Prestige Events Magazine

MAY 12, 2021

The self-study courses are the only bespoke courses available for the events industry and have been developed with the support of professionals across all sectors.

Management 130

Management Events Event Marketing Venues 130

Event Marketer

MARCH 29, 2023

I love collaborating with other departments and seeing a white paper drawing of an idea come to life through renders, build docs and then the production of the final product.” ” -Heather Rey, Associate Video Producer CONTACT INFORMATION: Joe Hirsch, SVP, Sales & Marketing joeh@switch.us 630.853.6033 switch.us

2023 130

2023 B2C Insurance Trade Shows 130

Stova

MAY 21, 2024

This white paper will delve into how you can make the most of user-generated content to support your event marketing efforts. Download now and start transforming your event marketing approach. Here’s how. Don’t let budget constraints hold you back.

Event Marketing 59

Event Marketing Marketing Meetings Events 59

Bizzabo

AUGUST 27, 2018

Learn how to increase your productivity and get more out of your events in this guide to event marketing automation. Ask any successful marketer how to promote a product or service effectively, and they’ll tell you that success starts with understanding your target audience. What is event marketing automation?

Event Marketing 65

Event Marketing Marketing 2018 Events 65

Planning Pod

JANUARY 23, 2017

. #27 Recruit authority figures (industry experts/notables, local celebs) to endorse and attend your event. #28 28 Prime the pump by “giving” potential attendees a gift (white paper, free happy hour, etc.). #29 29 Have your speakers/performers promote your event to their followers. #30

Social Media 118

Social Media 2014 Speakers Entertainment 118

Event Industry News

JUNE 21, 2023

In a recently published white paper, exploring event legacy, it was revealed that choice of legacy and its subsequent measurement can be a challenging task for associations and not-for-profit organisations looking to leave a positive impact on society.

Events 52

Events Event Design Event Marketing Event Management 52

Planning Pod

MAY 15, 2020

If the attendee experience begins on Day 1 of planning your event, then attendee engagement starts with the first email you send to your potential attendees or first time they visit your virtual event website or your event’s Facebook, Instagram or Twitter pages. Use a host to keep the flow going.

Entertainment 167

Entertainment Social Media Events Marketing 167

Event Industry News

JUNE 1, 2023

Award-winning creative agency EMC3 recently published a white paper, ‘Events as a force for good’, is focused on holistic sustainability in the industry. This episode features the company’s events strategist, Emily Maule, and Saskya Liney, EMC3’s head of sustainability.

Sustainability 59

Sustainability Events Event Design Event Marketing 59

Event Marketer

JUNE 6, 2022

Explore the decision-making processes, formats, technology toolkits and engagement strategies that event marketers should consider to attract and engage attendees in the new era of hybrid experiences. The post A Step-by-Step Guide to Flexible, Hybrid Experiences appeared first on Event Marketer. DOWNLOAD THE GUIDE.

Event Marketing 130

Event Marketing Technology Marketing Events 130

Social Tables

OCTOBER 6, 2018

These “purposeful meetings” are a large part of why 80% of event planners say that their jobs involve more experience creation than they did 2 to 5 years ago. Forbes leaves nothing to chance because they use the drag-and-drop technology to easily create diagrams and even render them into 3D walkthroughs.

Meetings 157

Meetings 2016 Trade Shows Social Media 157

MPG Event Marketing

OCTOBER 26, 2017

Too many events fail because the marketing team view them as a one-off concept, not something that needs attention every day. In her latest blog on planning for event marketing success, Kirsty Joynson argues event marketing is a 12-month job. It should be a core part of your ongoing content.

B2B 74

B2B Marketing Speakers Advertising 74

Social Tables

OCTOBER 6, 2018

And these “purposeful meetings” are a large part of why 80% of event planners say that their jobs involve more experience creation than they did just two to five years ago. By using the drag-and-drop technology to easily create diagrams and even render them into 3D walkthroughs, Forbes leaves nothing to chance.

Meetings 158

Meetings 2016 Trade Shows Social Media 158

MPG Event Marketing

OCTOBER 26, 2017

Too many events fail because the marketing team view them as a one-off concept, not something that needs attention every day. In her latest blog on planning for event marketing success, Kirsty Joynson argues event marketing is a 12-month job. It should be a core part of your ongoing content.

B2B 68

B2B Marketing Speakers Advertising 68

Bizzabo

MAY 7, 2018

billion people, it naturally seems like it would be an ideal place to promote an event, and because there are so many people using Facebook, it sometimes feels like reaching people shouldn’t be a problem. Organizers and marketers must learn how to promote an event on Facebook, before buzz can be generated and registrations can be increased.

Advertising 103

Advertising Social Media Marketing Event Marketing 103

TicketBud

NOVEMBER 16, 2015

We’ve talked about all kinds of marketing for events on this blog, but one has been missing - until today. Content Marketing is one of the most influential types of marketing out there and it comes in many shapes in sizes. People Come For the Content, Stay For The Brand.

Marketing 60

Marketing 2007 Events Event Marketing 60

MPG Event Marketing

DECEMBER 1, 2017

The most obvious is the presentations made by your speakers, experts and sponsors at the event itself. But just as important for event marketers is having quality content to help attract an audience in the first place. But unfortunately, still generally poorly applied for the marketing of events. Why is that?

Marketing 60

Marketing Social Media Speakers Banking 60

MPG Event Marketing

DECEMBER 1, 2017

The most obvious is the presentations made by your speakers, experts and sponsors at the event itself. But just as important for event marketers is having quality content to help attract an audience in the first place. But unfortunately, still generally poorly applied for the marketing of events. Why is that?

Marketing 60

Marketing Social Media Speakers Banking 60

PCMA Convene

MARCH 25, 2019

Event marketing company GES recently helped a medical convention create a direct link between its educational sessions and the show floor. This white paper is brought to you by PCMA and This Is Cleveland. Please register below to download this white paper in PDF format.

Medical Meetings 89

Medical Meetings Meetings Education Consulting 89

SmartMeetings

MAY 10, 2021

According to a recent white paper by Ezra , the professional coaching app, months of working from home has resulted in psychological effects a lot of people simply weren’t prepared for. In your event marketing, tell people what you mean when you say the meeting will be “compliant.” Rx for a Mental Health Crisis.

Venues 105

Venues Travel Airlines Meetings 105

Event Industry News

MAY 13, 2021

The self-study courses are the only bespoke courses available for the events industry and have been developed with the support of professionals across all sectors. .

Management 52

Management Events Event Marketing Venues 52

Stova

MARCH 17, 2023

The Complete Guide to Event Marketing This guide will tell you what matters now and what will matter going forward in event marketing. To succeed, the event marketer of the future needs to stay on top of the event marketing game. What is Event Marketing?

Event Marketing 40

Event Marketing Marketing 2023 Social Media 40

EncoreAPAC

APRIL 16, 2023

Ask the Expert Click to download our Event Staging white paper today. Download Ask the Expert is our thought leadership series featuring experts from around the business on a variety of topics to the events industry. It’s not just about skills — it’s a whole new way to think about event production.

2022 52

2022 Venues Technology Speakers 52

Eventory

NOVEMBER 12, 2018

Before you even start the event planning process you have to define your marketing goal that you want to complete with the event marketing. The best business strategies can’t afford to ignore the power of events , as I wrote in one of my recent articles. How to target your audience to make the event successful.

Event Planning 66

Event Planning Social Media Marketing Venues 66

Eved

JULY 3, 2017

The Event Nerd is a passionate advocate for bringing new technology into event experience, and covers everything from conference coverage to event marketing to everyday tech and words of wisdom. One of the oldest and most respected blogs for event professionals, with Julian Solaris at the helm.

Consulting 40

Consulting Tech Event Tech Social Media 40

ePly

FEBRUARY 13, 2024

Event Marketing Goals and ROI Event marketing goals and ROI are specifically geared toward how the event was marketed. Event ROI looks at the event itself while the event marketing ROI looks at the marketing campaigns and strategies that garnered interest and drew in people, encouraging them to attend.

Social Media 62

Social Media Event Marketing Sponsorships Events 62

Hubilo Blog

DECEMBER 4, 2018

Channel 6: Content: Content is the hottest new channel for marketing. It comes in a variety of formats including video, infographics, sell sheets or eBooks, webinars, testimonials, case studies, white papers and much more. – Provide useful information about the event and useful knowledge sharing through your blog posts.

Event Apps 74

Event Apps Marketing Social Media Tech 74

SpotMe Blog

OCTOBER 23, 2023

According to Leslie Robertson, it is important for life science companies to use these benchmarks as an essential starting point that catalyzes a more nuanced and tailored approach to event marketing within life sciences. Life science companies should shift the discourse from retrospective assessment to prospective planning.

Healthcare 130

Healthcare Events Marketing Education 130

PCMA Convene

FEBRUARY 28, 2017

That personalized experience starts with the very first touch point, requiring an under-standing of who prospective attendees are so that the event-marketing team’s messages — via email, social media, and other forms of communication — are highly targeted. “‘To Earn one clock hour of certification credit.

Meetings 40

Meetings 2016 Trade Shows Technology 40

Stova

OCTOBER 26, 2023

Start early: Amplify in-person with virtual networking events. With in-person conferences back in full force, demand for full-day online business events is down. The virtual event market is expected to grow more than 20% annually, reaching $617 billion by 2030. But interest in shorter gatherings is strong.

2024 52

2024 Social Media Event Apps 2030 52

Certain

AUGUST 17, 2017

All of the raw data as well as some insights are in our new white paper “Closing the Loop: Crunching Numbers on Event Lead Follow Up” There’s also data from this report in our press release. As the Fall tech event season gets into full swing, check back on our blog for more insights into event automation.

B2B 26

B2B Tech 2017 Marketing 26

Event Industry News

NOVEMBER 22, 2023

A white paper authored by The Hague & Partners Convention Bureau and Ottawa Tourism will reveal that 63% of global association buyers are either very concerned or slightly concerned about the ethical implications of using AI in event organising, when it launches next month.

Tourism 105

Tourism Events Event Design Event Marketing 105

Event Industry News

DECEMBER 13, 2023

Exclusive Collection has launched its insights into the next generation of delegates and event attendees. The Big Re-Think is the culmination of quantitative research carried out in autumn 2023 in partnership with micebook.

2010 69

2010 2023 Meetings Events 69

Event Industry News

MAY 23, 2023

In alignment with the frameworks provided by the European Green Deal and the Net Zero Carbon Events Initiative, it showcases a collaborative action plan towards a shift to sustainable […]

Sustainability 69

Sustainability Events Event Design Event Marketing 69

Expo Logic

DECEMBER 27, 2019

Many green meeting and event planners also organize charitable causes into their work, supporting drives or donations whose proceeds go back into bettering the community. While exact stages and operations will vary, green event planning tenets cover: Transportation. Event marketing and promotion. Meeting and event venues.

Event Apps 36

Event Apps Food and Beverage Transportation Sustainability 36

Bizzabo

MAY 14, 2018

She has been frequently named a Top Marketer and is dedicated to providing event attendees with an incredible experience. In this Event Heroes spotlight we discuss: Growing an annual conference. Letting data drive the event marketing process. Content marketing promotion. Selecting an event theme.

Marketing 50

Marketing Conference Speakers Social Media 50

Certain

OCTOBER 20, 2016

Because of this, it is hard to maintain a well-kept marketing resource library that has up-to-date and relevant information for all your marketing needs. Ahead of you is a carefully selected list of resources (in no particular order) for general marketers, event planners, demand gen professionals, and event marketers.

Marketing 20

Marketing B2B Social Media Event Marketing 20

Event Industry News

JANUARY 23, 2024

A comprehensive white paper authored by The Hague & Partners Convention Bureau and Ottawa Tourism highlights the accelerating integration of Artificial Intelligence (AI) in the global association conference and event sector.

Tourism 59

Tourism Technology Conference Events 59