Attendease
SEPTEMBER 6, 2023
The COVID-19 pandemic accelerated the adoption of hybrid and virtual events. This led to a quick shift in how to approach one’s virtual event marketing strategy. For most event organizers and businesses that rely on heavy foot traffic for exposure at conferences, the digital transformation was embraced more out of necessity than fervent interest.
Conferences that Work
SEPTEMBER 25, 2023
I use the phrase “wants and needs” a lot when talking about participant-driven and participation-rich conferences. It even appears in the title of my third book ! Satisfying wants and what Abraham Maslow called growth needs are core goals of any event. But whose wants and needs are we talking about ? Whom is your event for? Conference organizers have, of course, every right to create an event that satisfies their wants and needs.
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Eventmobi
SEPTEMBER 28, 2023
A membership directory is the #1 way to accomplish what your association does best: keep your members connected to one another and you. In this article, we’ll touch on what a member directory is, how it can help your association, what type of information should you include in a membership directory, how you can create one, and several platform options for you to choose from.
Velvet Chainsaw
SEPTEMBER 12, 2023
Many of our clients have had to navigate unchartered waters as venue contracts (that were secured years ago) are now being questioned and challenged by members in states that have adopted discriminatory and women’s health laws that go against the mission and values of the association. In response, we posted this article back in April to provide decision-making resources and examples of communication strategies for boards facing these very difficult decisions.
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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
EventMB
SEPTEMBER 19, 2023
Skift Take: The results are in. Keep keynotes short and dedicate more time to face-to-face interaction. Expert meeting designers lead the call for rethinking conference agendas.
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
Attendease
SEPTEMBER 22, 2023
Measuring event KPIs and, ultimately, the success of an event shouldn’t be an afterthought. Knowing how well events have performed is crucial to delivering a mind-blowing attendee experience. Not sure where to begin? By measuring a variety of key performance indicators (KPIs), you can gain a bird’s-eye view of your events, validate your successes, and take steps to improve even further!
Conferences that Work
SEPTEMBER 11, 2023
Why aren’t unconferences more popular? Events and media consultant Julius Solaris shared at the Unforgettable Experience Design Summit that he was initially very enthusiastic about unconference format events. He thought conferences would eventually adopt unconference models. But Julius didn’t see them catch on and now focuses on other aspects of the meeting industry.
Event Industry News
SEPTEMBER 11, 2023
The Conference Buyer’s Guide returns for 2023, a packed edition with input from suppliers, associations, venues, and agencies alike. A must-read for conference and meeting organisers keen to learn more about the latest tech advances including a big focus on AI in events: how to boost efficiency and enhance customer experiences.
EventSource
SEPTEMBER 20, 2023
Mobile bartending services are all the rage these days and have quietly been revolutionizing celebrations and special events for the past few years due to their convenience, innovation, and style they add to just about any indoor or outdoor event. No longer confined to stationary setups, mobile bartending brings the bar to your chosen venue. Beyond serving drinks, mobile bars craft immersive and interactive experiences that can compliment any event theme (if applicable) and are certain to make a
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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
EventMB
SEPTEMBER 28, 2023
Skift Take: Destination leaders from Orlando, Baltimore, and New Orleans sat down to discuss the challenges of attracting events in the face of a polarizing political atmosphere and how to ignite change through education and positive conversation.
TicketBud
SEPTEMBER 19, 2023
Fall is one of the busiest times of year. With school events, holidays and travel, it can be easy to lose touch with communities and audiences. But the season also provides many opportunities to connect through specially timed and themed events. According to Bizzabo, most marketing professionals (95%) recognize the value events hold for creating in-person connections.
Eventtia
SEPTEMBER 27, 2023
As brands search for innovative ways to interact with their audiences, SMS for events and retail experiences has emerged as one of the main channels for high customer engagement. No wonder why: mobile-first experience is necessary while more people spend time on their phones. As Statista highlights, “In 2021, mobile users in the United States sent roughly 2 trillion SMS or MMS messages.
Conferences that Work
SEPTEMBER 18, 2023
Strive to live in your own imagination, not someone else’s. Having written about the intersection of power and status at meetings , I appreciate what professor of African American studies at Princeton University Ruha Benjamin shares in this 2019 video: “ The New Jim Code? Race, Carceral Technoscience, and Liberatory Imagination “ She delves deeply into nonobvious ways that historic designs encode and perpetuate inequity.
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Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!
Event Industry News
SEPTEMBER 1, 2023
For the last 15 years the JL-Group’s (JLL) DNA has been synonymous with a commitment to client service, strong values and pushing boundaries in the ever-evolving world of technical production across the television and event industries.
Event Marketer
SEPTEMBER 27, 2023
Your RFPs can now… go out. Our annual listing of the Top 100 agencies serving the event marketing industry has arrived Behind every powerhouse brand experience is an event marketing agency whose people live for “live.” And on this list, that distinction is key. Indeed, there are hundreds of creative and integrated marketing agencies across the landscape.
EventMB
SEPTEMBER 27, 2023
Skift Take: The latest Events Industry Council Global Events Barometer shows promising signs, with hotel room nights and RFPs increasing for the second consecutive quarter.
MeetingsNet
SEPTEMBER 22, 2023
After one big effort in August, nearly six times as many Maritz Global Events employees are certified in event sustainability. In 2022, the Events Industry Council launched the Sustainable Event Professional Certificate online course, aimed at meeting planners and suppliers interested in improving the sustainability and social-impact efforts of their organizations and the business events they organize.
Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien
Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.
EventSource
SEPTEMBER 12, 2023
You’ve probably noticed or have heard over recent years, the increasing number of people hiring private chefs for their at-home gathering or intimate special event. Needless to say, there are quite a few reasons for this! Apart from providing hosts an opportunity to enjoy their own parties (a huge plus!), a private chef can also dramatically elevate your special occasion to new heights, all while providing that extra personal touch and attention to detail that many culinary enthusiasts are
Best Corporate Events
SEPTEMBER 13, 2023
Corporate social responsibility (CSR) initiatives benefit businesses, their employees, and their local communities. CSR team building events are often one core component of broader programs. But to get the most value for everyone involved, it’s vital to choose the right CSR team building partner. An ideal partner will deliver programs that create fun, emotionally powerful, memorable shared experiences for employees.
Event Industry News
SEPTEMBER 14, 2023
Lambeth Council have said they support the reopening of Brixton Academy “in principle” if a series of conditions are met. The second and final day of a licensing hearing into the venue’s future was held at Lambeth Town Hall today (September 12).
Event Marketer
SEPTEMBER 27, 2023
THE ONLY EDITORIAL ROSTER OF THE INDUSTRY’S BEST FABRICATION PARTNERS The budgets are tight. The timelines are all over the place. The faces on many client teams are new. But at the end of the day, the master craftspeople who stand up our event builds and exhibit booths know the power of creativity, strategy, measurement and, most importantly, service to succeed in the evolving world of face-to-face corporate event marketing today.
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People are itching to get back into the world. 54% of consumers say they plan to dine out at a restaurant at least once a week this year. As COVID-19 restrictions ease, the competition for their business is stronger than ever. Download this eBook today to learn how your restaurant can be prepared!
EventMB
SEPTEMBER 12, 2023
Skift Take: A new SEC disclosure ruling requires all U.S. public companies to disclose cyberattacks. This adds a new level of complexity to risk management for any planners working with or for these companies.
MeetingsNet
SEPTEMBER 25, 2023
Google has created a thorough and thought-provoking guide to event inclusivity, and the company is making it available to anyone. If your organization is working to create more inclusive and accessible events, don’t duplicate efforts: A comprehensive resource just released by Google covers everything from registration and restrooms to service animals and swag.
EventSource
SEPTEMBER 28, 2023
We always love featuring blended weddings. With the help of their wedding planner Weddings with Nia , Hiwot and Michael’s worked tirelessly for over a year to create an unforgettable day that beautifully combined both their Ethiopian and Sri Lanken Tamil heritage. Every detail was carefully considered to highlight their heritage. From the customized ring box to the intricate bridal veil with their names and wedding date in Ge’ez script.
Prestige Events Magazine
SEPTEMBER 26, 2023
Following an extensive and sensitive renovation project, completed in Summer 2023, the Buccleuch Estates is delighted to unveil Dabton House, a Buccleuch family home located within the Queensberry Estate, ten minutes from Drumlanrig Castle. The house is now available for ‘private hire’ bookings. With a welcoming blend of country house elegance and modern hospitality, Dabton is the perfect location for your grand gathering or simply spending time together with friends and family.
Speaker: Smita Das, MD, PhD, MPH, Medical Director, Psychiatry and Naj Wright, MBA, C-Suite HR Executive
The last year and a half has been one of extreme stress and anxiety for the American Workforce. A 2021 New York University School of Global Public Health survey of 5,850 people who drink alcohol found that 29 percent have increased their drinking during the pandemic. Among people who have been experiencing depression (64% more likely) and anxiety (41% more likely), which have also become more prevalent over the last 18 months, the risk is even higher.
Event Industry News
SEPTEMBER 15, 2023
The era of uninspiring virtual events is fading quickly, making way for a new approach that puts attendees at the centre of engaging experiences. No longer satisfied with passive digital content, participants seek more interactive and immersive virtual events that break away from the ordinary.
Event Marketer
SEPTEMBER 18, 2023
“The overall company goal is to design an experience that achieves ROI for our collective teams, so the wheelhouse for us is entertainment press in the publicity sector. But this opportunity gave us a chance to tap into other areas, like food and wine, lifestyle, the fandom around our location of Scum and Villainy, and has created opportunities for all of our various marketing partners across social… So we were able to have a synergistic event across so many of our verticals.
EventMB
SEPTEMBER 18, 2023
Skift Take: A ranking of the top 30 convention centers across the U.S. was recently released by the Wall Street Journal placing three Las Vegas facilities in the top 10 with high scores based on overall space, amenities and convenience. But how did they measure up on a practical level for groups and meetings?
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