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How to Plan a Successful Trade Show: 10 Key Elements

Attendease

Trade shows are a golden opportunity for companies to shine. For hosts, a knockout trade show is an A+ marketing move. Done right, a seamlessly executed trade show can spark major business wins: increased sales, deeper customer connections, and a serious boost in brand awareness. Let’s dive in!

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How to Plan a Successful Trade Show: 10 Key Elements

Attendease

Trade shows are a golden opportunity for companies to shine. For hosts, a knockout trade show is an A+ marketing move. Done right, a seamlessly executed trade show can spark major business wins: increased sales, deeper customer connections, and a serious boost in brand awareness. Let’s dive in!

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How the IMEX Crowd Prioritizes Human Beings at Events

Smart Meetings

Smart Meetings walked the trade show floor asking people how they help put attendee humanity at the center of event agendas and found that caring for guests is something everyone is focusing on in 2023. This is stimulation overload,” she said, indicating the trade show floor around her.

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Three Professors Weigh in on How Experiential Marketing Degree Programs are Taking Shape

Event Marketer

When a special events manager position opened up at FIU’s Chaplin School of Hospitality & Tourism Management, Sosa jumped at the chance to return to her alma mater. Graduates can go on to work on themed experiences presented in trade shows, pop-ups, attractions, retail, dining, museums and virtual worlds.

Marketing 246
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Business Events Still Produce Lots of Paper Waste

GEVME

The Singapore Tourism Board recently launched a Sustainability Guideline for business events. Exhibitors at trade shows still print brochures to distribute to visitors. Governments are also stepping in to set standards with regards to sustainability. Attendees at events still exchange paper business name cards when networking.

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14 Must-Attend Hospitality Conferences for Industry Professionals in 2022

Social Tables

Exchanges focus around meeting face-to-face with a wide array of vendors, buyers, and mountain tourism suppliers from around the world. With over 100 speakers on the agenda, and more than 30 unique educational sessions to choose from, the 2022 Expo + Conference in Las Vegas will cover all things hospitality-related. .

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IBTM World celebrates the power of innovation as industry influencers take to the stage

Prestige Events Magazine

IBTM World 2023 , which returns to Fira, Barcelona from November 28 to 30 has announced Julius Solaris and Christine Renaud as its final keynote speakers, bringing innovation to the fore of its dynamic conference programme. This will be followed by a comprehensive round table discussion focusing on the future of event tourism.

Tourism 130