Attendease
APRIL 4, 2024
Whether you’re planning your first large-scale event or looking to grow an already successful program, scaling up can seem…daunting. More events mean more moving parts, more staff, and more potential for stress. But with some strategic planning and the right tools, growth doesn’t have to equal headaches! In this post, we’ll explore how to thoughtfully and sustainably expand your events.
Conferences that Work
APRIL 1, 2024
On Tuesday, March 26, 2024 , I sat down with Martin Duffy and Paul Nunesdea on LinkedIn Live for an hour’s deep dive conversation about peer conferences: the participant-driven, participation-rich events I’ve designed and facilitated for over thirty years. You can click on the graphic above to watch the video of our engaging conversation. but I admit that I generally prefer to read transcripts of talking heads videos.
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EventMB
APRIL 4, 2024
Skift Take: The number of potential dates to host meetings and conferences has shrunk making it difficult for budget-conscious groups to compete for peak days. In addition, there are compression issues for space that groups must contend with.
PCMA Convene
APRIL 4, 2024
Nutrition experts caution that the anti-diet movement is “hurting people at risk of health problems related to excess weight and a poor diet,” according to a recent story in The Washington Post. In March, I wrote about new research suggesting that the oft-recommended practice of intermittent fasting — abstaining from eating for 16 hours during the day — is actually detrimental to your health.
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In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
Attendease
APRIL 2, 2024
In recent years, professional communication has undergone a significant transformation. According to industry reports, virtual events have increased almost 1000% since the beginning of 2020, and webinars have become a powerful platform for knowledge sharing and networking. Previously, we’ve discussed tips on how to host your first webinar , covering steps such as developing content and spreading the word about your event.
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
EventMB
APRIL 2, 2024
Skift Take: In this episode of the Skift Meetings Podcast, Gianna Gaudini offers a glimpse into the methodologies that have kept her at the top of the game — from cultivating calm in the center of chaos to speaking C-suite lingo that gets the green light on ambitious projects.
Smart Meetings
APRIL 2, 2024
On this episode of Meeting of the Minds, Smart Meetings is joined by Jaclyn Bernstein, president and owner of Empire Force Events, and Alexis Dick, an event planner at HARDI. The two professionals discussed not only how to build networks and maintain them, but the value these relationships add to a person’s professional life and how they can evolve.
EventSource
APRIL 2, 2024
Courtney and William’s wedding at Steam Whistle Brewery was a picture-perfect affair filled with romantic and intimate memories: from the beautiful mother-daughter moments, to the infusion of the couple’s respective cultures, this wedding is the perfect example of why incorporating personal touches is SO important to your wedding day! Every detail of their memorable day was captured by Eric Cheng Photography – you’ll absolutely love it!
MeetingsNet
APRIL 4, 2024
A veteran production manager gives advice on what to look for and how to make changes in a property’s agreements before you sign. Planners: Do not sign venue contracts for event production, electrical services, internet access, and support services until you read the full document—especially if you are bringing in an outside audiovisual company for the event, which usually results in extra conditions and raises prices for certain elements.
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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
EventMB
APRIL 4, 2024
Skift Take: Brandlive is acquiring Notified's virtual event and webinar business, but Notified is holding on to the version of the tool used for sensitive investor relations calls.
Smart Meetings
APRIL 3, 2024
Unique venues for meetings with charm From coast to coast, meeting venues and hotels renovate and debut expanded, redesigned meeting spaces. The distinct character of each of these new and renovated properties is certain to inspire, whether you’re meeting in stylish New York, bright and bustling New Orleans or spectacular, serene southwest Washington.
SmartMeetings
APRIL 1, 2024
DMCs are an untapped resource for meeting profs A Destination Management Company (DMC) could be the secret ingredient for meeting professionals cooking up their next event. These destination partners are dedicated event professionals who have expert local knowledge of their areas and can connect meeting producers with the resources they need to meet their strategic goals.
Coterie Spark
APRIL 3, 2024
Why should you hire conference and meeting planners? There are many reasons, but today we’re going to discuss the surprises you’d have to manage if there weren’t hired professionals to assist. That’s because even the most meticulously planned events require a last-minute change (or two). Experienced conference and meeting planners, however, allow you to focus on the important stuff: VIPs, attendees, speakers.
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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
EventMB
APRIL 4, 2024
Skift Take: Keynote speakers and other presenters provide much of the draw for events but getting the intro wrong can potentially kill the vibe.
Event Marketer
APRIL 1, 2024
FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover celestial creations, gravy races and Gold Bunny Getaways. ORGANIZERS OF THE TEXAS ECLIPSE FESTIVAL ARE OVER THE MOON Wrap your head around this event description: “Burning Man meets Art Basel meets SXSW meets TED Talks at sleep away camp.” Apparently, that’s what you get when you combine the upcoming Total Solar Eclipse and a group of experienced festival producers on a mission to deliver a “celesti
Planning Pod
APRIL 2, 2024
A/B testing, or split testing, is a cornerstone of data-driven marketing for any growing business. It allows you to compare two versions of a marketing asset and see which performs better. For busy event professionals, A/B testing is easy to overlook. It takes time, intentionality, and effort. But we promise you…it’s worth it. In what you learn through A/B testing, you can: Increase your conversion rates Boost return on investment (ROI) Make data-driven decisions Improve the user experienc
Event Industry News
APRIL 3, 2024
CHS Events, a leading event organiser, is announcing the development of its long-standing partnership with RefTech, an award-winning provider of event registration solutions.
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SmartMeetings
APRIL 3, 2024
What you can do as a planner to improve audio at your events In the dynamic world of meetings and events, the role of audio cannot be overstated. For the vast majority of presentations, it’s the primary way information is transferred from the presenter to the attendee. After all, if we keep telling people to use fewer bullet points and more “big images” in their PowerPoints, what’s left but the words of the presenter?
Event Marketer
APRIL 2, 2024
“For as much back and forth as there is going over these designs and the concepts and location, I’ve always found the simpler you keep it, the better. And this was a small, immersive space that brews great coffee. As long as you keep that as your guiding principle, then the execution will fall in line.” –Stephen Kill, Marketing Director, Nespresso USA When Nespresso transformed an elevator at New York’s One World Trade Center into the stylish, two-person Vertuo Pop Café last month, the foo
ePly
APRIL 2, 2024
Professional event planners are often drawn to the industry because they have certain innate skills. To structure an event from start to finish, whether it’s a child’s birthday party or a multiday company retreat, takes a lot of work. Core traits, like organization, communication, and problem-solving, are really just the beginning. Here, we look at the top event planning skills of professional planners, and why they’re so important.
Event Industry News
APRIL 5, 2024
South California-based ATM and transactions provider, MOBILEMONEY has announced a strategic partnership with Glownet.com. The move will be seen by many as a natural progression from MOBILEMONEY’s reverse ATM solution and as a milestone moment for Glownet.com after their recent move into the North American space.
Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien
Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.
Evvnt
APRIL 2, 2024
Evvnt, the local events discovery and ticketing platform, announced a newly formed partnership with the Local Media Consortium (LMC), a strategic alliance of local media companies, that unlocks the power of local events, providing members with the tools and resources needed to thrive in the events industry. This new revenue stream for media companies is […] The post Unlocking the Power of Local Events: Local Media Consortium Partners with Evvnt appeared first on Evvnt.
Event Marketer
APRIL 4, 2024
“The benefit of activating in Las Vegas is that it puts on the largest events all the time, so everything is a very well-oiled machine in the sense that partners already know how to work together,” she says. “From a behind-the-scenes production perspective, I think it lent itself really well to seamless conversations because Vegas knows how to do this.
MeetingsNet
APRIL 5, 2024
The chairman of Clarion Events has launched On Deck Ventures to assist entrepreneurs seeking to make a mark in the live-show space. Greg Topalian has been rather busy lately. Promoted less than two months ago to chairman of Clarion Events, which operates 65 shows across 12 industries, Topalian announced in early April the launch of another firm that will fund and advise entrepreneurs seeking to build new events in either established industries or emerging disciplines.
Event Industry News
APRIL 5, 2024
Eventix, a leading innovator in event ticketing technology, is excited to announce a pivotal three-year partnership with the International Music Summit (IMS), one of the world’s most influential electronic music conferences. This partnership sees Eventix strengthening its Spanish expansion, which started in 2021, by becoming the exclusive ticketing partner for IMS Ibiza.
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Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.
Eventscase Blog
APRIL 5, 2024
In today’s digital age, audiovisual event production has become a fundamental component for the success of any meeting, conference or celebration. It is not only about capturing moments, but also about creating an immersive and connective experience for attendees, both in person and online. The importance of audiovisual event production lies in its ability to transform a standard presentation into a dynamic and immersive experience.
Event Marketer
APRIL 4, 2024
What can event marketers expect from the next generation of event attendee? Look no further than the National 4-H Council’s Ignite Summit, a teen-centered event for 1,200 high schoolers and adult educators, which significantly reduced its number of “structured” breakout sessions on offer between the inaugural event in 2023 and this year’s event, March 13-17, at The Westin Washington in Washington, D.C.
Prestige Events Magazine
APRIL 3, 2024
The Meetings Industry Association (mia) has promoted membership manager Katie Cotton to the newly created role of operations director to ensure it continues to deliver value for members as it further expands and develops. Cotton joined the mia team in 2008 and has a wealth of experience and knowledge of the association’s diverse membership, accreditation and assessments.
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