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Identity publishes white paper exploring the future of immersive events

Prestige Events Magazine

Creative experiential agency Identity, part of the Human Network, has released its latest white paper, Shaping the Future of Immersive Experiences , designed for brand leaders, event buyers, and CMOs. Future Trends in Immersive Technology AI, projection mapping, spatial audio, and accessible tech are shaping the future of events.

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Business Travel Strikes Back, A New Company Culture Dawns

Smart Meetings

In the face of doubt, however, business travel has emerged with critical and pivotal strategies for recovery in its pocket and a renaissance of travel in its sights, as evidenced by American Express Global Business Travel (GBT)’s white paper, “ Why Business Travel Is the Center of the New Company Culture.”

Travel 263
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Hybrid Meetings Doomed to Failure? Not So Fast

Velvet Chainsaw

The experience gave me a new appreciation for hybrid events and made me a true believer in what we recommend to sustain the health of annual meetings: engage your participants—members and even non-members­—by making it easy for them to share either in person or online. Clearly, PCMA is in it for the long game.

Meetings 264
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Planning Starts for IMEX America 2023

Smart Meetings

Her role varied, however, including exhibitor, tech provider, speaker and tour guide. I hope people left with a few more tools and the ability to ask better questions about contracts, sustainability, equity or whatever else they came to learn more about,” Endean said. A Content Mix. Pitching for 2023.

2023 246
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Why It’s Time to Get Serious About AI for Events

Smart Meetings

Event tech native Nick Borelli: AI will remove the drag stuff so you can produce A+ events Nick Borelli, director of marketing for the ethical facial analytics company Zenus Inc., Learn More: What is AI Good for Anyway Webinar AI Risk-Benefit Analysis Unlike tech engineers, meeting professionals tend to be a pretty risk-averse group.

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IMEX 22 Welcomed Record Number of Attendees

Smart Meetings

Encore Global hosted “Break Free, a journey of transformation” which invited guests to take part in an interactive survey focused on the sustainability efforts at IMEX while touching all the senses in a dramatic LED-enhanced space. And a bright, tropical design freshened the halls and meeting spaces. pic.twitter.com/Xx7wPBDdFR. —

2022 293
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Trends Report 2025: An Eye on AI and the Planet

PCMA Convene

It doesnt take the most tech-savvy person to recognize the biggest trend for the future of work for event organizers: AI. Sustainability Skills The future of work across industries and professions not only requires AI proficiency but an understanding of how to meet the challenges of global warming.

2025 52