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Nine High-tech Solutions to Explore in the COVID-19 Era

Event Marketer

High-tech vending machines have been a staple in many experiential activations over the years and while most were a pure social media amplification play—tweet with a hashtag within a geofenced area to receive dispensed goods—their touchless nature could solve a few different pain points on the show floor moving forward.

Tech 145
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Organizing a Pop-up Event: 4 Keys to Success

Eventmobi

Pop-up events have been around for some time, especially in the retail sector and recently pop-ups have become increasingly popular among restaurants and art galleries. Pop-up events can take place in temporary venues like event domes, igloos, and marquees or permanent structures like retail spaces and resorts. The Right Venue.

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4 Predictions for Event Tech in 2019

PCMA Convene

Retail brands, insurance companies, and banks have been using chatbots for years,” Haas said. Maybe you would see a different set of sponsorships than I do.”. Events are fashionably late to the party here. We’re starting to see more of them make finding online answers a more efficient process.

2019 104
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Chill & Charge

Event Industry News

Setting up a Chill & Charge Zone at your event delivers an essential service whilst providing a great sponsorship opportunity. Providing phone charging been proven to increase dwell time and average spend in retail/hospitality environments. Charging Tables. Original Barrel Chargers. Portable Chargers.

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More Than Child’s Play: The Toy Association Launches Three Virtual Market Weeks

PCMA Convene

While in-person events are on pause, The Toy Association hit the play button on a digital market week series to help toy manufacturers connect with specialty and mass retailers who are buying for the upcoming holiday season. Toy Fair Everywhere debuted with 592 brands and 30,000 unique products for 1,627 buyers (retailers) who attended.

Marketing 119
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5 Nightmare Event Scenarios and How to Avoid Them

Expo Pass

once fire up your smartphone and see you can replace almost all of your critical supplies with trusted retailers. As part of the Amazon Effect, many big retailers, recognizing that time constraints of today’s workers, offer same day delivery service on everything from paper and pens to food and alcohol. But you are saved (phew!),

Retail 97
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From Storytelling to Fan Engagement, Eight Ways to Use Augmented Reality in Events

Event Marketer

And that makes the tech a valuable investment for event marketers in search of fresh avenues for audience engagement. Walmart stores with a Bratz World retail activation designed to showcase cross-category merchandise and immerse consumers in MGA products. billion mobile AR user devices worldwide.

Fashion 124