Event Farm

APRIL 11, 2017

Conference sponsorships may seem expensive, but with the right preparation, they can drive business results and impact your company’s bottom line. If you’re hoping to fully leverage your conference sponsorship to drive lead generation and. pipeline acceleration , your marketing and sales teams will need to be.

Sponsorships 150

Sponsorships Conference Marketing Event Marketing 150

Socio Events

OCTOBER 7, 2022

Event sponsorship is often one of the most difficult aspects of being an event planner. Here’s the problem: 50% of event organizers agree that securing event sponsorships is their most significant challenge. What is event sponsorship? For more detailed information, check out our Ultimate Guide to Event Sponsorship in 2022.

Sponsorships 52

Sponsorships 2022 Financial Social Media 52

GEVME

MARCH 28, 2019

Knowing how to measure event marketing success has long been a key factor in determining the degree of success of any event or enterprise. Reasons to measure event marketing success. Reasons to measure event marketing success. Ways to measure marketing success and metrics / KPIs. Keep reading the article to learn more!

Event Marketing 149

Event Marketing Marketing Social Media Event Apps 149

Core-apps

SEPTEMBER 5, 2017

In the last two years, the SHOT Show increased their event app sponsorship revenue by 169%, and then achieved another impressive doubling after that! They changed their entire sponsorship approach , bundling booth sales with event app and digital packages that are a winning combination for organizers, exhibitors and sponsors.

Sponsorships 102

Sponsorships Event Apps Trade Shows Events 102

Eventmobi

JUNE 16, 2023

Non dues revenue refers to the income generated by organizations through sources other than membership fees. Stand out from your competitors with unique member benefits, innovative event activations, personalized experiences, and effective marketing strategies. You don’t have to rely on traditional marketing tactics anymore.

Sponsorships 195

Sponsorships Financial Social Media Advertising 195

Attendease

JUNE 19, 2024

This term refers to an employee’s emotional commitment to their organization—the more engaged they are, the more they care about their work and company. Document any processes relevant to their work and make those resources available so they can refer to them whenever required. Soliciting sponsors through your sponsorship team.

Sustainability 195

Sustainability Sponsorships Events Management 195

Attendease

JUNE 19, 2024

This term refers to an employee’s emotional commitment to their organization—the more engaged they are, the more they care about their work and company. Document any processes relevant to their work and make those resources available so they can refer to them whenever required. Soliciting sponsors through your sponsorship team.

Sustainability 195

Sustainability Sponsorships Events Management 195

Eventsforce

MAY 22, 2019

Yet securing and managing sponsorships is one of the biggest challenges organisers have to face. Decide Why Your Event Needs Sponsorship. Whilst one of your objectives for sponsorship is likely to be to bring money in, you also need to consider other reasons why you would like sponsors. Decide on Different Types of Sponsorship.

Sponsorships 92

Sponsorships Events Negotiating Management 92

SmartMeetings

SEPTEMBER 30, 2019

Cvent Sponsorship Manager Noel McWilliams and Fazefwd founder Meg Fasy have mastered the art of attracting partners who will support all or part of your agenda. Develop a Wholistic Sponsorship Strategy. Enhanced opportunities for sharing content increase the value of the sponsorship for all parties. Refer a Friend.

Sponsorships 61

Sponsorships Negotiating Consulting Venues 61

Stova

MARCH 17, 2023

The Complete Guide to Event Sponsorship Many event professionals understand the importance of putting on an event with sponsorships but still struggle with developing a strategic approach to securing sponsors. At their best, sponsorships raise the brand value of both parties and reinforce their heritage and visions for the future.

Sponsorships 40

Sponsorships 2023 Negotiating Sustainability 40

Attendease

FEBRUARY 8, 2024

Integrate your event management and marketing tools with your CRM to ensure this data is visible across every system your association uses. Leverage these insights in future campaigns to create personalized marketing messages. Track event metrics such as total attendance and attendee feedback using your CRM.

Event Management 195

Event Management Technology Management Sponsorships 195

SpotMe Blog

SEPTEMBER 1, 2022

Artificial Intelligence (AI) refers to computer systems that simulate human intelligence. App is short for ‘application’, which refers to a software program developed for a specific purpose. Attendance tracking refers to the process of monitoring the journey attendees take before, during, and after events.

Event Planning 246

Event Planning B2C Event Apps B2B 246

The Castle Group

NOVEMBER 29, 2023

The definition of Marketing Communications (Marcom) varies, so let’s start there. Your company’s marketing mix comprises the channels you use to reach your target audience. Marketers often say how “noisy” it is out there. What types of services do you need from a marketing communications agency?

Marketing 52

Marketing Social Media Advertising Sponsorships 52

Attendease

JANUARY 11, 2024

After all, these enable businesses and professionals to interact with more people from different regions and easily market new products and services globally. It’s thus no surprise that the market for virtual events is valued at $78.53 This can help them review some points, take notes, or use the webinar for future reference.

Wireless 195

Wireless Sponsorships Management Events 195

Expo Logic

FEBRUARY 28, 2020

In the last two years, the SHOT Show increased their event app sponsorship revenue by 169%, and then achieved another impressive doubling after that! They changed their entire sponsorship approach , bundling booth sales with event app and digital packages that are a winning combination for organizers, exhibitors and sponsors.

Sponsorships 36

Sponsorships Event Apps Trade Shows Events 36

GEVME

SEPTEMBER 5, 2018

What does event revenue refer to? This part of the revenue should cover venue costs, marketing, and equipment. Everything that comes on top of that can be covered through sponsorships and other sources of income. Marketers like to say, “Content is king, distribution is queen, and data is God.” came from registration.

Sponsorships 206

Sponsorships Events 2017 Government 206

Event Marketer

NOVEMBER 5, 2024

Photo credit: Mercedes-Benz USA AMERICAN EXPRESS American Express and Formula 1 recently announced a new multiyear sponsorship that expands Amex’s partnership across the F1 calendar as an Official Partner. The post Formula 1 US Grand Prix: Mercedes-Benz, Levi’s, Amex, Pacsun Activate in Austin appeared first on Event Marketer.

Apparel 109

Apparel 2009 2024 Sponsorships 109

Socio Events

FEBRUARY 15, 2023

That said, there’s one class of event promotion that stands out among the rest: pre-event email marketing. Why, exactly, is email marketing effective? What is pre-event email marketing? In an ideal world, event marketers wouldn’t need to worry about promoting an event. Send them to a sponsorship landing page.

Marketing 97

Marketing Speakers Event Apps Events 97

SpotMe Blog

JULY 1, 2021

While brainstorming your B2B event marketing ideas, these types of questions should be at the top of your mind. Your best B2B event marketing strategy can’t succeed without being seamlessly aligned with event objectives. First Things First: Set Objectives as Part of Your B2B Event Marketing Strategy.

B2B 147

B2B Event Marketing Marketing Social Media 147

TicketBud

DECEMBER 5, 2023

It also reinforces marketing and branding initiatives geared toward creating cohesive messaging and consistent experiences for your audiences. This ensures better attendance and engagement from your audience and ample time for strategic marketing and promotion. Refer to your past year’s event analysis.

Marketing 110

Marketing Entertainment Negotiating Sponsorships 110

TicketBud

OCTOBER 4, 2023

Tease your audiences with news about what they can expect and encourage those who have already committed to refer others to your event. Finalize and use event details, such as partnerships or novel experiences, to pique interest and build interest in your event.

Event Planning 78

Event Planning Entertainment Sponsorships Social Media 78

Eventtia

NOVEMBER 7, 2022

An event proposal can have various different purposes: securing sponsorships, getting a client as an event planner, getting buy-ins from stakeholders and higher-ups, and so on. Obviously, an event proposal is also important in securing sponsorships, which is often a crucial part of funding any event.

Sponsorships 118

Sponsorships Events Event Planning Food and Beverage 118

Event Marketer

OCTOBER 31, 2024

A secret tunnel connected through the half-pipe led to an ice-themed speakeasy, the 20 Degree Lounge presented by Cash App (a reference to the club’s 20-degree loft). Inside the Sure Thing Club: The post How Topgolf Teed up a Product Launch with an Engagement-rich ‘Nightclub’ appeared first on Event Marketer.

Food and Beverage 83

Food and Beverage Social Media Entertainment Tech 83

Endless Events

FEBRUARY 28, 2023

With COVID-19 guidelines loosening up this year, it’s time to tighten up your 2023 marketing plan. 60% of business leaders and 80% of marketers believe that events are critical for success. Want to plan a superstar event that fulfills all of your marketing goals? Feed your event planning into your existing marketing calendar.

2023 121

2023 Fashion Food and Beverage Social Media 121

Smart Meetings

DECEMBER 19, 2023

Circularity will potentially become the largest Unique Value Proposition (UVP) for trade shows, with some leading events, such as Pack Expo Las Vegas, CES , and World of Concrete , already starting to market the actions they are taking around sustainability as a benefit for their audience. Jack Macleod is president at 360 Live Media.

Trade Shows 98

Trade Shows 2024 Sustainability 2023 98

Eventmobi

MARCH 22, 2019

Generates additional event revenue through digital sponsorship opportunities (e.g. CMO / VP of Marketing/Events. In this example, the focus is on incremental revenue coming from new sponsorship opportunities. Current Sponsorship Revenue. Sponsorship Revenue with an Event App. CMO / VP of Marketing / Events.

Event Apps 150

Event Apps Sponsorships Education Events 150

Stova

MARCH 17, 2023

The Complete Guide to Event Marketing This guide will tell you what matters now and what will matter going forward in event marketing. To succeed, the event marketer of the future needs to stay on top of the event marketing game. What is Event Marketing? Therefore, it deserves to be marketed in its own unique way.

Event Marketing 40

Event Marketing Marketing 2023 Social Media 40

TicketBud

FEBRUARY 16, 2015

The quintessential affiliate marketing stock photo. This is referred to as Affiliate Marketing. This is referred to as Affiliate Marketing. The key to affiliate marketing success is through careful preparation and tracking. Types of Affiliate Marketing Channels. Your Sponsors. Your Attendees.

Marketing 60

Marketing Sponsorships Social Media Events 60

Smart Meetings

JUNE 27, 2023

State of the Market Based on the current state of the market, Payne has seen a shift occur due to the events that transpired during Covid-19. Read More : Gen Z Meeting Planners Navigate Post-Covid Job Market “It’s going to be difficult to contract with hotels or destinations that you want to be in for the foreseeable future.

Negotiating 92

Negotiating Contracts 2026 Hotels 92

SpotMe Blog

JULY 25, 2021

Marketing and sales events. You can leave the content up as long as you like, so busy attendees can access it at any point — and can even come back to it in the future for reference or for other marketing purposes. 5) Social Media Marketing World. Trade shows. Training seminars. Product launches and demonstrations.

Social Media 279

Social Media 2021 Trade Shows Marketing 279

Cvent: Event Marketing

MARCH 26, 2019

There are seemingly a million ways to go about event marketing. In fact, depending on your role in your organization, event marketing can take quite a few forms. Marketing has a place in every stage of the event process and events are necessary to an all-inclusive marketing program. What is Event Marketing.

Event Marketing 55

Event Marketing Marketing 2019 Social Media 55

Eventmobi

SEPTEMBER 13, 2023

A positive relationship with your organization will inspire your members to refer their friends and colleagues. This organic connection is worth its weight in gold and can save you on big marketing costs. In fact, marketers report a 760% increase in email revenue alone from personalized and segmented campaigns.

Social Media 195

Social Media Event Apps Events Management 195

Event Marketer

SEPTEMBER 23, 2024

FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover billboard races, bratty birds and sponsored sensory rooms. We love the confidence. And on Sept.

2028 83

2028 Retail Social Media 2024 83

QC Event School

DECEMBER 30, 2022

Marketing plans, etc. Include testimonials or references from previous clients, if possible. How to Write an Event Proposal for a Sponsorship. Now, writing an event proposal for a sponsorship can be a bit more challenging. Tips for Writing an Effective Sponsorship Proposal. Venue selection. Staffing needs.

Sponsorships 105

Sponsorships Food and Beverage Transportation Risk Management 105

PCMA Convene

FEBRUARY 28, 2018

When we invited event professionals to participate in this Annual Meetings Market Survey in November, the U.S. and those that travel to international markets. We are preparing for fewer European attendees as a result of new European regulations restricting the sponsorship of physicians to attend conferences in the U.S.

Marketing 78

Marketing Meetings 2016 2007 78

GEVME

APRIL 18, 2021

By harnessing all these powerful tools such as social media, digital marketing, online events, artificial intelligence, UI, the Internet of things, we can create experiences that will bewilder the audience every single time. Many platforms allow you to record your event all year long for your audience to refer to it. Conclusion.

Social Media 156

Social Media Speakers Travel Trade Shows 156

Attendease

MARCH 19, 2024

Download our Event Marketing Calendar Template to manage all the moving pieces of your event from one unified place! Make sure to document your findings and takeaways in a shared drive so that they’re easy to reference when planning the next event. Assign team members to be accountable for milestones. Did we stay within budget?

Management 195

Management Event Management Contracts Corporate Events 195