Attendease

JANUARY 23, 2024

It requires you to use all of your marketing channels and tools, including your website. Search volume refers to the number of web users that search that keyword. This metric refers to the number of unique visitors that access your site. Look at all of these metrics together to evaluate the success of your SEO marketing.

Social Media 195

Social Media Events Marketing Management 195

InGo

MAY 16, 2024

In order to unlock it, you need referral marketing. Why can referral marketing drive exponential growth for events? Referral marketing has many benefits — it’s the most effective B2B marketing tactic, word-of-mouth is the top recommendation method, and 81% of U.S. And, these people do become direct acquisitions.

Marketing 52

Marketing Event Marketing B2B Social Media 52

Attendease

SEPTEMBER 29, 2023

This includes budgeting for marketing, venue, speakers, and other expenses. An effective way to handle this is by creating a detailed budget that itemizes expenses like venue hire, catering, and marketing. Finally, make sure you have bandwidth to gather feedback and surveys, as they’ll make another great resource to refer to later.

Social Media 195

Social Media Financial Events Speakers 195

Endless Events

MARCH 30, 2018

But while you use those services a lot, do you really know how to engage your audience on social media? Up-And-Coming Rules for Event Marketing. With the rapid evolution of the events industry, are you aware of the new rules when it comes to event marketing? What does it really take to engage social media audiences?

Social Media 112

Social Media Tech Venues Event Planning 112

Expo Pass

SEPTEMBER 10, 2024

They’re the first generation to grow up with the Internet, and social media and digital platforms run in their veins. This includes social media elements like hashtags or “social media” walls and event technology that elevates traditional aspects of the event experience. Marketing for the new generation.

Social Media 166

Social Media Sustainability Advertising Education 166

Endless Events

JUNE 15, 2022

Events are one of the most powerful marketing tools because they center around an intentionally designed experience. This is great news for event marketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. What Is Experiential Marketing? .

Marketing 118

Marketing Social Media Trade Shows Event Marketing 118

Attendease

FEBRUARY 7, 2022

After countless months of R&D, you have a new product that you’re really excited to bring to market. What you do next is key, and an impactful and engaging introduction to the market is paramount to your product’s growth and longevity. We have two words for you: experiential marketing. billion recorded a year earlier. .

Trade Shows 363

Trade Shows Social Media Automotive Fashion 363

Stova

AUGUST 1, 2024

Given that word-of-mouth is such a powerful marketing mechanic, how can event organizers level-up recruitment in professional networks? Event marketers need to optimize the way they communicate value to prospective attendees while economizing their marketing spend and protecting their time and their budgets.

Marketing 52

Marketing Social Media Events Speakers 52

Attendease

JANUARY 25, 2024

Use multichannel marketing. Identify Highly Engaged Patients To Invite When planning an event, you might conduct a variety of general outreach activities to drive registrations , such as sending emails to your entire subscriber list or posting on social media. Plan an inclusive event. Recognize patient contributions.

Healthcare 195

Healthcare Social Media Hospitality Events 195

Stova

APRIL 25, 2024

It’s no secret that some marketers believe that email marketing has lost its effectiveness. Email marketing is just as effective as it’s always been, offering an incredible ROI of $36 for every $1 spent. What is Email Marketing? Email marketing is simply using emails to market what you sell.

Marketing 105

Marketing Social Media Events Event Marketing 105

SmartMeetings

APRIL 18, 2017

Regardless of the industry, attracting millennials is a hot topic of modern marketing. Millennials are known to be social media -obsessed, but social media marketing strategies need to be more sophisticated when catering to this very large and diverse group of people. Census Bureau’s International Database.

Social Media 78

Social Media 2015 Advertising Entertainment 78

EventBank Insights

JANUARY 6, 2020

That’s just some of the marketing challenges we’ve encountered over the past year. But to succeed in marketing, you always need to be forward-thinking. Here’s what the other marketers have to say will be the biggest marketing opportunity this 2020. In B2B marketing, personal interactions will continue to be important.

2020 139

2020 Marketing Social Media B2B 139

Attendease

NOVEMBER 1, 2024

Before Since registration is likely one of your main priorities before your events, the main place to tell stories is in your marketing content. Infuse storytelling into all of your event marketing materials, including: Your website. Social media.

Social Media 195

Social Media Events Entertainment Marketing 195

Boomset

FEBRUARY 7, 2018

Photo by Jacob Ufkes on Unsplash Social media marketing for your event is a no-brainer. Social media is a great way to market your event before, during, and after the big day. This post will offer you tips on how to best use social media to market your event to success.

Social Media 48

Social Media Ecommerce Marketing Advertising 48

Bizzabo

MAY 31, 2021

If an event doesn't have a marketing strategy, does it even make a sound? In this blog post we'll explore event marketing strategies and examples—and our best practices for creating a successful event marketing plan. Marketing it, getting people excited and getting them to attend is a whole other quest. Source: HubSpot.

Event Marketing 112

Event Marketing Marketing Social Media Speakers 112

Eventmobi

SEPTEMBER 28, 2023

Members can refer to these membership lists when seeking to connect with others within the same organization or community, and it can also be used by those outside your organization to find a professional or contact for other reasons (jobs, events, etc.). With an association directory, your members can easily find and connect with others.

Social Media 221

Social Media 2023 Management Advertising 221

Eventmobi

JUNE 26, 2023

Member engagement refers to the active efforts an organization makes to connect and foster relationships with their members. According to the 2022 Membership Marketing Benchmarking Report , 52% of associations believe a lack of engagement is the top reason members don’t renew. What is Member Engagement? Year round.

Social Media 195

Social Media Event Apps Education Conference 195

TicketBud

OCTOBER 12, 2023

Once the event is live, use your Ticketbud URL to promote your event across your marketing channels. You also have to market and promote it in order for the world to see. These days, the average person uses more than six social media platforms. Remember, the purpose of social media is to engage.

Social Media 111

Social Media Advertising Marketing Events 111

Marketo Events

FEBRUARY 8, 2019

Events are often one of the biggest marketing expenses. According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. Setting marketing goals is nothing new. Here, I’ll outline the most common event marketing goals and the metrics attached to them.

Event Marketing 167

Event Marketing Marketing Social Media Event Apps 167

InGo

FEBRUARY 8, 2022

Referral marketing can be an effective way to boost lead generation, skyrocket event attendance, and help grow your business. So how do you build a strong referral marketing strategy that helps you achieve your business goals? So how do you build a strong referral marketing strategy that helps you achieve your business goals?

Marketing 59

Marketing Social Media Retail Advertising 59

EventMB

JANUARY 3, 2017

In the fall of 2016, we contacted over 1,000 event professionals to find out what their challenges were and where they saw the industry going in reference to several critical areas like event technology and social media.

Social Media 180

Social Media 2016 Event Technology Technology 180

Hubilo Blog

OCTOBER 21, 2020

You can easily achieve this hashtag and social media marketing if you choose for a virtual event platform. . Hashtags play an important role in expanding the reach and adding a little bit of personality to your pictures and posts on social media. Peruse Existing Hashtags for Inspiration.

Marketing 98

Marketing Social Media Events Event Marketing 98

Attendease

MARCH 14, 2024

You could leverage your website, post a call to action on social media, and send a message to your email subscribers. To find out which channels they engage with most, reference data from past marketing campaigns and your recruitment efforts. Thanking your volunteers is no different.

Social Media 195

Social Media Tech Events Management 195

Event Marketer

OCTOBER 31, 2024

A secret tunnel connected through the half-pipe led to an ice-themed speakeasy, the 20 Degree Lounge presented by Cash App (a reference to the club’s 20-degree loft). Inside the Sure Thing Club: The post How Topgolf Teed up a Product Launch with an Engagement-rich ‘Nightclub’ appeared first on Event Marketer.

Food and Beverage 83

Food and Beverage Social Media Entertainment Tech 83

Eventtia

MAY 25, 2023

SEO, or search engine optimization, can be a great way for event marketers to drive more traffic to your event website so you can achieve all these goals above. However, especially for event planners not familiar with SEO or digital marketing, SEO can be very complex to plan and execute. Identify trends and patterns in this data.

Event Marketing 62

Event Marketing Marketing Social Media Events 62

The Castle Group

NOVEMBER 29, 2023

The definition of Marketing Communications (Marcom) varies, so let’s start there. Your company’s marketing mix comprises the channels you use to reach your target audience. Marketers often say how “noisy” it is out there. What types of services do you need from a marketing communications agency?

Marketing 52

Marketing Social Media Advertising Sponsorships 52

Smart Meetings

JANUARY 28, 2019

Creative event marketing is the easiest way to increase the number of people who eventually attend your meeting—directly contributing to the bottom line. Understand Media Types. Marketing content can be divided into three types: earned media, owned media and paid media. Update SEO Regularly.

Marketing 98

Marketing Social Media Events Meetings 98

SpotMe Blog

JULY 1, 2021

While brainstorming your B2B event marketing ideas, these types of questions should be at the top of your mind. Your best B2B event marketing strategy can’t succeed without being seamlessly aligned with event objectives. First Things First: Set Objectives as Part of Your B2B Event Marketing Strategy.

B2B 147

B2B Event Marketing Marketing Social Media 147

Event Farm

MARCH 28, 2019

On the surface, event marketing sounds fairly straightforward: you host an event to promote your business. To help marketers think through (and potentially explain to others) what a successful event is, we created this guide. So what is event marketing? Benefits of events vs. other marketing channels(. Event app ?

Event Marketing 130

Event Marketing Marketing Tech Events 130

SpotMe Blog

SEPTEMBER 1, 2022

Artificial Intelligence (AI) refers to computer systems that simulate human intelligence. App is short for ‘application’, which refers to a software program developed for a specific purpose. Attendance tracking refers to the process of monitoring the journey attendees take before, during, and after events.

Event Planning 246

Event Planning B2C Event Apps B2B 246

Socio Events

FEBRUARY 21, 2023

However, with the right virtual event marketing strategy, you can increase your chances of success. Three words: Virtual event marketing. If you want your target audience to tune into your upcoming event, implement a solid marketing strategy. What is virtual event marketing? So, what do you do? Click here to read more.

Event Marketing 52

Event Marketing 2023 Marketing Social Media 52

StraussCA

JANUARY 11, 2024

As we live in an era dominated by social media, digital marketing, and 24/7 news cycles I’m often asked if the traditional news release is still relevant for associations as a means of disseminating information to key stakeholders. Direct Engagement : Social media allows for direct engagement with the audience.

Social Media 52

Social Media Fashion Marketing Travel 52

Attendease

FEBRUARY 15, 2024

A sustained events program refers to hosting multiple smaller events throughout the year rather than putting all your resources into one major event. Further, the rise of social media and digital platforms has made large audiences more fragmented. This necessitates more targeted outreach. Book a demo today! Learn More!

Sustainability 195

Sustainability Events Event Apps Management 195

Eventmobi

SEPTEMBER 13, 2023

A positive relationship with your organization will inspire your members to refer their friends and colleagues. This organic connection is worth its weight in gold and can save you on big marketing costs. In fact, marketers report a 760% increase in email revenue alone from personalized and segmented campaigns.

Social Media 195

Social Media Event Apps Events Management 195

SpotMe Blog

JULY 25, 2021

Marketing and sales events. You can leave the content up as long as you like, so busy attendees can access it at any point — and can even come back to it in the future for reference or for other marketing purposes. 5) Social Media Marketing World. Trade shows. Training seminars. Team meetings.

Social Media 279

Social Media 2021 Trade Shows Marketing 279

Attendease

AUGUST 15, 2023

Use webinars to share knowledge in real-time, provide visual aids for better understanding, enable interactive Q&A sessions for immediate clarifications, and record sessions for future reference. Leverage various channels such as email marketing, social media, and partnerships to increase visibility of your webinar and attract attendees.

Tech 364

Tech Education Social Media Management 364

Jawbone

DECEMBER 19, 2019

Experiential marketing is undoubtedly one of the best ways to get maximum engagement from a South African target audience. It isn’t referred to as ‘engagement marketing’ for nothing. THE BENEFITS OF EXPERIENTIAL MARKETING. Many marketers already have their digital campaigns set for the season, ready to maximise sales.

Marketing 52

Marketing Social Media Event Management Management 52