Social Tables

JUNE 1, 2023

Professional event planners and marketers know that there is no one-size-fits all strategy for successful event marketing. Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance.

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Picatic by Eventbrite

NOVEMBER 21, 2018

This is a guest post by Megan O’Neill, Senior Content Marketing Manager at Animoto. In 2018, 95% of events that used video said it was effective. Yet 57% of events still aren’t using video, according to Eventbrite’s 2019 Pulse Report.

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Picatic by Eventbrite

JUNE 15, 2021

Save time and money with Eventbrite Boost If you’re an event creator who thinks about how to promote events, you’ve probably heard of Facebook Ads Manager. Even if digital marketing is your full-time gig, Ads Manager has a reputation for being complicated […].

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Expo Pass

JANUARY 23, 2024

We’re kicking off the year with a great topic that’ll set you up for a successful year of event marketing. Our recent webinar, Decoding Event Marketing: What Works & What Doesn’t , featured a pair of marketing gurus who graciously shared their wisdom. This is where tailored marketing comes in.

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Picatic by Eventbrite

DECEMBER 8, 2020

Now, you want to take your event company to new degrees of success. Refill your coffee cup and take a few minutes to dive deep into email marketing with Eventbrite’s Lifecycle Marketing Manager, Dylan Farrell, who is charged with developing Eventbrite’s global lifecycle email marketing strategy […].

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Endless Events

OCTOBER 18, 2022

Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results. There is no one-size-all approach in a world of diverse and versatile events. WHAT IS EVENT MARKETING? Organizations use event marketing to: Promote the brand to a larger audience.

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GEVME

JULY 4, 2018

If no one heard about your event, it never really happened. Event marketing is your lifesaver when you need to explain to the world why you haven’t been getting a good night’s sleep for the last few months. But it’s obviously not the only reason you should fall in love with event marketing.

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GEVME

MARCH 24, 2022

That said, there’s more to the role of the metaverse in the events industry than to elevate the audience’s experience. From event marketing to sponsorships, the metaverse is likely to set the future of events. But first, let’s understand why the metaverse matters to event marketers.

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GEVME

FEBRUARY 25, 2019

Promotional tools for event marketing are powerful assistance for your event marketing. They help to save time and efforts during the event promotion. You are welcome to look them through and pick the most effective apps for your marketing needs from our top 12 marketing tools list. GEVME Surveys.

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Guidebook

MARCH 6, 2024

Just like there’s a pre-event marketing campaign, there also has to be a post-event marketing campaign. This guide will explore the power of event apps in post-event marketing, a crucial yet often overlooked aspect. What is Post-Event Marketing? Why is it Important?

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Event Industry News

APRIL 26, 2024

Insert Productions are delighted to announce the appointment of Matt Rakowski as Marketing Manager. Managing Director Danny Pearce discussed the appointment: “We’re excited to welcome Matt to Insert so he can help give our projects the exposure they deserve.

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GEVME

APRIL 11, 2019

The right marketing plan for an event usually identifies your target audience and how you will attract new customers and keep them organising events with you over and over again. Event marketing plan definition & examples. What is an event marketing plan? Why d o you need an event marketing plan?

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ePly

JANUARY 27, 2024

The world of event planning experiences success not just through having a great venue or a top-notch speaker line-up – it’s about getting the word out and drawing a crowd. An event marketing plan is integral for tying this all together into one magical experience. What Exactly is an Event Marketing Plan?

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Event Industry News

MAY 14, 2024

RX is pleased to announce the appointment of Umang Gupta as the Country General Manager for RX India. Umang, formerly the Marketing Director for Elsevier in India & Southeast Asia, brings extensive experience within the RELX group to his new role, where he will focus on expanding RX’s events portfolio in India.

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Attendease

MARCH 20, 2019

Organizing one event is no minor feat, but what if you're managing multiple events? To ensure each event is executed smoothly, you need an event management platform to simplify everything from scheduling and marketing to registration and measuring attendee experience. Scheduling multi-sessions.

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Eventbrite UK

DECEMBER 29, 2020

Refill your coffee cup and take a few minutes to dive deep into email marketing with Eventbrite’s Lifecycle Marketing Manager, Dylan Farrell, who is charged with developing Eventbrite’s global lifecycle email marketing strategy […].

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SpotMe Blog

APRIL 28, 2022

To ensure a smooth event is achieved, companies can’t just hope and pray for things to go right, they need certainty. With the landscape of future events changing rapidly, hybrid event management companies are ensuring organizations keep pace with innovative designs and futuristic event strategies.

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Eventscase Blog

MARCH 6, 2024

GMT, Eventscase held a webinar on artificial intelligence (AI) and how it relates to event management. María Pérez, Head of Project Management at Eventscase, was then introduced to the stage. María then bade goodbye, expressing hopes that the insights shared would aid event managers in leveraging AI effectively.

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Event Farm

MARCH 28, 2019

On the surface, event marketing sounds fairly straightforward: you host an event to promote your business. To help marketers think through (and potentially explain to others) what a successful event is, we created this guide. So what is event marketing? Breaking down the event marketer’s role.

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Planning Pod

JUNE 23, 2023

Fortunately, with the right artificial intelligence and event automation tools, you can transform your workflow, boost your event marketing strategy, and generate event planning campaigns more efficiently—all while creating an outstanding experience for event attendees.

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Event Industry News

OCTOBER 4, 2023

With more than 80 years of experience, Neptunus supplies structures for top-class events and semi-permanent structures for commerce and industry. We are searching for: Event Site Manager As a site […] In fact, anywhere space is needed we supply it – fast.

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Event Marketer

DECEMBER 14, 2022

Juanita Chavarro Arias has joined Event Marketer as its new managing editor. Her experiences covering the world of attractions, theme parks and trade shows will no doubt serve her well as she digs into the world of experiential marketing—another fast-paced industry built on interactivity and engagement.

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Event Planning BluePrint

OCTOBER 24, 2022

As an event planner, you’re competing for business. So your event marketing strategies need to resonate with the right audience to effectively market your services to them. . However, event marketing isn’t just about filling the room with bodies, but rather ensuring the attendees are actually your target audience.

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Event Marketer

JULY 12, 2021

But in the midst of this tumultuous time a silver lining has surfaced: Event marketers have come out the other side with a more diverse skillset, a more sophisticated understanding of the customer journey and overall marketing mix and the ever-important ability to pivot on a dime. Embrace Integrated Marketing.

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Plan Your Meetings

AUGUST 7, 2018

Even in good economic conditions, exhibitors are being forced to scrutinize every detail to prove the value of their events. Here are some strategies and tips you can use to drive attendance and ensure your organization continues allocating dollars towards events during tough times. Build pre-event marketing strategy.

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StraussCA

JANUARY 18, 2024

In the ever-evolving landscape of digital dynamics, event marketing for associations is a thrilling ride. Embrace the Tech: Associations, it’s all about tech! From virtual conferences to in-person events, leveraging technology is your secret weapon.

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Event Industry News

MARCH 13, 2024

VOK DAMS, one of the leading international agencies for events and live marketing, offers companies worldwide the opportunity to assess their current digital maturity in event marketing for free. Using clearly defined dimensions, it is possible to […]

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Eventsforce

JANUARY 22, 2024

It’s back to work, back to normality and for many event planners, a time that can seem challenging and even a little overwhelming. When it comes to data management tips, the most important point to bear in mind is to collect and store only the data you need. and organise it in a manner that makes the most sense to you as a user.

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MPG Event Marketing

DECEMBER 7, 2017

One of the most underrated skillsets in event marketing is agility. Marketers who possess the ability to intelligently adapt strategy and fine-tune tactics in the heat of a campaign will always outperform those who take time to change direction or hesitate under pressure. Reporting strengthens a marketer’s hand.

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GEVME

MAY 29, 2018

Tight deadlines and endless checklists no longer cause experienced corporate event managers to panic. Still, it’s important to understand that by reducing your workload with a strong online system for event management, you have the opportunity to make a corporate meeting even more brilliant.

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Event Planning BluePrint

OCTOBER 24, 2022

As an event planner, you’re competing for business. So your event marketing strategies need to resonate with the right audience to effectively market your services to them. . However, event marketing isn’t just about filling the room with bodies, but rather ensuring the attendees are actually your target audience.

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Event Industry News

FEBRUARY 12, 2024

London-based live event & creative agency, Chorus, has appointed Dave Powell as its new Managing Director today. Dave joins from VICE Media where he held the role of International Head of Live Experience. Dave’s background and expertise is rooted in culture, strategy and media and will help shape the future of Chorus.

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Event Industry News

FEBRUARY 14, 2024

INVNT, the global leader in live brand storytelling, is proud to announce the continued expansion of its service offerings within the event management sector. Petrina Rosholt, CMP […]

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Eventbrite UK

NOVEMBER 23, 2016

The Event Marketing Manager arguably has one of the most important jobs in events. The post 10 Traits of Highly Effective Event Marketing Managers appeared first on Eventbrite UK Blog. Here are the qualities you'll need to succeed.

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Event Industry News

JANUARY 26, 2024

Join our dynamic team as a Project Manager! Ryans Cleaning is a leading provider of cleaning services at mass events in the UK and Ireland. Having earned the trust of the biggest event […] We’re hiring!

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Endless Events

SEPTEMBER 20, 2022

With so many events vying for your attendees’ attention, an intentional, targeted event marketing strategy can be an essential way to help your event stand out from the crowd. Read on to learn about the Event Marketing KPIs that should be an essential part of your event marketing strategy: .

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Event Industry News

APRIL 25, 2024

Steven joins us as Operations Manager for the business, bringing with him a wealth of knowledge and experience working in operations management roles, specialising in event and crowd safety. Here at EP HQ, we’re delighted to welcome Steven Coultas to the team.

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