Event Marketer

JUNE 30, 2023

was one of the questions asked during registration for Outdoor Retailer Summer (OR), which brought together outdoor brands, retailers and designers to the Salt Palace Convention Center in Salt Lake City, June 19-21. “Are you bringing your dog?”

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Quickmobile

JANUARY 9, 2018

2013 marked the year that event planners gained access to a new instrument in their technology stack. Event planners looking to produce highly interactive events found that beacons helped introduce proximity marketing to their events. And so beacons made its way into the events industry.

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Eventmobi

OCTOBER 6, 2022

Pop-up events have been around for some time, especially in the retail sector and recently pop-ups have become increasingly popular among restaurants and art galleries. Pop-up events are very popular in the UK and interest is spreading to North America. What are pop-up events? By definition, most events are temporary.

Food and Beverage 195

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Smart Meetings

NOVEMBER 13, 2024

They look oh-so-much better from a floor-to-ceiling meeting room window. In addition to technological enhancements such as amplified Wi-Fi capabilities and keyless locks, the renovation transforms the lobby, meeting and event spaces, bar and lounge and restaurant in addition to bringing a new fitness center. The 1,662 sq.

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Event Marketer

OCTOBER 4, 2021

The mobile-first event offered plenty of opportunities for social sharing. Using beacon technology, the retailers sent participating attendees through a curated “maze,” leveraging push notifications throughout to encourage them to interact, create content, meet beauty brand founders and even request songs from the dj.

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Prestige Events Magazine

MARCH 26, 2024

Retail’s Best is marking its 10th anniversary with its signature “Forecourt & Convenience Partners” event, to be held at Radisson Blu Stansted Airport on May 16, 2024. Retail’s Best is notable for its role in facilitating business relationships that have led to growth and increased profitability for participants.

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Eventinterface

APRIL 24, 2018

Today’s postmodern consumer defies categorization, making it a challenge for event and meeting planners to market their projects. Liberating the Postmodern Consumer,” shares cutting-edge trends in attendee behavior and how to fine-tune your event marketing for success. Top tips for event marketing. LISTEN TO THE SHOW.

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Conferences that Work

MAY 22, 2023

Hey everyone, especially educators who teach courses on meetings and hospitality. Check to see if your school already makes books available via VitalSource Campus Retailers. It is critical to understand how to design conferences and events effectively. appeared first on Conferences That Work.

Retail 31

Retail Hospitality Education Meeting Design 31

EventMB

MAY 16, 2022

In a recent podcast featuring Stephanie Cheung, director of strategy & insights at MarketID , Cheung said she believes “events are the business of inspiration.” ” But to create inspiring events, planners need to feel inspired themselves. Here, four event professionals share their event inspiration idea generators.

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GEVME

MARCH 15, 2019

When you’re in the events industry, you should know the main event management conferences for 2019 so you can visit them to improve your knowledge and share your own experiences of working long hours while trying to pull off amazing corporate events for your clients. The top 13 event management conferences to attend in 2019.

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Smart Meetings

DECEMBER 27, 2021

These are challenging times for large, in-person events, and companies are aware of participants’ concerns. Gary Shapiro, president and CEO of Consumer Technology Association (CTA), said in a statement that their organization’s flagship event is responding to pandemic concerns. Hybrid meeting programs offer a silver lining.

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Meetings 2022 2015 Retail 105

Velvet Chainsaw

MARCH 2, 2018

Based on our deep analysis of dozens of shows, the former are the event business models being disrupted most. The slow death of expo revenue is not an indicator that meetings don’t mean business any more. Much like a Macy’s closing in a mall, the retail industry is healthy, but brick and mortar is on the decline.

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B2B Food and Beverage Trade Shows Education 244

Smart Meetings

MAY 15, 2023

When the $520 million opened the first week in May, it was hailed by the meetings industry as a “game-changer.” Smart Meetings : Which came first: the PGA move to Frisco or the resort opening? How is Omni PGA Frisco Resort a game changer for meeting planners both in and beyond the world of golf? They are experts at that.

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Meetings Retail Sports 2016 96

Smart Meetings

FEBRUARY 8, 2024

Meet with Momentum Panel State at Meet with Momentum Bob Pfeffer, senior director at Marriott CRN, says, “We know that gaining knowledge is important. Meet with Momentum Panel State at Meet with Momentum Bob Pfeffer, senior director at Marriott CRN, says, “We know that gaining knowledge is important.

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Meetings Trade Shows Contracts Sustainability 98

Event Marketer

OCTOBER 18, 2024

The 2024 NACS Show, a global event for the convenience store industry, brought together over 26,000 attendees to the Las Vegas Convention Center, Oct. Pop-up meeting spaces and meeting rooms were available for a deeper dive into analytics and digital solutions. 8-10, setting a new record with attendance up 8.5

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2024 Retail Trade Shows Fashion 124

Event Marketer

OCTOBER 16, 2024

Sephora’s flagship event was always meant to travel to different U.S. The Atlanta event kicked things off in style at the historic Pullman Yards, which formerly operated as a repair site for cargo and luxury passenger railcars. Now, SEPHORiA is a global event designed to welcome beauty lovers everywhere. We choose a [U.S.]

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2024 Retail 2021 Marketing 122

Prestige Events Magazine

NOVEMBER 20, 2024

This research highlights the rising demand for genuine, ethical and sustainable practices in the hospitality sector, particularly in event accommodations. More than a third of respondents consider transparency a priority, directly linking it to placing their trust in a brand. To view the full report click here.

Sustainability 99

Sustainability Hospitality Healthcare B2B 99

Attendease

FEBRUARY 28, 2022

However, with unauthorized resellers driving up resale prices of the new console and online communities forming around predicting product “drops” at retailers, the hype had become so large that Sony still had room to grow their sales significantly. Don’t forget product-specific or event hashtags to help you go viral!

Social Media 195

Social Media Retail Automotive 2021 195

Smart Meetings

DECEMBER 30, 2023

A quest to find sustainable event experts leads to an emerging wine region in California’s Central Coast It’s not your imagination. The quest to design green meetings often feels like a greenhouse gas-cutting limbo game. This is more than a sustainability moment for meetings. Green meetings are here to stay.

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Meetings Sustainability Food and Beverage Tourism 111

Event Marketer

JANUARY 24, 2022

Here we examine a few event trends around in-car experiences, mobile, hybrid and the metaverse that are not only pandemic-proof, but also redefining what it means to activate an “event.”. More on This Topic: AT&T’s Four Tips for Elevating Engagement to Meet the Needs of the COVID-era Consumer.

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EventMB

MAY 24, 2022

“How do you effectively connect online attendees and bring them back into your event?” asked Sean Perkins, Vice President, Marketing, Consumer Technology Association (CTA), producer of CES, during Skift Meetings’ recent Event Tech Innovation Summit. Why not have pop-up events focused on what was discussed at CES?”

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2021 Retail Tech Transportation 144

MeetingsNet

APRIL 6, 2021

However, convention centers, arenas, and other facilities hosting events larger than 5,000 people will require attendees to show a recent negative Covid-test result or proof of vaccination. ECA noted that in California, business events support about 290,000 jobs. billion in direct spending and $130 million in state and local taxes.

Trade Shows 103

Trade Shows Meetings Government Retail 103

Prestige Events Magazine

MARCH 24, 2023

Meet Cambridge, the meetings and convention bureau for Cambridge and the surrounding area, is proud to be working with the Arthur Rank Hospice Charity, helping it to attract events which bring in valuable income to fund patient care.

Meetings 90

Meetings Trade Shows Retail Social Media 90

Event Marketer

JANUARY 10, 2022

The new year offers organizations a chance to reset and reevaluate, and AT&T has wasted no time in reshaping its approach to experiential marketing to meet the needs of the modern COVID-era consumer. Maybe it’s a recap of the event that feels equally as important and as amazing as having been there in person.

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2022 Event Marketing Marketing Retail 138

GEVME

APRIL 25, 2022

From homes, healthcare, retail to education – the list is endless. But, a decade ago, if someone said that events too would be powered by AI in the near future, very few would have believed it to be true. In the events world, AI is relatively new, yet common. The role of AI in events is evolving. Let’s see how.

Healthcare 156

Healthcare Retail Social Media Event Marketing 156

PCMA Convene

DECEMBER 9, 2024

The recent death of a participant at an event due to a food allergy led a number of event organizers to comment about event planners taking attendees health concerns seriously. 5 at an event hosted by retailer and frequent Disney collaborator BoxLunch in Los Angeles. Casey Gale is managing editor of Convene.

Social Media 105

Social Media Retail Events Venues 105

Smart Meetings

MARCH 27, 2023

How to host powerful DEI-aligned events in Washington DC Fresh concepts, rolling out new directives and coordinating new business objectives can involve complex processes. of event space and is an ideal venue for hosting dinner or an opulent cocktail reception. meeting space. The exhibition is slated to run until March 2024. “To

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Meetings 2003 2007 Banking 92

SpotMe Blog

JULY 6, 2021

Let’s face it, planning an event is never as easy as 1, 2, 3. In 2021, that notion has never been more prevalent as event professionals and brands find themselves teetering between online events , in-person events and something in the middle (aka hybrid events ). Carol Galle, CEO of Special D Events.

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2021 Event Planning Fashion Retail 179

Event Marketer

JUNE 29, 2021

The Sweets & Snacks Expo—a gathering that draws the biggest brands in candy, chocolate and snack foods sold at major retailers—made a sweet return as the first post-pandemic food show, taking place June 23-25 at the Indiana Convention Center in Indianapolis. Check out the event recap: This year’s show also drew 460 exhibitors.

Food and Beverage 130

Food and Beverage Retail Trade Shows 2023 130

Event Marketer

AUGUST 14, 2024

The duo strategically timed the event series to grilling season, kicking things off July 17-18 in New York, then hitting Chicago on July 23 and Los Angeles on July 28. With multiple events to activate, Goettsch says the brands needed a flexible format. “We Just creating buzz in unique ways—that was our topline goal.”

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Retail Social Media Marketing Events 107

Event Industry News

JANUARY 5, 2021

The Meetings Industry Association (mia) has called upon government to provide clarity in response to today’s announcement from the Chancellor of the Exchequer.

Government 126

Government Retail Sustainability Financial 126

SmartMeetings

DECEMBER 21, 2020

More : Are You Responsible for Mask Policing at Events? Smart Meetings spoke with Cartotto about what new security trends next year may have in store. The world of event security now has more to consider. In a survey by Endless Events , it was found that only 5.3 What Meeting Planners Should Ask Hotels.

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2021 Food and Beverage Hotels Risk Management 119

Smart Meetings

JULY 8, 2022

For an event that traditionally brought 115,000 people, how many would come on the heels of a Covid wave? Read More : What Event Planning Best Practices Are Here to Stay? Although the convention was being moved to June, they couldn’t call it the NAMM Summer Show because that event in Nashville was being canceled.

Meetings 98

Meetings Trade Shows Negotiating Retail 98

PCMA Convene

JUNE 27, 2021

Hybrid events are two distinct events — a digital event and an in-person event — and they should be programmed that way, says Don Neal, founder and CEO of 360 Live Media. Your next event must be programmed like TV, produced like Broadway, and sold like Hollywood.” — Don Neal. Digital events are like TV.

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Retail Social Media 2022 Entertainment 116

Event Marketer

MARCH 20, 2023

But keeping a social media community engaged and loyal in this competitive space is driving online retailers like activewear brand POPFLEX to explore experiential marketing. We’re at this really fascinating time with d-to-c in retail, where we’re kind of pulling a 180. But now, there is more of a case for retail presence.

Retail 96

Retail Social Media Apparel 2022 96

Expo Pass

OCTOBER 20, 2021

From Super Bowl LVI to the Beijing Winter Olympics to countless conferences and festivals, in-person and hybrid events are back on the books for 2022. But what are organizers doing to ensure that these events are a big success? The main event will be in Park City, Utah, as usual. Toldrite and Brandlive events.

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PCMA Convene

MARCH 31, 2022

The technology can be used to enhance experiences at both in-person and digital events. Convene’s editors each chose three trends from Wunderman Thompson’s report and connected them to meetings and events. The World Congress for Psychotherapy was on the right track when it offered “Freudian Walks” during its 2018 meeting.

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Retail 2013 2022 Travel 98