Momencio

OCTOBER 3, 2023

Event marketing is rapidly evolving due to technological advancements and changes in customer preferences. Event marketing has shown to be a successful tool for businesses to connect with their audience on a personal level, from its basic origins to today’s dynamic and engaging techniques.

Event Marketing 52

Event Marketing Marketing Social Media Trade Shows 52

Endless Events

JULY 12, 2018

But, with the ability today to measure metrics and pinpoint specific results, it’s essential to be able to show how event marketing efforts were successful. After all, marketing is allocated a considerable portion of the budget, and we need to be able to show evidence that marketing investments are worth the money spent.

Event Marketing 108

Event Marketing Marketing Social Media Event Apps 108

Attendease

JUNE 20, 2023

But let’s face it, even superheroes need a sidekick like a good corporate event technology. Picture this: an event management tool that’s not only super powerful, but also easy to use. For example, let’s start with event landing pages. That said, event marketing comes with its challenges.

Corporate Events 317

Corporate Events Event Technology Technology Speakers 317

Eventmobi

MAY 29, 2018

Having worked at EventMobi for close to two years, I’ve had hundreds of strategy conversations with my clients on how best to utilize their event technology to engage and connect with their audiences, specifically when it comes to event app adoption. Event App Adoption. The Event App Promotional Video.

Event Apps 186

Event Apps Advertising Events Marketing 186

GEVME

JANUARY 21, 2019

While mobile apps were originally offered as productivity and information retrieval tools, such as e-mail and weather forecasts, the situation has changed due to user demand and availability of developer tools. To convince you that an event mobile app is a must have in 2019, we have prepared some key facts to support it.

Event Apps 136

Event Apps 2019 Events Event Marketing 136

Planning Pod

AUGUST 5, 2020

While planning killer events is becoming increasingly more difficult and complicated, plenty of new tools are constantly arriving in the event management market that can keep you on track and make your working life less chaotic. But how do you know which apps are right for you? Sign up here to try it out.

Event Management 159

Event Management Management Social Media Event Planning 159

Marketo Events

FEBRUARY 8, 2019

Events are often one of the biggest marketing expenses. According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. Attaching Metrics to Event Goals. Setting marketing goals is nothing new.

Event Marketing 63

Event Marketing Marketing Social Media Event Apps 63

Bizzabo

MAY 25, 2018

In this guide, we will review how enterprise organizations can approach event marketing with actionable tips and concrete examples. What is Enterprise Event Marketing? In order to accomplish this task, enterprise organizations frequently adopt a rigorous event technology stack. Consider Electronic Arts (EA).

Event Marketing 67

Event Marketing Marketing Banking B2B 67

e2m.live

MAY 20, 2020

Let’s go through the major reasons why we believe that event managers need dedicated Virtual Event apps, or they’ll be selling their events short. Virtual Event Apps Scale Up. Free webinar software and video conferencing tools seem to work perfectly when the number of attendees is low.

Event Apps 98

Event Apps Meetings Trade Shows Social Media 98

Boomset

DECEMBER 16, 2018

There are plenty of event marketing platforms out there. You’ve run an event technology assessment to better understand your strategic needs, you’ve gotten buy-in from your team, you’ve asked around your network, and you’ve narrowed down your list of prospective event marketing platforms to a slim few.

Event Marketing 48

Event Marketing Marketing Event Apps Sponsorships 48

Eventsforce

JULY 7, 2020

Want the lowdown on all things event tech? This month’s round-up of top tech stories has a big focus on social-distancing and temperature screening tools organisers may need to look at when planning their in-person events in the near future. Event planners no longer have to worry about figuring that out.

Event Apps 128

Event Apps Social Media Tech Wireless 128

Nunify

MAY 4, 2023

Are you struggling to promote your event app on social media? With so many apps and messages vying for people’s attention on social media, you need to stand out from the crowd and offer something unique and valuable. It’s surprising how few event organizers take advantage of this simple yet effective technique.

Social Media 52

Social Media Event Apps Events Marketing 52

Eventsforce

FEBRUARY 25, 2020

Event apps are no longer an option for many events today. In fact, according to a recent research study from Eventsforce, a staggering 81% of planners cited driving attendee engagement as their number one reason for using event apps. How to Choose a Mobile Event App. Tech-savvy delegates expect them.

Event Apps 118

Event Apps Technology Events Event Technology 118

SpotMe Blog

JULY 28, 2023

Selecting the right in-person event platform to manage your onsite events is critical to their success. Especially because 95% of marketers believe that in-person events help achieve business goals (American-based event technology company). That’s where an in-person event platform comes in.

2023 130

2023 B2B Event Apps Technology 130

Eventmobi

OCTOBER 5, 2023

It all comes down to the event marketing strategies behind them! A strong event marketing strategy isn’t just about getting the word out about your conference, expo, trade show, or event; it’s about compelling your audience to take notice and take action by registering and attending.

Event Marketing 195

Event Marketing Marketing Social Media Consulting 195

Boomset

FEBRUARY 25, 2020

Once your nonprofit’s fantastic marketing strategy is in place, you can start considering automation software to make the process more effective and efficient. A lot goes into planning a successful event. In particular, software automation has helped organizations better market and manage their events.

Event Marketing 62

Event Marketing Marketing Social Media Events 62

Event Marketer

MAY 5, 2022

From the buzz on the expo floor to the lively session Q&As to the countless “How the hell have you beens” in the halls, the sentiment among attendees and partners of the 20 th annual Experiential Marketing Summit was one and the same: We’re back. As experiential marketers, for a long time we have thought about that physical engagement.

Marketing 125

Marketing Food and Beverage Sponsorships Tech 125

Eventmobi

JANUARY 23, 2023

So, ensuring you have the right event registration strategies in place is crucial to driving excitement and sign-ups. As an event planner, you’ll know this all too well. There are a lot of moving parts to keep on track—everything from marketing and promotion, ticketing and payments, to data collection.

Speakers 195

Speakers Social Media Hotels Banking 195

Hubilo Blog

JULY 6, 2021

Hybrid events may be gaining popularity among event professionals and CMOs just recently. Events should be too. . Many corporations have used a hybrid event strategy for years to successfully scale their marketing efforts. Powerful hybrid event platforms make it seamless to create multiple variations of tickets.

Marketing 105

Marketing Advertising Event Apps Banking 105

Attendease

MAY 8, 2023

This is an exciting time to be digging into the event data analytics generated from your events. With so many new tech tools and sophisticated insights, event planners can be very strategic in increasing the ROI from conferences, trade shows, and events. Is your message clear?

Trade Shows 195

Trade Shows Marketing Management Tech 195

Socio Events

FEBRUARY 15, 2023

That said, there’s one class of event promotion that stands out among the rest: pre-event email marketing. With over half the world’s population using email on a daily basis, there’s virtually no better way to reach your target audience, especially when promoting future events. Why, exactly, is email marketing effective?

Marketing 97

Marketing Speakers Event Apps Events 97

Attendease

JANUARY 16, 2024

Event Sponsorship Testimonials Social proof is always a great conversion tool. If you have used sponsors for past events, reach out to them to get quotes about how they benefited from sponsoring your event. Using our event app would also pull the data to the event app.

Sponsorships 195

Sponsorships Event Apps Events Speakers 195

NVOLV

SEPTEMBER 2, 2018

Event marketing and promotion can be daunting unless you have not devised an automated system. Marketing automation for events can help you save time, money and effort. Those who are under constant pressure to deliver qualitative marketing results will find marketing automation a blessing in disguise.

Event Marketing 45

Event Marketing Marketing Event Apps Technology 45

Nunify

JULY 10, 2023

With the ever-evolving pace of technology, the event industry has significantly transformed over the years. The use of mobile event apps is now crucial to ensure a successful, seamless and profitable event. Here, we explore five compelling reasons why your event needs an event app in 2023.

Event Apps 40

Event Apps 2023 Sponsorships Sustainability 40

SpotMe Blog

JANUARY 26, 2022

They publicly called the tool a ‘ privacy disaster ’. Zoom Meeting is the name of the popular video meeting tool. The tool helps with collaboration. 1 Zoom Webinar Alternative for Virtual Events. SpotMe brings all your event needs under one roof. The virtual event platform is called SpotMe VX. Zoom Meeting.

B2B 130

B2B Event Apps Government Events 130

CadmiumCD

OCTOBER 16, 2019

Written by Kevin Gardner, freelance writer for the events and trade show industries. Marketing is the most important thing that any business can engage in. It is all about having the right tactics in place to make people recognize the business and get people to attend your business’ events. Collecting Feedback From Attendees.

Event Marketing 40

Event Marketing Marketing Social Media Conference 40

EventBank Insights

MAY 7, 2018

But your audience can’t get everything they need from the event if they don’t know who else is attending. A robust, well-designed event app can make a huge difference in how enjoyable and valuable an event is for attendees. Why do you need an app for your event? The right event app delivers.

Event Apps 87

Event Apps Healthcare Events Event Management 87

Bizzabo

JUNE 4, 2021

In this post we’ll take a look at how technology can help you drive success at every stage of the event lifecycle: before, during and after events. Your event strategy , like any marketing campaign, is cyclical. The event lifecycle is built on a straightforward premise: build, measure, learn and build again.

Tech 110

Tech Event Apps Event Management Social Media 110

SpotMe Blog

JULY 25, 2021

Consider these hybrid event examples, both with different focuses, but still blended experiences: A large trade show that’s principally an in-person event with exclusive online content and an event app. What Does a Hybrid Event Look Like? Marketing and sales events. Trade shows. Training seminars.

Social Media 279

Social Media 2021 Trade Shows Marketing 279

Attendease

DECEMBER 23, 2019

Personalization is the art of customizing each attendee’s experience so that it feels like the event and all the communication around it was tailored around them and their specific needs. That includes marketing communication prior to the event as well as interactions during and after the event is over. Face-to-face time.

2020 243

2020 Event Apps Social Media Travel 243

Eventmobi

JUNE 5, 2023

Still thinking about the event app that made navigating your weekend a breeze? Then you’re familiar with some top-notch event branding! The best event branding sticks in attendees’ minds long after the event has ended—and gets them excited when it comes around again in the future. What is Event Branding?

Social Media 195

Social Media Advertising Conference Marketing 195

Expo Pass

AUGUST 23, 2022

For more, this is why event software is a must for corporate event planners. How to Plan a Corporate Event. Corporate events are all about strengthening business relationships. There may be a lot of tasks to get done (venues, speakers, marketing, etc.) Market your event. Virtual event platform.

Corporate Events 141

Corporate Events Event Apps Speakers Marketing 141

Endless Events

SEPTEMBER 15, 2022

The events industry is waking up to the importance of event data for reaching event marketing goals and proving ROI. A vast source of valuable data is attendee tracking – one of the most powerful ways event professionals can measure event marketing success. ATTENDEE DATA AS A MARKETING ASSET.

Event Apps 121

Event Apps Technology Education Event Technology 121

Eventmobi

SEPTEMBER 12, 2018

I remember the state of the meeting and events industry when we first started EventMobi about 10 years ago. Event apps were the new technology on the block for event planners. Back then, it was tough to convince planners that engaging attendees via their mobile devices could be an integral part of the event experience.

Event Management 150

Event Management Management Event Apps Negotiating 150

Eventmobi

SEPTEMBER 12, 2018

I remember the state of the meeting and events industry when we first started EventMobi about 10 years ago. Event apps were the new technology on the block for event planners. Back then, it was tough to convince planners that engaging attendees via their mobile devices could be an integral part of the event experience.

Event Management 150

Event Management Management Event Apps Negotiating 150

Event Marketer

FEBRUARY 2, 2024

More Event Peeps Episodes: Launch Stories—Creating an Event for an Industry Passion Projects—I Built a Nonprofit Plus, Gorlick reports on the event measurement strategies and tools that she uses to track her events’ impact and ROI, as well as the event and conference trends she’s keeping an eye on this year. “I

Event Apps 95

Event Apps Global Events Tech Conference 95

Planning Pod

JUNE 23, 2023

Fortunately, with the right artificial intelligence and event automation tools, you can transform your workflow, boost your event marketing strategy, and generate event planning campaigns more efficiently—all while creating an outstanding experience for event attendees.

Event Management 78

Event Management Management Speakers Contracts 78