How Six Sponsors are Serving up Fan Experiences at the 2021 US Open
Event Marketer
SEPTEMBER 6, 2021
Within its brand center at Billie Jean King, the automaker and tech partner Pavegen are inviting attendees to walk across a pathway of kinetic floor tiles that generate reusable clean energy with each step. IHG Hotels & Resorts designed a Tennis in Wonderland room at the Kimpton Hotel Eventi in New York City.
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