Four Brands Weigh in on What it Really Means to ‘Add Value’ to Events
Event Marketer
JANUARY 3, 2023
Italy, Australia, Mexico and Canada to roll out the welcome wagon for attendees. Intel is meeting the event industry’s high stakes with high-touch experiences guided by its subject matter experts for curated groups of customers. For the tech giant, adding value to events, particularly amid major trade shows, comes down to curation.
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