Bizzabo

MAY 18, 2018

Inspire your marketing strategy with this list of 25 creative offline marketing examples. In the 1990s, online marketing—the practice of driving actions on the internet—exploded. While online marketing isn’t going anywhere soon, offline marketing—formerly known as just “marketing”—has had a recent resurgence.

Marketing 62

Marketing 2014 Fashion Social Media 62

Bizzabo

OCTOBER 26, 2018

Making mistakes is a normal and expected part of life, but what happens when marketers make event mistakes that go viral for all the wrong reasons? From lackluster product reveals to hefty legal fines, check out our list of 10 event marketing offenders. How to Avoid This Mistake: Steer clear of delicate topics in marketing messages.

Event Marketing 70

Event Marketing Marketing Social Media 2014 70

Event Industry News

DECEMBER 10, 2021

The workshops dealt with various aspects related to the new forms of meetings, new opportunities for event marketing, branded content as an evolution of online campaigns, and social media event promotion. New opportunities in event marketing. Promotion of online events on social media. opolska, Poland.

Meetings 59

Meetings Social Media 2014 Conference 59

TicketBud

DECEMBER 13, 2023

It sounds like a nightmare, but that was the reality for DashCon 2014, an event where attendees paid witness to one of the most important lessons in event planning – don’t bust the budget. By delineating expenses across various categories such as venue, marketing, and entertainment, budgets help prioritize spending for maximum impact.

Negotiating 113

Negotiating Financial Food and Beverage Sponsorships 113

Marketo Events

FEBRUARY 16, 2018

Over the last decade, marketers’ opinions of events have gone up and down. They bring your best customers together and attract a wider audience from your target market. In fact, according to Event Manager Blog , 91% of event organizers and marketers believe that increasing engagement is an important priority during events.

Social Media 167

Social Media Marketing 2014 Speakers 167

Bizzabo

MARCH 7, 2019

See how leading brands are using guerrilla marketing campaigns to make a big splash without busting their wallet. Guerrilla marketing campaigns (not to be confused with gorilla marketing campaigns ) are one of the more unique event types. These examples of effective live guerrilla marketing events will inspire some of your own.

Marketing 80

Marketing 2018 2010 Social Media 80

Gallus Events

SEPTEMBER 25, 2019

Our 2014 list and our list from 2013. We will still need to understand, if not actually oversee, how an event is marketed and sold. It will be able to write and schedule 100s of social media posts about your event. Yes, we really have being doing this for that long! So, what does this mean for event professionals now?

2020 210

2020 Event Management Management 2013 210

Planning Pod

FEBRUARY 6, 2017

We were recently poking around the Web (our favorite timesink) and came across quite a few event industry statistics that didn’t square with articles and social media posts we have been reading online. Projected job growth rate for events industry from 2014-2024. PCMA Convene Meetings Market Survey – February 2016.

2014 113

2014 Social Media 2016 Sponsorships 113

Eventmobi

JUNE 20, 2019

On the other hand, the return on technology sponsorships, which can include interactive digital signage, mobile applications, games, social media activations, and other digital platforms, is highly measurable. Social Photo Booths. Sponsors post guest photos on social media sites. Twitter Vending Machines.

Sponsorships 150

Sponsorships Technology Social Media Event Apps 150

Endless Events

MAY 13, 2022

Being an event planner, event manager, or event marketer is a difficult job that demands a lot of energy and knowledge, but many of us are drawn to it because it is – above all else – rewarding. They can also pivot to becoming event managers or event marketers. CTSM (Certified Trade Show Marketer) by Exhibitor Magazine.

Event Planning 133

Event Planning Government Event Management 2014 133

Hubilo Blog

MARCH 7, 2020

Helen’s marketing and events career span of over 20 years. She has been voted one of the top 100 movers and shakers in the UK Event Industry 2016 and a top 10 Event Industry social media influencer. Kate Patay : Kate brings 20+ years of rich experience in business travel, tourism and event marketing strategy.

Trade Shows 119

Trade Shows Social Media Consulting B2B 119

Event Industry News

MAY 3, 2019

For example: Digital marketing: current and prospective attendees will be able to manage how they receive marketing messages via a decentralised communication platform connecting the event owner and attendee/prospect; one that can be documented and verified. Tracy is the Founder and creative mind behind Untraceable & Traceable Inc.

Social Media 75

Social Media Contracts Airlines 2014 75

Bizzabo

MARCH 7, 2019

See how leading brands are using guerilla marketing campaigns to make a big splash without busting their wallet. Guerilla marketing campaigns are one of the more unique event types. Some of the latest event marketing stats show that 75% of content marketers believe live events are the most effective part of any marketing strategy.

Marketing 48

Marketing 2018 2010 Social Media 48

Event Marketer

JUNE 1, 2022

Formulating highly-curated partnerships has become an effective way for brands to expand reach and get more value out of their marketing efforts—and budgets. launched in 2014 and has seen steady growth since. The post HBO Max Offers Three Insights on Mastering Modern Brand Partnerships appeared first on Event Marketer.

Sponsorships 120

Sponsorships 2014 Social Media 2021 120

Planning Pod

JANUARY 23, 2017

Case in point … in 2014, Google said 71% of all ticket buying happens online , and online registration has only grown since then. 8 Create a hashtag for your event and use it in every social media post. #9 12 Compliment and flatter your audience in your marketing messages (yes, this actually works). #13

Social Media 118

Social Media 2014 Speakers Entertainment 118

Endless Events

JANUARY 26, 2018

Another excellent tool you need under your belt is a solid social media strategy. This makes having an active social media presence a non-negotiable these days. Your Complete Social Media Marketing Guidebook. This is an increase of over $50 billion from the first study in 2014.

Event Planning Tools 99

Event Planning Tools Event Planning Social Media Food and Beverage 99

SmartMeetings

JANUARY 6, 2017

Convention and visitor bureaus throughout the world produce cutting-edge marketing campaigns that are winning awards and making statements. 9, Greater Fort Lauderdale Convention & Visitors Bureau will launch a new global marketing and advertising campaign that will feature three transgender models. Starting Jan. Starting Jan.

Marketing 41

Marketing Tourism Advertising 2014 41

Event Industry News

SEPTEMBER 18, 2018

Apple’s iWatch is the current global market leader in wearable technology, but the festival industry was actually one of the first to pioneer the idea of a wearable piece of technology to improve efficiency and enhance the experience of festival-goers. preforms at the Bonaroo Music and Arts Festival 2014, Manchester TN.

Tech 107

Tech Social Media 2014 2015 107

Capterra Event Management

JULY 26, 2016

Instagram is a growing social media platform. According to Smart Insights , Instagram hold fifth place in the Top 20 social platforms right behind Google+, Twitter, YouTube, and Facebook. Humans are dominantly visual creatures , which is important for event managers to recognize when marketing their events.

Social Media 40

Social Media 2014 Marketing Events 40

Nunify

DECEMBER 27, 2021

There are several platform options for virtual or hybrid events, but nunify is the most advanced and experienced, starting as far back as 2014. nunify offers numerous features to its platform, from social media integration to AI networking capabilities. nunify’s platform has similar social media platform interfaces.

2022 52

2022 Social Media 2014 Technology 52

Social Tables

OCTOBER 14, 2016

Social Media. According to a survey conducted by Hubspot and Constant Contact, 40% of non-profits, B2B, and B2C companies who responded noted using social media as a form of event marketing. But don’t let the social media fun grind to a halt when the event kicks off. I am going to #CASEDI in January.

2014 60

2014 Food and Beverage Social Media 2015 60

Eventmobi

SEPTEMBER 11, 2018

The proliferation of smartphones and other digital devices means engaging event attendees via social media, event apps, live polls, push notifications, and other apps available is no longer a nice-to-have for event planners. It’s a must-have. The Event Technology Breaking Point – When Your Tools Are Not Talking To Each Other.

Event Management 272

Event Management Technology Management Event Apps 272

Event Industry News

NOVEMBER 6, 2018

Croke Park Meetings & Events is a leading venue digitally having previously won an INCON Digital Infrastructure Award and a MIMA Social Media Campaign accolade. The venue invests in a robust content marketing strategy across their social channels and blogs and champions the use of video content across its campaigns.

Meetings 68

Meetings Wireless 2014 2015 68

Nunify

JUNE 13, 2022

We have been in the event app space since 2014. Working since 2014, with event professionals and organisers like you, our team knows that little things matter. nunify is a well-rounded event tech platform for registrations, checkin, live stream, gamification, networking, audience engagement and sponsorships & event apps.

2014 52

2014 Event Tech Tech Event Apps 52

Event Industry News

DECEMBER 18, 2018

Video streaming/production company First Sight Media introduced ultra high definition to Event Tech Live (ETL) 2018’s content platform this year. Far from jeopardising attendee numbers, it’s shown to be an invaluable marketing tool and proven to build momentum and may have encouraged people previously undecided to actually attend.

Event Tech 80

Event Tech Tech 2014 2018 80

Connect Your Meetings

MARCH 9, 2018

While education remained the top attendance driver—92 percent deemed it important—destinations and how you market your host city could ultimately be prospective delegates’ deciding factor. The study notes the trend bodes well for second- and third-tier markets that attendees may not opt for during strictly personal trips.

2014 64

2014 Social Media Education Travel 64

Bizzabo

MAY 14, 2018

This month we spoke with Cathy McPhillips, VP of Marketing for Content Marketing Institute, about growing an annual conference, making data-driven decision, building an engaged community and more. She has been frequently named a Top Marketer and is dedicated to providing event attendees with an incredible experience.

Marketing 50

Marketing Conference Speakers Social Media 50

Marketo Events

FEBRUARY 16, 2018

Over the last decade, marketers’ opinions of events have gone up and down. They bring your best customers together and attract a wider audience from your target market. In fact, according to Event Manager Blog , 91% of event organizers and marketers believe that increasing engagement is an important priority during events.

Social Media 60

Social Media Marketing 2014 Speakers 60

Nunify

JANUARY 19, 2022

We have been in the event tech space since 2014 – our event management & event app builder platform – AIDA (now nunify). Working since 2014, with event professionals and organisers like you, our team knows that little things matter. Virtual Event & Expo. Enterprise Support. The Nuances That Make The Difference.

2014 52

2014 Event Tech Tech Social Media 52

Nunify

JANUARY 14, 2022

We have been in the event tech space since 2014 with our event management & event app builder platform – AIDA (now nunify). Working since 2014, with event professionals and organisers like you, our team knows that little things matter. Virtual Event & Expo. Enterprise Support. The Nuances That Make The Difference.

2014 52

2014 Event Tech Tech Social Media 52

Event Geek

JUNE 1, 2016

Stop Settling for “Getting Your Name Out There” If we had a dollar for every time we heard a marketer or company leader say, “Events are just something we do to get our name out there,” we wouldn’t have to… Well, okay, we would still work at EventGeek. The world of event marketing and experiential marketing has and will continue to grow.

2015 111

2015 2014 Social Media Event Marketing 111

Smart Meetings

NOVEMBER 30, 2018

Are planners—and everyone else—who has booked at Starwood properties since 2014 taking a collective gulp or merely shrugging over the news from Marriott International that as many as 500 million guest records have been breached? Never use the same passwords for email and social media accounts, and certainly not for financial accounts.

2014 75

2014 Risk Management Social Media Hotels 75

Eventory

OCTOBER 2, 2018

In the article, we will raise three issues in the field of digital marketing. Storytelling is becoming increasingly popular in modern marketing. In order for them to be effective, they should be incorporated into marketing activities as naturally as possible. A post shared by Mouth (@mouthfoods) on Jun 17, 2014 at 1:07pm PDT.

Social Media 80

Social Media Advertising Marketing Events 80

Eventmobi

SEPTEMBER 12, 2018

The proliferation of smartphones and other digital devices means engaging event attendees via social media, event apps, live polls, push notifications, and other apps available is no longer a nice-to-have for event planners. There are very few comprehensive and scalable all-in-one solutions currently on the market.

Event Management 150

Event Management Management Event Apps Negotiating 150

Eventmobi

SEPTEMBER 12, 2018

The proliferation of smartphones and other digital devices means engaging event attendees via social media, event apps, live polls, push notifications, and other apps available is no longer a nice-to-have for event planners. There are very few comprehensive and scalable all-in-one solutions currently on the market.

Event Management 150

Event Management Management Event Apps Negotiating 150

Eventtia

MAY 27, 2024

API Integrations Evaluate the availability and compatibility of API integrations to ensure seamless connections with other tools like CRM systems and marketing automation software. Cvent is primarily an event management platform that provides tools for planning, marketing, and managing events.

2024 62

2024 Retail 2011 2013 62

SmartMeetings

JANUARY 10, 2018

The best way to respond to naysayers, especially on social media, is to laugh at yourself. Big brands do this on social media, and their responses often go viral. — BG Mahesh (@bgmahesh) September 14, 2014. — BG Mahesh (@bgmahesh) September 14, 2014. Respond to Haters with Humor.

2014 51

2014 Social Media 2016 2017 51