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B-to-B Dream Team 2025: Meet Valerie Strehle

Event Marketer

Valerie Strehle, Senior Director-Global Events, Workiva When an event organization operates under the code name GSD, or Get S**t Done, you know it has some serious momentum behind it. The team, created in January 2023, consolidated resources from marketing, sales, and EMEA to form the first-ever global events team at Workiva.

2025 279
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Best of 2024: Event Safety and Security

Smart Meetings

At a private event in Las Vegas, a group of researchers found a hacking technique called Unsaflok, allowing hackers to open several models of Saflok RFID-based keycards, putting meeting planners and their attendees potentially at risk. Event Crisis Communication Templates Worth Copying What do you do when crisis strikes pre-event?

2024 246
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FICP Annual Elevated Conversation Around Meaning

Smart Meetings

Financial and insurance industry meeting planners face complex demands. Many plan both internal and customer events, incentive trips and sales meetings. To meet these evolving challenges, a record number gathered at the reimagined Sheraton Denver Downtown for the 2024 FICP Annual Conference this week.

Insurance 244
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Race for talent to shape events industry in 2025, reveals IBTM World Trends Report

Prestige Events Magazine

Analysing the forces shaping the meetings and events industry on a global scale, the report underlines the importance of talent to the future of the industry, and charts its evolution in a post-pandemic world. It is this skill for adaptability that is driving growth in the global events market.

2025 264
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A Unique Meetings Consolidation Model Grows

Smart Meetings

Predictions of a mass consolidation of the meetings industry have been swirling since the World Health Organization started advising lockdowns in early 2020 to “smooth the curve” of what was then known as novel coronavirus. Newest Acquisition. Read More : Acquisition to Enhance Breakout Rooms Could be First Step Toward Zoomiverse.

Meetings 264
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Hot Flavors: Six Brands That Crushed Sampling at NACS 2024

Event Marketer

The 2024 NACS Show, a global event for the convenience store industry, brought together over 26,000 attendees to the Las Vegas Convention Center, Oct. Pop-up meeting spaces and meeting rooms were available for a deeper dive into analytics and digital solutions. 8-10, setting a new record with attendance up 8.5

2024 312
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3 Extreme Accessibility Experts Share Their Accommodation Mandates

Smart Meetings

Designing accessible events topped almost all meetings industry event agendas in 2024, but few planners understand what is required to make everyone feel welcome even as equal access moves from the desired to the required column in their job descriptions. Her father had cerebral palsy, which brought its own needs.