Pumping New Life Into Associations’ Online Revenue Streams
PCMA Convene
MAY 29, 2021
Reed started his career in hotel sales, and that background, he said, has enabled him to look at the revenue component of ASH’s events through a different lens. In addition, the 62nd ASH Annual Meeting and Exposition took place online Dec. It’s been a big challenge to make physical trade shows succeed on online platforms.
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