Medical Meetings Meetings Sustainability Trade Shows 
PCMA Convene
MAY 29, 2021
In addition, the 62nd ASH Annual Meeting and Exposition took place online Dec. Convene spoke with Reed in late February to learn how he and his team reengineered the annual meeting not as a short-term strategy but to make it a sustainable enterprise — and a more valuable experience for all participants — for the coming years.
PCMA Convene
NOVEMBER 28, 2018
The reinvented meeting included trips to the New School, Radio City Music Hall, and St. By all accounts, the 17,000 or so annual attendees were enjoying it just fine — as they had for more than 150 years, when the then newly formed association wrote annual meetings right into its bylaws. Sustainability?” Patrick’s Cathedral.
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