28th Annual Meetings Market Survey: Slower Growth Ahead
PCMA Convene
MARCH 1, 2019
Among the social-media tools they use for marketing to and engaging with their audiences, Facebook is their top choice, followed by Twitter, LinkedIn, and Instagram. Online searches (24 percent) and one-on-one sales interactions (22 percent) are neck-and-neck as the primary methods planners use to evaluate meeting sites.
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