Event Industry News

APRIL 25, 2024

Joy Squad, the premier provider of custom photo booth activations for events across the United States, is thrilled to announce its headline sponsorship for the Event Technology Awards U.S & Canada. The Event Technology Awards US & Canada […]

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Event Technology Technology Sponsorships Events 69

Event Marketer

MARCH 27, 2024

So we asked Alice Milligan, cmo at Morgan Stanley, for insights into the new sponsorship strategy and how it plays into broader business objectives. So we asked Alice Milligan, cmo at Morgan Stanley, for insights into the new sponsorship strategy and how it plays into broader business objectives.

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Event Marketer

DECEMBER 11, 2023

The program encompassed sponsorships of more than 50 college football teams, and on-site activations that spanned performances by top djs, photo moments, interactive games and a whole lot of cold ones. Another Bud Light sponsorship that made headlines was the “World’s Largest Tailgate” hosted in partnership with the Kansas City Chiefs.

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Sports Sponsorships Wireless 2023 110

GEVME

JUNE 4, 2019

Searching for and finding sponsors for your event is the most important part of what we do. Why is event sponsorship crucial? S ponsorship often generates media coverage that may not have otherwise been available for your event. Also, remember that sponsorship is not a duty but a free will from a partner.

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Expo Pass

JANUARY 23, 2024

We’re kicking off the year with a great topic that’ll set you up for a successful year of event marketing. Our recent webinar, Decoding Event Marketing: What Works & What Doesn’t , featured a pair of marketing gurus who graciously shared their wisdom. AI tools are best used as a brainstorming buddy.

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Event Marketing Marketing Social Media Events 134

Hubilo Blog

MAY 23, 2020

Most events hosted across the globe have only a finite revenue stream, sponsorship in most cases is the highest contributor to earnings that an event does. The virtual ecosystem is new to most people; especially various brands that sponsored events as part of their event marketing strategy.

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Event Marketer

JULY 27, 2021

Corona took a direct approach to its 2021 Indiana Pacers sponsorship with elaborate mobile locker room fan activations. Now, as vaccines continue to roll out and stadiums, arenas and ballparks gradually return to full capacity, brands are looking ahead to what sports sponsorships will look like in a post-pandemic world.

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Sponsorships Sports Food and Beverage 2021 140

Event Industry News

APRIL 18, 2023

The Association of Event Venues (AEV) is pleased to announce its new technology partnership with Momentus Technologies for 2023. The agreement also includes sponsorship of […]

Technology 59

Technology Sponsorships 2023 Event Management 59

GEVME

MARCH 28, 2019

Knowing how to measure event marketing success has long been a key factor in determining the degree of success of any event or enterprise. The development of event technology has led to new and more effective ways to monitor ROI. Reasons to measure event marketing success. Setting SMART goals.

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Event Marketing Marketing Social Media Event Apps 149

Social Tables

OCTOBER 5, 2023

In a rapidly evolving digital landscape, event technology continues to push the boundaries of what’s possible. We’ve already seen how transforming the way event planners and venues create, manage, and host gatherings has drastically changed the landscape in the past few years. And it’s only just getting started.

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Event Technology Technology Sustainability Social Media 88

Bizzabo

NOVEMBER 18, 2020

Looking to secure sponsors for your next virtual event? Writing an effective sponsorship proposal is the key to standing out to your potential partners. Finding event sponsorships is one of the top challenges among event marketers. After all, if Company X is sponsoring your event, it must be good, right?

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Event Marketer

APRIL 10, 2023

Fortunately, brands are offering women’s sports an assist through purpose-led sponsorship programs that, at their core, are about driving awareness of the leagues and the players more than the company’s latest offerings. It’s not just the right thing to do, “it’s good business,” says Alison Giordano, svp-global sponsorships at Mastercard.

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Sports Sponsorships 2023 Social Media 78

Attendease

JANUARY 6, 2023

By now, we are all mostly well-versed in the online space, but there are ways to take your next virtual event a step further in order to provide an even better event experience. . Whether you build a real studio for your online events or a virtual background, this will surely make you stand out from the crowd! Brand Consistency.

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Corporate Events Sponsorships Speakers Events 360

Event Marketer

FEBRUARY 14, 2022

A new aspect of Acura’s Sundance sponsorship this year was a focus on telling its own brand story, which came to life through a four-part, headline-making anime film called “Chiaki’s Journey” that introduced Acura’s Type S performance lineup and demonstrated the brand’s heritage and passion for performance. “We

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Sponsorships 2022 2021 Marketing 107

Socio Events

OCTOBER 7, 2022

Event sponsorship is often one of the most difficult aspects of being an event planner. Here’s the problem: 50% of event organizers agree that securing event sponsorships is their most significant challenge. What is event sponsorship? Why is event sponsorship important?

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Sponsorships 2022 Financial Social Media 52

GEVME

APRIL 11, 2019

The right marketing plan for an event usually identifies your target audience and how you will attract new customers and keep them organising events with you over and over again. Event marketing plan definition & examples. What is an event marketing plan? Why d o you need an event marketing plan?

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Event Marketing Marketing Tech Events 149

GEVME

MAY 1, 2021

and GEVME , hosted an insightful session on ‘Digital Transformation in the Event Industry’ which had a good number of student participants. The discussion surrounded event technology, the transition, rise of new event roles and much more. Pivoting to Virtual through Event Technology. from 2020 to 2027.

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Event Technology Technology 2027 2020 156

ePly

JANUARY 27, 2024

The world of event planning experiences success not just through having a great venue or a top-notch speaker line-up – it’s about getting the word out and drawing a crowd. An event marketing plan is integral for tying this all together into one magical experience. What Exactly is an Event Marketing Plan?

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Event Marketing Marketing Social Media Trade Shows 62

GEVME

FEBRUARY 25, 2019

Promotional tools for event marketing are powerful assistance for your event marketing. They help to save time and efforts during the event promotion. You are welcome to look them through and pick the most effective apps for your marketing needs from our top 12 marketing tools list.

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Event Marketing Marketing Social Media Advertising 120

Core-apps

SEPTEMBER 5, 2017

In the last two years, the SHOT Show increased their event app sponsorship revenue by 169%, and then achieved another impressive doubling after that! They changed their entire sponsorship approach , bundling booth sales with event app and digital packages that are a winning combination for organizers, exhibitors and sponsors.

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Sponsorships Event Apps Trade Shows Events 102

Event Industry News

JUNE 13, 2023

Kathryn Frankson is the Global Director of Marketing at Money20/20, the disruptive leader in fintech events. After 48 straight quarters selling exhibition space and custom event sponsorships, Kathryn held a 15 year tenure with event juggernauts UBM and Informa as Director of Event Marketing.

Event Technology 59

Event Technology 2023 Technology Sponsorships 59

Event Marketer

MARCH 15, 2024

“We’re really expanding more and more into that experiential marketing zone,” says Shawn Patel, cmo at ~Pourri. And we’re incorporating a new tech into the festival with our NFC technology. The pocket sprayers highlight ~Pourri’s new tap-and-go technology.

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2024 Technology Fashion Tech 111

Endless Events

JULY 6, 2020

We’ve discussed attendee engagement , sponsorships , mistakes – just to name a few. But today, we’ll be jumping into the realm of marketing. And most importantly, virtual event marketing ideas. But what are the virtual event marketing ideas that you should look at, specifically?

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Event Marketing Marketing Social Media Advertising 122

Event Marketer

FEBRUARY 5, 2024

“We have a long history of developing innovative technology, and this was a great example of something that we did in real time that directly impacts the athletes, and a unique perspective on how our technology enhances sports and the experience of sports.” During this year’s championship weekend, Jan.

Sponsorships 90

Sponsorships Sports Technology Tech 90

SmartMeetings

AUGUST 31, 2020

There’s no question that the world of events has been dramatically changed because of the COVID-19 pandemic and ongoing concerns about large groups of in-person gatherings. More : How to Create a COVID-era Event Marketing Plan. Hybrid events will need to have much more robust online content and experiences than ever before.

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2021 Event Marketing Marketing Technology 138

Eventbase

JANUARY 30, 2020

Sponsorship sales make up a significant chunk of the production budget of most enterprise events. Therefore, it’s incredibly important that sponsors have a good experience at your event and return year after year. Here are three innovative ways to breathe new life into your sponsorship programs: 1.

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Sponsorships Advertising Event Apps 2019 52

Bizzabo

DECEMBER 17, 2018

Get ready for the most comprehensive list of event marketing statistics, event management statistics and event planning statistics on the internet for 2019 and beyond! There is no doubting the power of live events. Plus, we've added industry-specific insights into live event marketing for 2019.

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Event Industry News

OCTOBER 29, 2021

Team vFairs is super excited to announce that its entry in the Event Technology Awards 2021 got shortlisted. It is our first time competing in the awards and we were nominated for the ‘Best Virtual Events Platform (over 15,000 attendees)’ category. Engagement is at the heart of every vFairs event.

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Event Technology Technology Trade Shows 2016 98

Eventmobi

JUNE 16, 2023

Some examples of the more popular types of non dues revenue streams include: Events Conferences Fundraising campaigns Sponsorships Partnerships Merchandise Online fundraising Grants Whether your association is large or small, you can start with this list if you’re looking for non dues revenue ideas to diversify your revenue streams.

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Sponsorships Financial Social Media Conference 195

Nunify

DECEMBER 10, 2022

But there is a solution — Event sponsorships. Sponsors fund your events, offer in-kind benefits such as food, prizes, and host activities to engage your audience. But, to get the sponsorship, there is a lot you need to learn, and we will help you with that. What is event sponsorship? Technology Sponsors.

Sponsorships 52

Sponsorships 2023 Social Media Food and Beverage 52

Event Marketer

MARCH 21, 2022

The brand wasn’t an official NBA All-Star sponsor, but its recently-inked, multi-year experiential partnership with the Chicago Bulls as the team’s Official Shopping Partner validated its presence in Cleveland, and presented the perfect platform for activating the new sponsorship. marketing at Klarna.

Sponsorships 107

Sponsorships Fashion Retail Sports 107

EncoreAPAC

NOVEMBER 24, 2022

To ensure attendees value their time in the same room, you should use every tool available to help deepen that connection and spark more conversations at every opportunity. Digital enhancements and event marketing tools can ensure the event is fun, insightful, convenient and accessible. Virtual Sponsorship.

Technology 75

Technology Social Media Sponsorships Corporate Events 75

Eventmobi

NOVEMBER 28, 2022

The right exhibitors can boost your event’s name recognition, and help you grow your audience. Here are three methods to draw in more of the right sponsors and exhibitors, and encourage them to invest in your event. Use Lead Capture Technology to Give Them What They Want. Fortunately, technology can be a huge help here.

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Sponsorships Technology Event Tech Events 195

Event Industry News

MAY 17, 2022

Kathryn Frankson is the Director of Event Marketing at Informa, the global leader in specialized events and event intelligence. After 48 straight quarters selling exhibition space and custom event sponsorships, Kathryn launched Informa’s sales marketing team, modernizing demand generation. The people.

Event Technology 59

Event Technology Technology 2022 Sponsorships 59

Socio Events

SEPTEMBER 1, 2022

A situation like this is a doomsday scenario for an event planner. However, it’s one that can be avoided if you have a well-defined event marketing strategy on your side. After all, in-person, hybrid, and virtual events rarely sell themselves, no matter how engaging or exciting they might be. What is event marketing?

Event Marketing 52

Event Marketing Marketing 2022 Social Media 52

TicketBud

JANUARY 11, 2024

The events industry has gone through significant changes over the past few years, with the pandemic forcing us to find new ways to gather and connect. While virtual events demonstrated the power of technology in bringing dispersed people together, they also proved the unmatched value of in-person interactions.

Sponsorships 126

Sponsorships Trade Shows Sustainability Events 126

Event Industry News

MAY 23, 2024

Event Industry News | Event Tech Live | Event Sustainability Live Role Overview: We are looking for an experienced Marketing Manager to join our team. You would work closely with our Sales & Marketing […]

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Marketing Management Sponsorships Sustainability 128