Smart Meetings

APRIL 15, 2022

When more than 2,000 meeting professionals gather in person in Las Vegas and 10,000 register to stream Cvent Connect to both learn about new products and experience the platform for themselves. Attendees could share the sessions or talk about how they are adjusting their programs with other meeting professionals through the app.

Event Tech 264

Event Tech Tech Meetings Insurance 264

IMG

JANUARY 16, 2024

Hey marketing leaders, buckle up because we’re about to dive into the exciting world of event marketing trends for 2024! We are thrilled to share some insights that will not only keep you at the forefront of the industry but also empower you to get more out of your events.

2024 195

2024 Event Marketing Marketing Sustainability 195

Smart Meetings

APRIL 28, 2023

That is why Smart Meetings gathered top meeting professionals F2F in Virginia Beach, Virginia, for three days this week at Smart Meetings Extraordinary Experience Mid-Atlantic to learn about the industry and each other. The sight was awe-inspiring and as Smart Meetings CEO Marin Bright put it, it made everyone feel safe.

Meetings 257

Meetings Tech Event Tech Hotels 257

Eventmobi

OCTOBER 5, 2023

It all comes down to the event marketing strategies behind them! A strong event marketing strategy isn’t just about getting the word out about your conference, expo, trade show, or event; it’s about compelling your audience to take notice and take action by registering and attending.

Event Marketing 195

Event Marketing Marketing Social Media Consulting 195

Smart Meetings

DECEMBER 24, 2018

Meeting planners had their hands full in 2018, with data breaches, commission cuts, new event technology and other drastic changes affecting the meetings industry. As the industry changes, meeting planners need to learn how to change with it to ensure that they can provide attendees with what they want.

2018 196

2018 Meetings Negotiating Technology 196

GEVME

APRIL 16, 2019

After you plan events, you also need to promote them. That’s where event marketing comes in. The application of event technology helps to create and develop large events, such as festivals, conferences, ceremonies, weddings, official parties, concerts, or conventions, and also helps to market them effectively.

Event Marketing 31

Event Marketing Marketing Social Media Events 31

Event Marketer

MARCH 4, 2024

Now let’s hear from XARA themselves… Q&A: XARA the AI Intern Discusses Their New Role The post Industry Perspectives: Meet XARA, the AI Intern at Jack Morton appeared first on Event Marketer.

Meetings 295

Meetings Consulting Marketing Event Marketing 295

Smart Meetings

JULY 21, 2022

A long-anticipated reckoning after the boom of investment in virtual meeting platforms during Covid and an aggressive return to in-person events has sent many streaming platform companies scrambling to position themselves in the best light for a possible looming merger and acquisition season.

Meetings 246

Meetings Event Tech Tech Marketing 246

Endless Events

MAY 5, 2022

Event technology has finally become an integral part of our event strategies. It’s taken us many years, even though many event profs have been preaching about numerous benefits of event technology for ages. The pandemic sped up the adoption of technology and software solutions in the events industry.

Event Technology 126

Event Technology Technology Event Tech 2013 126

GEVME

MARCH 24, 2022

That said, there’s more to the role of the metaverse in the events industry than to elevate the audience’s experience. From event marketing to sponsorships, the metaverse is likely to set the future of events. But first, let’s understand why the metaverse matters to event marketers.

Sponsorships 156

Sponsorships Event Marketing Marketing B2B 156

Attendease

NOVEMBER 1, 2022

Whether some events may have gone completely virtual or are fully back to in-person, the common trend is that the event portfolio as whole is more diverse now with some meetings and events being hosted virtually, in-person, or hybrid – depending on the objectives in mind. Meet Attendease’s Virtual Studio.

Management 368

Management Speakers Event Technology Meetings 368

Event Marketer

FEBRUARY 24, 2025

Event marketers were among some of the earliest adopters of AI but the scope was initially limited to back of house functions like developing creative concepts, streamlining operational processes and generating RFP responses. The post AI-driven Experiences appeared first on Event Marketer. And thats just the beginning.

2025 146

2025 Social Media Event Marketing Event Apps 146

Endless Events

OCTOBER 18, 2022

Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results. There is no one-size-all approach in a world of diverse and versatile events. WHAT IS EVENT MARKETING? Organizations use event marketing to: Promote the brand to a larger audience.

Event Marketing 139

Event Marketing Marketing B2B Social Media 139

GEVME

MAY 1, 2021

and GEVME , hosted an insightful session on ‘Digital Transformation in the Event Industry’ which had a good number of student participants. The discussion surrounded event technology, the transition, rise of new event roles and much more. Pivoting to Virtual through Event Technology. from 2020 to 2027.

Event Technology 156

Event Technology Technology 2020 2027 156

Event Marketer

JULY 12, 2021

The following insights were derived from the Event Marketer x Mosaic EventTrack 2021 industry forecast, AnyRoad’s Experiential Trends 2021 report, Northstar Meetings Group’s May 2021 Pulse Survey and Bizzabo’s Q2 2021 Virtual Events Benchmark Report. But the continued desire for virtual events can’t be downplayed.

2021 333

2021 2020 Event Marketing Hotels 333

SmartMeetings

AUGUST 31, 2020

There’s no question that the world of events has been dramatically changed because of the COVID-19 pandemic and ongoing concerns about large groups of in-person gatherings. More : How to Create a COVID-era Event Marketing Plan. Hybrid events will need to have much more robust online content and experiences than ever before.

2021 138

2021 Event Marketing Marketing Technology 138

EventMB

FEBRUARY 7, 2023

Skift Take: New research suggests that event marketers are looking to increase the number of small events they run. They are counting on event technology to help with streamlining and replicating small events that deliver results. Miguel Neves Read the Complete Story On Skift Meetings

Event Technology 218

Event Technology Event Marketing Technology Events 218

Attendease

FEBRUARY 20, 2019

You’d think that, given that the Oxford Economics and Events Industry Council reports that “meetings generated $1,294 of spending per participant,” event and meeting planners would be given budgetary free rein to produce the kinds of events needed to generate these economic returns. Event Personalization.

2019 375

2019 Event Planning 2016 2018 375

EventMB

SEPTEMBER 4, 2024

Skift Take: Cvent has acquired event marketing technology company Splash, the event technology giant’s fourth acquisition this year. Andrea Doyle and Miguel Neves Read the Complete Story On Skift Meetings

Event Technology 194

Event Technology Technology Event Marketing Marketing 194

Event Industry News

NOVEMBER 27, 2024

The Meetings Show, the UK’s leading event that brings together the world’s meetings and events community, is calling for innovators and industry experts to submit their game-changing ideas and insights for the 2025 show. Can you confidently talk about the future of event marketing?

2025 59

2025 Meetings Event Marketing Marketing 59

Attendease

JANUARY 6, 2023

Whether you provide a directory hall where attendees can browse the profile or fellow event-goers, or connect directly with sponsors and exhibitors to book one-on-one meetings can go a long way. Give power to the people and let them select those they’d like to connect with and book their meetings using online event technology.

Corporate Events 360

Corporate Events Sponsorships Speakers Events 360

Event Industry News

MARCH 11, 2025

Event planners are urged to secure their space on The Meetings Shows popular Hosted Buyer Programme as it opens for registration.

Meetings 66

Meetings Education 2025 Events 66

Prestige Events Magazine

MAY 16, 2023

The Meetings Show has unveiled details of its revamped education programme for this year’s show, which takes place at ExCeL London on 28-29 June. From testing new technology to trying out new experiences, this is the perfect place to push your boundaries and unleash your creativity.

Education 130

Education Meetings 2023 Speakers 130

Guidebook

DECEMBER 31, 2024

In the evolving event industry, balancing budgets and delivering quality experiences is a priority for todays event planners. As highlighted in the 2024 State of Event Marketing report, 78.5% Real-Time Data and Flexibility Real-time data is one of the strongest advantages of event technology.

Tech 78

Tech 2030 Technology 2025 78

Event Marketer

MAY 17, 2021

As event marketers plan for the return of in-person events, they’re budgeting for a fresh slate of technologies and tools designed to attract attendees back to events and keep them safe once there. More on Event Technology: Extreme Personalization: 10 Ideas to Customize Engagement for Attendees.

Tech 363

Tech Food and Beverage Retail Technology 363

EventTechBrief

OCTOBER 25, 2018

While technology was completely transforming other industries in the UK, the events industry seemed mostly to be living in the dark ages. Recognizing that event technology could be a new area of exploration for Event Industry News, Parry’s online magazine, he began writing articles on the subject.

Event Tech 219

Event Tech Tech Event Technology Technology 219

Social Tables

OCTOBER 5, 2023

In a rapidly evolving digital landscape, event technology continues to push the boundaries of what’s possible. We’ve already seen how transforming the way event planners and venues create, manage, and host gatherings has drastically changed the landscape in the past few years. And it’s only just getting started.

Event Technology 88

Event Technology Technology Sustainability Social Media 88

Smart Meetings

OCTOBER 8, 2018

Despite the enthusiasm, companies may be missing out on the competitive advantage events offer, warned the report, titled “The Event Marketing Evolution: An Era of Data, Technology, and Revenue Impact.”. Better Events, Proven ROI. The reason? The result is more personalized, VIP experiences.

Technology 211

Technology Social Media Financial Marketing 211

Event Marketer

MAY 5, 2022

Throughout the day there were built-in coffee breaks and speed networking meetings that could be arranged via the event app. Mark your calendars for the 2023 Experiential Marketing Summit, May 9-11, at Caesars Palace Las Vegas.

Marketing 348

Marketing Food and Beverage Sponsorships Tech 348

Social Tables

DECEMBER 27, 2018

What does it mean to be a part of the events industry in 2019? Meetings are growing and evolving rapidly, and each is an experiment in applying new methods to find a perfect formula. Industry Performance Trends Attendee Experience Trends Meeting Destination Trends Event Technology Trends Meeting Design Trends.

2019 167

2019 Meetings Hotels Venues 167

Event Marketer

MARCH 23, 2022

The new space really creates this sort of connected, very modern experience where businesses of Comcast Business, our clients, our potential prospects and businesses of any kind can come to the space during the tournament, watch the tournament live and schedule meetings,” says Diskin.

Hospitality 326

Hospitality Sponsorships 2021 Entertainment 326

Event Industry News

NOVEMBER 27, 2024

To provide clarity for the sector, the Meeting Industry Association (MIA)has produced a practical guide to help the business meetings and events industry navigate the forthcoming Martyn’s Law.

Risk Management 59

Risk Management Meetings Management Events 59

Prestige Events Magazine

JUNE 21, 2023

The event app is live, hundreds of appointments have been pre-booked, and The Meetings Show 2023 is now just a week away. Quality hosted buyers The Meetings Show attracts a high calibre of hosted buyers and this year is no exception.

2023 130

2023 Meetings Consulting Speakers 130

Endless Events

APRIL 10, 2020

If you’re planning a virtual event, you’ll want to have a meeting with a virtual event production company ASAP. But going into a meeting with a virtual event production company unprepared will only drag on the process. Standard Event Questions. What are you struggling with most planning a virtual event?

Meetings 139

Meetings Entertainment Events Negotiating 139

Planning Pod

OCTOBER 4, 2023

With event attendee expectations shifting, event organizers are on the lookout for fresh ways to create memorable experiences—and that’s where event technology can be a game-changer. Here’s everything you need to know about event technology solutions to leave a lasting impression on your attendees.

Event Technology 88

Event Technology Technology Social Media Tech 88

Event Marketer

AUGUST 9, 2024

We sat down with Webber to go behind the scenes on how Bloomberg Green Festival came together and find out about the event’s experiences, sustainability practices and learnings. Event Marketer: What were some of the sessions, panels and entertainment opportunities available over the four-day event?

Sustainability 294

Sustainability 2020 Speakers Trade Shows 294

Event Marketer

OCTOBER 4, 2021

Using beacon technology, the retailers sent participating attendees through a curated “maze,” leveraging push notifications throughout to encourage them to interact, create content, meet beauty brand founders and even request songs from the dj. Photo credit: Eugene Gologursky/Getty Images for Sephora at Kohl’s.

Retail 324

Retail Marketing Technology Events 324