goes wrong. Broken cables, torn banners, missing keynotes, paper cuts, you name it — they’ve got just the thing! So how do organizers make sure they have the right tool, cable, or tape people are looking for? Also, what’s in their super-secret event planner bag? Truth – it all comes down to thinking about what presenters, attendees, or anyone else, might need in a pinch.

Speakers 145
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Guns and Power

Conferences that Work

I grew up in England where “ access by the general public to firearms is subject to some of the strictest control measures in the world.” When I moved to the United States in 1977, I didn’t realize I had chosen to live in a country where guns and power are inextricably entwined. Read the full article at Conferences That Work The post Guns and Power appeared first on Conferences That Work.

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Dominate Your Local Market With These 4 Reputation Management Strategies

Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.

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How DJ Prashant Makes Music, Community, and Connection on the Dance Floor

Picatic by Eventbrite

Prashant Kakad, AKA DJ Prashant, didn’t start out as a DJ. Born in Mumbai, he came to the US for a graduate degree in polymer science at Cornell University. After school, Kakad landed an engineering job with Intel, which brought him to Portland, Oregon. But something was missing. “I knew in my gut it wasn’t […].

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How to Reach More People – And Sell More Tickets – With Automation

Eventbrite UK

When events are your business, numbers count. Last year, our creators reached 83 million unique buyers through Eventbrite. That’s an incredible opportunity to tap into new audiences and sell more tickets and produce more events. In the first quarter of 2022, paid events per Eventbrite creator averaged 3.2 events for the first quarter, compared to […].

2022 145
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Meet a simplified solution to manage multiple events

Attendease

After listening to dozens of organizations seeking the perfect event technology solution to manage their portfolio of events, we found out one thing: there is a gap in the market and no one is addressing this one simple concept. There is surely no lack of event management software in the market, but most of them are very complex and expensive for the needs of many event managers.

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3 Event Contract Trends in 2022

EventMB

If you thought event contracts were tricky before the pandemic, buckle up for even more complications. Force majeure Flexibility. In 2020, executing the force majeure clause in a contract was fairly straightforward. The government had declared a lockdown due to the Covid pandemic, so there was no question that the following elements of force majeure existed: It wasn’t possible to hold in-person meetings or events as it was illegal due to the lockdown.

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5 Things Businesses Need to Know to Thrive in a Post-COVID World

People are itching to get back into the world. 54% of consumers say they plan to dine out at a restaurant at least once a week this year. As COVID-19 restrictions ease, the competition for their business is stronger than ever. Download this eBook today to learn how your restaurant can be prepared!

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Five F&B Sampling Tactics Worth a Taste-Test

Event Marketer

From restaurants to CPG brands, F&B marketing organizations aiming to drive trial and awareness have continuously relied on in-person experiences to get “cans in hands” and prove that “tasting is believing” (insert your favorite trope here.) But traditional sampling tactics need a little extra oomph these days (and sometimes a little extra “ugh” ) to make a splash.

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The must-have features you need on your event mobile app.

Expo Pass

Events are all about meeting face-to-face again – talking, chatting, hanging out, and maybe even ignoring our phones for a little while, if we’re lucky. So what’s the deal with an event mobile app? Are they really that important? And what should an event app actually do? Well, we’ll say this: the right event app can make almost every part of your already amazing event – even better.

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9 Insider Tips for Creative Ways to Market Your Events

Picatic by Eventbrite

Marketing used to make Prashant Kakad uncomfortable — he thought hawking his own events was self-centered. But then Kakad, a DJ and the founder of Jai Ho! Dance Party, realized it’s actually “other-centered.” He creates events that “feel safe, inclusive, and joyful,” and marketing is “a means to the end, the end being able to […].

Marketing 370