SpotMe Blog

OCTOBER 23, 2023

But when it comes to gauging the effectiveness of HCP event engagement, the benchmarks are less clear-cut. Given that events often represent the most significant investment in your omnichannel portfolio, relying on guesswork may not be a good idea. To watch the event on demand and download the slides, register for our free content hub.

Healthcare 130

Healthcare Events Marketing Education 130

Social Tables

OCTOBER 21, 2016

Measuring the return on investment of events isn’t an easy task. Ask most Chief Marketing Officers if they could confidently make a connection between event budget and leads, let alone sales, and you will often be met with an uncomfortable shrug. There are three steps you’ll need to take: Determine the meeting or event type.

Meetings 60

Meetings Corporate Meetings Event Apps Events 60

Bizzabo

MAY 7, 2018

billion people, it naturally seems like it would be an ideal place to promote an event, and because there are so many people using Facebook, it sometimes feels like reaching people shouldn’t be a problem. Organizers and marketers must learn how to promote an event on Facebook, before buzz can be generated and registrations can be increased.

Advertising 103

Advertising Social Media Marketing Event Marketing 103

Socio Events

JUNE 24, 2020

There’s so much energy and excitement that comes from events, and it can feel a bit cold when it vanishes after an event wraps. As an event organizer, you’ve invested a considerable amount of time in making sure your events are engaging for attendees, and generate ROI for sponsors. Why not keep it going indefinitely?

Sponsorships 52

Sponsorships Tech 2020 Events 52

MeetingsNet

MAY 25, 2018

Check out these seven free ebooks, white papers, and other resources you can download now. If you’re looking for some super helpful tips on everything from audience engagement, risk management, and sponsorship, to event apps and gamification, check out this grab-bag of free downloadables. The 2018 Event App Bible.

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Sponsorships Site Selections Risk Management Event Apps 46

Socio Events

JULY 11, 2022

After two years of attending virtual events, followed by a few smaller hybrid events, I recently attended my first large-scale in-person experience, at the Experiential Marketing Summit at the MGM Grand Las Vegas. ” Andrew Pearson CMO, Webex Events (formerly Socio). And EMS didn’t disappoint. Digital elements at EMS.

Sponsorships 52

Sponsorships Event Apps Trade Shows Speakers 52

Bizzabo

AUGUST 27, 2018

Learn how to increase your productivity and get more out of your events in this guide to event marketing automation. In either case, marketing automation isn’t just for demand generation marketers who sit around thinking about increasing white paper downloads, or driving demo requests. What is event marketing automation?

Event Marketing 65

Event Marketing Marketing 2018 Events 65

Stova

OCTOBER 26, 2023

Networking is the cornerstone of successful business events. While planning a networking event is rewarding, the job also poses challenges. Networking for 2024 Evolution of Networking In the past, networking and education were the twin engines powering successful business events. How do you facilitate meaningful connections?

2024 52

2024 Social Media Event Apps 2030 52

Stova

JANUARY 18, 2024

Creating stellar attendee experiences is a goal of every event. Wouldn’t it be great if you could get instant audience feedback throughout your event? Wouldn’t it be great if you could get instant audience feedback throughout your event? And you can do it without intruding on valuable event moments. The good news?

Speakers 52

Speakers Event Apps Events Conference 52

PCMA Convene

FEBRUARY 28, 2017

But turning a conference with tens of thousands of participants into an event that speaks directly to each individual attendee is no easy task. “As For this, more events are focusing on the mobile devices in attendees’ pockets, looking to unlock their power to personalize. We’re see-ing the rise of the intelligent app,” Sinclair said.

Meetings 40

Meetings 2016 Trade Shows Technology 40

Socio Events

JUNE 10, 2020

On June 10, 2020, Socio Chief Marketing Officer, Corey McCarthy , joined Event Manager Blog editor Julius Solaris and other industry leaders for Engage. How can we engage sponsors in virtual events? The best way to get attendees to engage with sponsors is to have multiple places where sponsors are seen across your event.

Sponsorships 52

Sponsorships Event Apps Tech 2020 52

Eved

JULY 3, 2017

Chief Imaginator at the Event Nerd, former Special Event Magazine”30 Under 40” recipient, and award winning event producer. The Event Nerd is a passionate advocate for bringing new technology into event experience, and covers everything from conference coverage to event marketing to everyday tech and words of wisdom.

Consulting 40

Consulting Tech Event Tech Social Media 40

Stova

MARCH 16, 2023

The Complete Guide to Event Audience Engagement The meeting and event industry is constantly changing as improvements in technology make it easier for planners to engage with attendees. But what hasn’t changed is the importance of keeping your attendees engaged throughout your event lifecycle to increase ROI.

2023 40

2023 Event Apps Social Media Technology 40

Converve

NOVEMBER 28, 2018

52% of trade fair, conference, and B2B event organisers consider B2B matchmaking to be a crucial success factor for their event. This was revealed by a survey that we recently published in a Converve white paper. In this context, the focus lies on the kinds of new contacts an event participator manages to acquire.

B2B 40

B2B Marketing Events Management 40

Converve

NOVEMBER 28, 2018

52% of trade fair, conference, and B2B event organisers consider B2B matchmaking to be a crucial success factor for their event. This was revealed by a survey that we recently published in a Converve white paper. In this context, the focus lies on the kinds of new contacts an event participator manages to acquire.

B2B 40

B2B Marketing Events Management 40

Certain

OCTOBER 14, 2016

Increasing audience engagement is crucial for continuously hosting successful events. According to David Saef, EVP of Marketworks, “Events are a critical component of any brand’s marketing strategy because face-to-face is the best way to engage a brand’s current and prospective customers” ( Hubspot ). Publish a Blog Post.

Social Media 37

Social Media Events 2016 Speakers 37

Stova

MARCH 17, 2023

The Complete Guide to Event Marketing This guide will tell you what matters now and what will matter going forward in event marketing. To succeed, the event marketer of the future needs to stay on top of the event marketing game. What is Event Marketing? Why is Event Marketing Important?

Event Marketing 40

Event Marketing Marketing 2023 Social Media 40

Certain

OCTOBER 20, 2016

Ahead of you is a carefully selected list of resources (in no particular order) for general marketers, event planners, demand gen professionals, and event marketers. Event Planners. Endless Entertainment is an event production company and they know a thing or two about planning events. Special Events.

Marketing 20

Marketing B2B Social Media Event Marketing 20

Endless Events

OCTOBER 19, 2018

After all, event industry blogs are accessible, provide information about events from around the globe and cover every aspect of event planning. You can find bigger and better ways to deploy events, the latest in event tech, and follow where other event profs’ careers are taking them. Endless Events.

Trade Shows 133

Trade Shows Food and Beverage Tech Education 133

Hubilo Blog

FEBRUARY 25, 2020

Why have a keynote speaker at your event? The sole idea of organizing any business event or a conference is to engage with your audience and build a strong brand by providing value by the means of sharing knowledge, insights or present compelling stories. This where you need keynote speakers at your event or conference.

Speakers 101

Speakers Consulting Healthcare Financial 101

Hubilo Blog

FEBRUARY 25, 2020

Why have a keynote speaker at your event? The sole idea of organizing any business event or a conference is to engage with your audience and build a strong brand by providing value by the means of sharing knowledge, insights or present compelling stories. This where you need keynote speakers at your event or conference.

Speakers 98

Speakers Healthcare Consulting Financial 98

Capterra Event Management

JULY 19, 2016

You’re an event planner. Your clients, your staff, your friends looking for favors – they all turn to you for help pulling off a fantastic event that everyone will be talking about for years to come. Here’s an alphabetical list of our go-to resources for event management professionals, including blogs, magazines, and podcasts.

Trade Shows 40

Trade Shows Consulting 2007 Social Media 40

Endless Events

JANUARY 29, 2019

GO WEST is the largest gathering of event professionals in Western Canada. The event focuses on education, innovation, and networking. Getting everyone connected and building relationships is one of the events main goals. and Arlene Schilke of Timewise Event Management Inc. Timewise Event Management Inc.

Telecommunications 73

Telecommunications 2019 Wireless Negotiating 73

Planning Pod

AUGUST 24, 2019

Summary: Learn how to market events of all kinds, from market research, branding and pricing to event websites , content marketing, social media and post-event followup. What is event marketing? potential attendees), distribution channels and pricing for the event. Why is event marketing important?

Event Marketing 131

Event Marketing Marketing Social Media Speakers 131

Planning Pod

AUGUST 24, 2019

Summary: Learn how to market events of all kinds, from market research, branding and pricing to event websites , content marketing, social media and post-event followup. What is event marketing? potential attendees), distribution channels and pricing for the event. Why is event marketing important?

Event Marketing 60

Event Marketing Marketing Social Media Speakers 60