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Agency Spotlight: Kemosabe

Event Industry News

Irv – Recognised as one of the founding leaders of ‘Experiential’ Marketing, Irv is a strategic and creative thinker. We are completely sector agnostic, delivering work in tech, automotive, F&B, finance, property, charity, travel, sport and FMCG. . 17 years on, Kemosabe still run all of their European marketing.

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12 Imaginative Events and Activations from Rakuten

Bizzabo

Rakuten is a Tokyo, Japan-based organization that was founded in 1997 by Hiroshi Mikitani. In the early and mid-2000s, Rakuten began to acquire other businesses and expand into new markets such as travel, finance, and entertainment. For marketers, this is a must-attend conference. PI Live Advanced. Source: PI Live.

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12 Imaginative Events from Cisco

Bizzabo

The company hosts many highly regarded conferences, trainings, and experiential marketing events each year. Key Takeaway: A roadshow or traveling event series is a fantastic way to reach more people with your event strategy. For some people, the cost of travel will be too expensive. Cisco is also a leader in the events space.

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Event Planner Travel Tips: Use a Destination Management Company, Fight Jet Lag, Travel With Top Airlines

Endless Events

While travel might be exciting, event planners know that it can be tough at times. Thankfully, there are ways to ease the burden of travel. And to get the least stress from travel, make the most out of high-end lounges to fight jet lag while only traveling with the top airlines.

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When Conferences Lie

PCMA Convene

Providing little or no substance, these events — if they even take place at all — not only create confusion in the market, they siphon off the very same audiences legitimate events work so hard to attract and educate. McCrostie told Convene that he sneaked into what he deemed a predatory conference at Tokyo’s Waseda University in 2015.