Smart Meetings

DECEMBER 19, 2023

Trade shows have been a crucial aspect of the business world for centuries. In the context of trade shows, this means designing the event in a way that minimizes waste and promotes sustainability. Read More : Ditching the Dump Implementing circularity in trade shows is important for several reasons.

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Event Marketer

FEBRUARY 16, 2024

When Informa Market’s MAGIC , Project and Sourcing at MAGIC apparel trade shows come to Las Vegas, it’s all senses, all the time. The fact that business is done, and the shows were buzzing, is almost surprising. Here’s what we saw, and did, on the show floor. fill the air.

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EventMB

DECEMBER 9, 2019

Trade shows have the biggest opportunity in the event industry right now. They are the perfect recipient for all that extra budget coming from marketing companies. The post Why Trade Shows Still and Will Matter by Julius Solaris appeared first on [link]. Still, they get a bad rap. Expo!, […].

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EventMB

DECEMBER 9, 2019

Trade shows have the biggest opportunity in the event industry right now. They are the perfect recipient for all that extra budget coming from marketing companies. The post Why Trade Shows Still and Will Matter by Julius Solaris appeared first on [link]. Still, they get a bad rap. IAEE’s […].

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EventMB

MAY 22, 2022

In this extensive guide to trade show booths, we provide ten creative examples in each of the following categories: 1 Trade show booth ideas for small budgets. Trade show booth ideas that attract visitors. Creative trade show booth ideas. Trade show booth ideas: 10×10.

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Tigris Events

MAY 3, 2024

[…] The post Post-Show Analysis: Evaluating the Success of Your Trade Show Exhibit appeared first on Leading the Canadian Industry in Dynamic Event Staffing, Event Planning & Experiential Marketing.

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EventMB

SEPTEMBER 28, 2020

In 2019, events were widely considered one of the most effective B2B marketing strategies. With so many small- to medium-sized enterprises (SMEs) already struggling to maintain profits, how are they coping without the benefit of traditional trade shows?

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Event Age by Swapcard

AUGUST 11, 2023

The trade show industry has always been dynamic, but the pandemic quickened the pace of change. Unsurprisingly, we’re seeing massive shifts in the industry that will rebuild the trade show playbook in the next few years. As such, trade show organizers must be nimble and agile to stay ahead.

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Stova

MAY 11, 2023

Trade shows are back and better than ever. Today’s shows mix in-person and virtual formats, creating exciting opportunities to win over new customers. This article explains how to create a trade show marketing plan that drives traffic, leads, and conversions sky-high in 2023. Step 1: Set goals.

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Tigris Events

MARCH 10, 2024

[…] The post Trade Show Success: A Comprehensive Pre-Event Checklist appeared first on Leading the Canadian Industry in Dynamic Event Staffing, Event Planning & Experiential Marketing.

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Event Marketer

SEPTEMBER 12, 2023

–Sean Smith, Show Director, Outdoor Retailer OR’s 2024 format will include a Hosted Buyer program, Design + Innovation Show and Outdoor Adventure X festival. The 40-year-old b-to-b outdoor sports trade show will introduce an updated format for its shows, developed through feedback gathered from exhibitors and retailers.

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Tigris Events

JANUARY 18, 2023

[…] The post Trade Show Booth Ideas for Small Budget appeared first on Leading the Canadian Industry in Dynamic Event Staffing, Event Planning & Experiential Marketing.

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Expo Pass

FEBRUARY 15, 2023

To encourage your creativity, we’ve put together a list of five trade show booth ideas. You can be that cool kid by using VR and AR in your trade show booth. You’ll be the coolest exhibitor in the trade show! Take your competition beyond the trade show by hosting a photo-based competition using social media.

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Exhibitor Magazine

OCTOBER 7, 2021

EXHIBITOR Magazine, the award-winning leader in trade show and corporate event marketing education, today announces four Certified Trade Show Marketer.

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Smart Meetings

MARCH 18, 2022

Running a trade show both an art and a science. Aligning all aspects of your show from getting the right venue, to publicity, to staffing is a job for professionals. You may only get the chance to get an annual show right once a year, so it is essential that you get it right. Customer Service Enhancement. Team Morale.

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Endless Events

JUNE 10, 2020

And what are some virtual trade show ideas I can use? But some of the questions we see people asking more often surround trade shows. On today’s episode of Whiteboard Wednesday, our incredible host Will Curran will share some of the most unique and exciting virtual trade show ideas.

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Nunify

JANUARY 30, 2024

Ditch the boring old trade show routines and get ready for something totally different! With an eye-catching and engaging trade show booth ideas and designs, you’re not just setting up a space, you’re opening a world of opportunities. Creative Trade Show Booth Ideas 1.

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Ins'Tent

AUGUST 9, 2023

Trade shows typically feature trade show booths or exhibits that showcase the products or services of the participating companies. Yet, because there are so many other businesses opting for customers’ attention, it’s crucial to design a trade show booth with custom signage that stands out from the competition.

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Event Age by Swapcard

OCTOBER 5, 2023

However, in a market flooded with event tech solutions, choosing the perfect fit for your event may appear overwhelming. In this guide, we'll present the 15 factors you should consider when choosing the ideal platform for your in-person trade show. Fear not, for we're here to be your compass on this journey toward event success!

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Event Smart

JULY 14, 2023

Trade shows are major marketing events that take at least one-third of an organization’s marketing budget. A critical strategy is to create an engaging trade show booth design. In choosing a trade show booth […]

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Ins'Tent

MAY 3, 2023

If you’re looking to make a splash at your next trade show, then preparing your event booth is crucial. An event booth is the centerpiece of your trade show marketing efforts, and an effective setup can help drive engagement and promote your brand.

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Smart Meetings

MAY 18, 2023

The group pledged to “revolutionize conferences” by “saying goodbye to traditional trade show booths and hello to interactive networking experiences and relevant education.” Destination Marketing Organizations can help you do this in new cities. Share it widely and refer to it often. Make a commitment!

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Velvet Chainsaw

JUNE 28, 2016

In a groundbreaking study that encompasses survey results from both show organizers and their attendees, CEIR has gathered data from thousands to gauge key characteristics of repeat attendees—who they are and why they become loyal visitors to an exhibition. What does it mean? How do you track attendee retention?

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Exhibitor Magazine

JUNE 19, 2022

EXHIBITOR magazine, the award-winning leader in trade show and corporate event marketing education, announces that David Saef has now earned Diamond-l.

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Stova

APRIL 6, 2023

Though event technology has changed drastically in the last decade, there’s no denying that in-person interactions remain the most impactful way for marketers to forge, build and nurture meaningful relationships with prospects and customers. That’s why focusing on trade show ROI is incredibly important. What Is a Trade Show?

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Eventbrite UK

FEBRUARY 5, 2023

Are you attending trade shows to network or promote your brand or service? Sending emails before or after a trade show can help you build that connection. If so, you need to connect with other people and organisations in your industry during the event. But with email open rates just shy of 17%, you need […]

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Tigris Events

DECEMBER 6, 2023

[…] The post Stand Out In The Crowd: Innovative Trade Show Exhibit Designs appeared first on Leading the Canadian Industry in Dynamic Event Staffing, Event Planning & Experiential Marketing.

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Event Age by Swapcard

APRIL 28, 2023

I’m Julien Bouvier, the Director of Event Marketing at Swapcard, and I’m here to ask you an important question about the future of trade shows. The title of this post is a dead giveaway but I’ll repeat myself anyway: What if trade show organizers were not selling square meters and tickets anymore? Are we next?

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GEVME

JUNE 22, 2018

From designing the best custom or modular exhibition stands to offering the most exciting or innovative exhibition services, event organisers and marketing professionals focus a lot of their energy on trying to impress trade show attendees. In simple terms, beacons are a location-based technology that utilise Bluetooth signals.

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Event Industry News

MAY 3, 2022

Konduko is intelligently transforming the trade show industry, by creating a better environment for attendees and exhibitors to engage. We do this by enabling the digital exchange of information at large-scale trade shows and events, entirely without contact. Perfect for trade shows that are prioritising sustainability.

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PCMA Convene

NOVEMBER 29, 2021

An increasing number of organizations are planning for in-person events and trade shows in a living-with-COVID environment. Our world has changed, and meeting with show managers and others — kind of doing that strategy up front — I feel that they will be more prepared to hit the ground running,” she said. Planning Timelines.

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Ins'Tent

JUNE 8, 2022

It’s the big day you are going to your first trade show! Going to a trade show can be great for your business. Here is a guide to ensure you take the proper marketing steps to have a beneficial tradeshow. Check you out. The leads you will generate, the return on investment, and the fun you will have.

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Exhibitor Magazine

OCTOBER 19, 2022

Exhibitor Group, the award-winning leader in trade show and corporate event marketing education, announces that Heidi Zipfel has now. ROCHESTER, MN.

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Exhibitor Magazine

APRIL 17, 2022

EXHIBITOR magazine, the award-winning leader in trade show and corporate event marketing education, today announces that Janet DiFabio Good has earned.

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Event Industry News

FEBRUARY 7, 2023

momencio is the battle tested sales enablement software hub for driving sales from B2B event marketing & trade show activities It’s the only Lead Retrieval Solution enabling B2B Field Marketers & RevOps teams to: 10 Benefits for Event & Trade Show Teams using momencio: momencio is the event management solution that transforms your event (..)

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InCharged

AUGUST 26, 2019

Flat and passive trade shows are boring enough to put their own organizers to sleep! If your own crews can’t stay focused throughout the entire presentation, then how can you expect your potential clients to show any interest? Attention-grabbing unique gizmos can keep your customers engaged with the material that.

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Ins'Tent

AUGUST 30, 2023

If you’re planning to exhibit your business at a trade show or expo, one of the most important investments you’ll make is in a trade show booth. However, with so many options available in the market, there is a lot to think about when buying a trade show booth. Foam board.

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