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Personalisation, Sustainability, and Immersive Tech are Key Event Tech Trends for 2024

Prestige Events Magazine

Key 2024 Event Tech Trends Unveiled at Strata’s Insight Event Attendees at the Strata Insights event, at The Ned in London before Christmas, were treated to a preview of some of the most important tech trends which will shape the events industry in 2024 and beyond. Two examples were presented.

Tech 147
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Holograms Beam into Events

Smart Meetings

They have to give two hours instead of two days to fly in, so it’s sustainable,” she says. Cameron referenced a large corporate event whose celebrity spokesperson used Encore’s hologram tech to beam in from the backstage of the show they were hosting while they had the free time.

Speakers 246
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Four Business Travel Trends and Forecasts Impacting Events in 2024

Event Marketer

And amid it all, sustainability watchdogs are championing corporate policies that are focused on monitoring their organizations’ overall business travel emissions. A number of organizations, event properties and venues are using sustainability campaigns and air emissions tools to help track and offset activities.

2024 325
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Tips and Takeaways from the 20th Experiential Marketing Summit

Event Marketer

Victor Torregroza, events and experiences program manager, Intel Corp.’s s tips: Provide digital-first, ungated access to some content, in addition to exclusive VIP virtual content; record and broadcast tech experiences; geek out; always seek to measure; and capture and share the stories of joy and learning. Sustainability goals.

Marketing 360
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Three Ways Siemens Leverages Data for High-Performance Exhibits

Event Marketer

EM sat down with Stacey Gromlich , senior director-audience engagement and global events at Siemens, for a deeper dive into the brands robust approach to measurement and the insights that informed its exhibit program. We learned that more wasnt more, Gromlich says.

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Small Conference, Big Thinking: How Quest Software Breathed New Life into its Sales Kickoff

Event Marketer

To find out more about what made NXT FY25 a success, we sat down with Alyson Strickler-Vazquez, senior event and marketing specialist at Quest Software. The composition makes it essential for Quest to incorporate event elements that translate to a global audience. I love the symbolism of us getting out of this old tech mindset.

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Mike Dominguez: Hotel, F&B Prices Aren’t Going Down, and Other Predictions for 2023

Smart Meetings

Despite the recent layoffs and talk of a recession specifically in the tech sector, Dominguez is optimistic that the meetings industry won’t be impacted. “I I think meetings and events isn’t going to behave normally in a recession because many companies haven’t gotten together in two years and there is a need to get together.

2023 246