This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
These newly refreshed properties are ready to welcome groups with style The hospitality world is buzzing with beautiful transformations. Whether you’re planning a high-powered board meeting, a retreat to recharge or an event that mixes business with plenty of personality, these recently revamped properties deliver the perfect backdrop. In Southern California, Hyatt Regency Irvine unveiled a $55 million renovation, introducing 56,000 sq. ft. of flexible meeting space and standout venues lik
Allianz Stadium, Twickenham is set to unveil its newly refurbished space, Beaumont, with a fresh, new, and contemporary look and feel. Available from October 2025, Beaumont offers event organisers a new way of hosting their guests that recreates the modern office environment, ideal for creativity, learning through play, and casual breakouts. Located above the Captain’s Club in the North Stand, Beaumont has a capacity of 280 and combines modern design with playful features to suit the evolving ne
FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover Club Furby, Shaq’s Drip Lounge and a National Pink Day pop-up. HASBRO BRINGS ITS DJ FURBY TOY TO LIFE WITH A CLUB ON THE PIER We hear the Furby is making a comeback, but not in the way you remember it. Hasbro is releasing its new DJ Furby toy, designed with a long, multicolored body and LED lights, and to promote the upcoming launch, the brand transformed the Santa Monica Pier into a daytime, family
Skift Take: As Brexit fallout continues to hamper international attendance, UK event leaders are calling for targeted agreements with the EU to restore cross-border mobility and recover international business lost to red tape and rising costs.
Speaker: Hanan Polinovski, Events Manager and David Brown, Sr. Marketing & Events Lead
Are your events living up to expectations? Are you getting quality leads from your sponsorships? Have you ever wondered if that branded notebook actually makes an impact? Get ready to transform your event strategy! Join event marketing pros Hanan Polinovski from Printfection and David Brown from Bonusly for a fast-paced webinar about turning your event efforts into serious ROI.
Hydration helpers and local snacks can transform a tired traveler into a grateful guest Outside of the online registration process, the hospitality/check-in desk is often the beginning of your relationship with your attendees. After a long day of exhausting traveling, attendees want their badges and any necessary information before they trek with their rollie bags to find their rooms.
Sign up to get articles personalized to your interests!
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
Hydration helpers and local snacks can transform a tired traveler into a grateful guest Outside of the online registration process, the hospitality/check-in desk is often the beginning of your relationship with your attendees. After a long day of exhausting traveling, attendees want their badges and any necessary information before they trek with their rollie bags to find their rooms.
UKEVENTS welcomes the publication of the UK Government’s refreshed Industrial Strategy and accompanying Sector Plans, which place the creative industries at the heart of national growth ambitions. Recognising the creative industries as one of eight priority sectors, the Government’s plans set out a clear commitment to driving innovation, exports, and skills development across the UK’s dynamic creative economy.
How to Amplify Your Trade Show Exhibit with Live Events In this guide, Exhibitus explores the best practices and considerations, measurement strategies, and the overall thought process behind turning your trade show activation into a multi-layered event strategy that connects, inspires, and moves customers to take action. You’ll take away: • 10 Event Attendee Engagement Ideas to Bet On • Best practices for the planning process • The top 7 off-the-show-floor event types • 10 tips for killer event
Skift Take: As AI sweeps across the event tech landscape, June’s developments show a sector racing to redefine value through smarter tools, deeper data, and strategic consolidation. The real winners? Planners who can keep pace with the change.
Speaker: Kevin Burke, Founder & Managing Director at Digital One and AI & Automation Consultant
AI and automation are currently transforming the way sales and marketing teams operate. Generative AI crafts personalized outreach at scale, while conversational AI bots are engaging prospects in real time. Robotic process automation streamlines manual workflows by triggering tasks the moment a prospect takes a key action, and advanced AI analytics surface hidden patterns in the pipeline, improve forecasting, and help teams make data-driven decisions with confidence.
The largest convention centers across North America The bigger, the better, as the saying goes. This is specifically true for meeting planners, who need every square foot to shape their events. Convention centers are the go-to choice because they typically have a large amount of exhibit space and breakout rooms available, allowing planners to organize and orchestrate an experience for attendees.
What inspired the founding of CSE and why the focus on both corporate and sporting events? Business background [incl. expertise, previous businesses etc.] I established CSE with a clear aim to become a leader in delivering world-class logistical and management solutions for events in the UK, Europe and Internationally. The business was inspired from prior experience in the events industry and driven by my vision to create a focused logistics business that could go faster and further then others
Welcome to the latest event marketing industry news digest, featuring updates on new hires, promotions, acquisitions and launches. Submit your news here. Promotions & Hires George P. Johnson experience marketing agency announced the promotion of Fiona Bruder to global chief executive officer. Bruder takes the helm from Chris Meyer who after 12 years of leading GPJ, was recently appointed ceo of Project, GPJ’s parent company.
Skift Take: Despite laws that protect food donors and apps that simplify the process, planners keep hitting roadblocks with hotels unwilling or unable to donate food.
In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
More attendees than ever are extending stays to relax, recharge and explore after meetings. Here’s how you can do it too, in one of California’s best-kept secrets: the San Francisco Peninsula. Bleisure is reshaping how meeting attendees plan their trips, and, correspondingly, provides an opportunity for planners to elevate their programs. Rather than rushing home after a conference or incentive trip, more travelers are tacking on a day or two to decompress, explore and take advantage of being in
On the 15th July Awesome events will be opening their doors for the first time, Head along to experience a day at the beach. Only a tube ride away and a few moments walk from Waterloo station. Meet the awesome team and experience their famous summer activation. Partnering with some of their favourite suppliers, enjoy great drinks, world class BBQ from their very own Awesome catering company- fusion hospitality, see Awesome AV’s full set up in all of its glory and get a sneak peak at some of thei
Not every agency can say it grew out of a party, but that’s exactly where POPLIFE planted its roots 25 years ago when founder Aramis Lorie created a platform in Miami for emerging artists to perform. The platform took shape into nightlife venues bringing on Jake Jefferson, and soon the team evolved the mission into music management and talent, as brands looking to tap into the Miami cultural scene took notice.
The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
Skift Take: Microsoft’s decision to move its flagship developer event out of Seattle marks a significant shift for the company and the city’s events economy. The new location for Build 2026 has yet to be announced.
Looking to move groups through France this week? Not so fast—air traffic controllers are on strike, grounding hundreds of flights and causing ripple delays across Europe. Want to know what travelers say they prioritize versus what they actually book when it comes to sustainability? Trip.com’s latest report breaks that down. Thinking of planning an incentive trip to the Mediterranean offseason?
Millennium Point in Birmingham has just been named 15th in Cvent’s Top 50 UK Meeting Venues, putting it among the UK’s top spots for conferences, events, and meetings. That means the venue is keeping good company, with many other highly respected venues included in the same list. And not only does Millennium Point have that national acclaim, but it also holds the title of the best meeting venue in Birmingham city centre.
In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
It’s a long game at Cannes Lions. From preparing advertising and marketing programs for long-term success in the digital era to building out experiential lounges that allow audiences to explore products and services in a low-pressure, no-rush environment, festival attendees are known for soaking in content and experiences in and around la Croisette.
The Events Industry Alliance (EIA) is today launching a campaign urging UK and EU policymakers to prioritise the establishment of a Mutual Recognition Agreement (MRA) for the business events sector in future trade discussions.
Skift Take: Claus Raasted wants to disrupt the default settings of the meetings industry — one bold, low-stakes experiment at a time. His legacy goal? Make the world a little less afraid, and a lot more willing to try something new.
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
Shining an extraordinary spotlight on conservation and creativity alike, leading event designers, Party Planners , brought the rainforest to London’s Natural History Museum in honour of David Attenborough’s Immersive Exhibition and the global “ Race to Bélem ” campaign. Commissioned by Mercuria, the event featured an emotional masterpiece of film by Open Planet and was a rallying call for urgent investment in the protection and restoration of the Amazon Basin.
The experiential marketing industry is constantly evolving, but the past five years have been transformative. Despite the new challenges that come with the new territory, agency leaders who joined the annual Agency Forum Panel at the 2025 Experiential Marketing Summit , held in April in Las Vegas, said they are embracing new opportunities—and new capabilities—to meet not only the changing needs of the industry, but those within their clients’ organizations, too.
ICC Belfast’s Head of Production, Dave Young has won a global competition in the events industry at an industry conference in China, which took place from 22-25 June. Dave was selected to take part in the prestigious AIPC Future Shapers programme as part of the AIPC Annual Conference in Shenzen.
We organize all of the trending information in your field so you don't have to. Join 42,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content