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NETWORKING4.0 looks at the cost of distraction at meetings and events Exclusive Collection has launched a new insight paper on navigating the impact of reduced attention spans at business events and conferences. The paper, NETWORKING4.0, is based on quantitative insights from clients and is co-authored by Peter Mandeno PhD, an expert in the science of human connection.
The contest for Olympic gold in Los Angeles has already beguneven though the games dont start for three more years. In this case the gold could be in the paychecks of the citys airport and hotel workers. The outcome of the citys attempt to lift their wages and health-care benefits in the face of predictions of dire economic consequences by their employers may be known this week.
Trying to decide which travel planning app fits your next event best? Airbnb is throwing its hat into the ring with a refresh that now offers on-demand services and curated experiences for groups on the go. Feeling bearish about domestic travel projections? A handful of major players just dropped their Q1 numbers, and the picture isnt all sunscreen and boarding passes.
FIVE THINGS TO KNOW THIS WEEK This weeks hot takes on hot topics in experiential marketing cover Nostalgia Malls, Hound Lounges and Fizz Mobs. VITA COCO REVIVES Y2K-ERA SHOPPING WITH A NOSTALGIA MALL Where my Y2K girlies at? This ones for you and your plastic, confetti-filled blowup chairs (IYKYK). Hot off the launch of its nostalgic, creamsicle-inspired Orange & Crme flavor, Vita Coco Treats took consumers for a jaunt down memory lane… and straight into the mall.
Speaker: Kevin Burke, Founder & Managing Director at Digital One and AI & Automation Consultant
AI and automation are currently transforming the way sales and marketing teams operate. Generative AI crafts personalized outreach at scale, while conversational AI bots are engaging prospects in real time. Robotic process automation streamlines manual workflows by triggering tasks the moment a prospect takes a key action, and advanced AI analytics surface hidden patterns in the pipeline, improve forecasting, and help teams make data-driven decisions with confidence.
Some weddings just have that magical energythe kind that makes everyone feel the love in the air. Erica and Jean Pauls big day at Copper Creek was exactly that. It was stylish yet effortless, emotional yet full of fun. From their touching vows to the unforgettable party that followed, every moment felt meaningful. Mango Studios captured each heartfelt glance and joyful laugh, while TVE Productions ensured theyd have a beautiful film to relive it all.
In a May 8, 2025, post, the always insightful Dave Lutz shared some deeply troubling statistics on the current state of the meetings industry. I’ve emphasized a few of the more sobering takeaways and added a couple of links for context: “Pre-pandemic, top-performing annual meetings and trade shows that we analyzed yielded a gross profit of 5565 percent.
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Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
In a May 8, 2025, post, the always insightful Dave Lutz shared some deeply troubling statistics on the current state of the meetings industry. I’ve emphasized a few of the more sobering takeaways and added a couple of links for context: “Pre-pandemic, top-performing annual meetings and trade shows that we analyzed yielded a gross profit of 5565 percent.
Media information for release 15th May 2025 Exclusive Collection partners with Prept. Foundation Promoting education and positive attitude to tomorrows foodies Exclusive Collection is partnering with charity Prept. Foundation to help drive young peoples education, appreciation and positive attitudes around food and cooking. Prepts immersive food education programme helps children and young people roll up their sleeves and get cooking.
If you ask Disney Advertising, static Upfronts are in the rearview mirror where they belong. Over the last decade, the media presentations have evolved from glorified business meetings to all-encompassing brand immersions, and on May 13 at New Yorks Javits Center, the company did its part to raise the experiential bar. From the stage to the afterparty, Disney took media buyers on a magic carpet ride through its content portfolio with a blend of storytelling, tech-driven design and sweeping star
Omar and Janine threw the kind of wedding party that everyone dreams ofmodern, stylish, and filled with love and laughter. They couple focused on celebrating with their closest family and friends, making sure every moment was unforgettable. Fivefeetabove Productions captured all the best moments, from the big laughs to the sweetest glances. With Eros Events Co. handling the details, everything came together effortlessly.
Skift Take: Germany's latest meetings industry report shows a trend toward fewer, but longer and larger business events, with attendance approaching pre-pandemic levels.
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
The Barbican, one of the worlds leading arts and conference centres, will highlight its role as host venue for the upcoming 34th World Design Congress as part of its attendance at IMEX Frankfurt. In additional to showcasing the venues wide ranging offering of conference, meeting and event spaces, the team will be working with the World Design Council to share insights into what it truly means to design a planet-positive event.
Some 13,000 meetings and events profs gathered in Germany this week for IMEX Frankfurt. Many took the congress as an opportunity to release news and share updates. We captured the buzz here. The Largest IMEX Frankfurt Ever The 21st edition, as IMEX CEO Carina Bauer referred to the gathering, which took place May 20-22 at Messe Frankfurt, was the largest ever in terms of exhibitor floor space, generating over 67,000 pre-scheduled meetings across three days.
Weddings at City Hall in New York City are often intimate and without pricey flourishes, but Pinterest saw an engagement opportunity there by adding special touches to couples daytime nuptials during a pop-up outside on April 30. The brand covered their marriage license fees and gifted them free bouquets bySprig & Social, a champagne toast atChampers Social Club, and custom wedding portraits by photographersJenn Gozand Deirdre Alston.
Glownet, a global leader in event technology and cashless payments solutions, has announced an extraordinary622% revenue growth over the past two years, largely fueled by launches of innovative products and features. This milestone reflects Glownets ongoing success in revolutionizing ticketing, payments, and operations for festivals, attractions, and venues worldwide.
In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
Skift Take: Wellness at meetings has evolved from a perk into an intentional business strategy, making them more productive for both the organizer and the attendees.
Allianz Stadium, Twickenham, the iconic Home of England Rugby, has unveiled The Overtime, a new summer incentive package tailored for corporate event planners looking to combine business with a memorable summer social. Perfectly timed for the warmer months, The Overtime offers a refreshing twist on the traditional day delegate rate. Delegates begin with an early afternoon meeting in one of the stadiums premium event spaces, before transitioning to a drinks reception and laid-back BBQ that extend
AI is becoming the ultimate planning assistant Whether planners are ready or not, artificial intelligence will significantly shape meetings and events. To stay ahead of the curve, planners need to understand how AI fits into their workflows and how to use it purposefully. Smart Meetings spoke with Chantal Sturk-Nadeau, vice president of Spark and PCMA Insights; Tim Hines, keynote speaker, business coach and chief marketing officer of Marketing Starter Group ; and Margaret Launzel-Pennes, chief v
A trend rising among several dating apps of late is taking meetups offline by hosting in-person events for users to connect outside of the endless digital swirl of swipes, likes and chats that often go nowhere. So when Yuzu, Match Groups new dating and social app for the Asian community, launched in January 2024, Cindy Lim, Yuzus head of brand, jumped right into an event strategy to drive brand awareness and app downloads.
The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
In the world of events, streaming has gone from being a nice to have to a vital part of reaching wider audiences. Whether youre planning a corporate conference, festival, medical symposium or awards ceremony, making your event available online can dramatically increase its impact. But delivering a high-quality stream doesnt happen by accident.
Skift Take: Hotel development on the African continent is shattering records, and these 12 new properties will expand the possibilities for meeting and incentive groups.
RXs World Travel Market London today announced that Chris Carter-Chapman has been named as the new Event Director of WTM London, the worlds most influential travel and tourism event. The annual WTM London event returns to Excel London on 4-6 November, 2025. Chris is an accomplished business leader, having worked in the media and events industries in a variety of sectors over the past 15 years.
What does it truly mean to be an allynot just in title, but in everyday action? In this special episode of What One Thing? , we celebrate the inaugural Smart Allies cohort with candid conversations about leadership, mentorship, and advocacy. Leonard Hoops (President & CEO, Visit Indy), David Stevens (Co-founder, Olympian Meeting), and Mike May (President, Brightspot Incentives & Events) join host JT Long to unpack how allies go beyond lip servicewalking people through the door of opportu
In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
Slowly but steadily, the trade show and events industry is taking tangible steps towards a more sustainable future, and making it easier for brands to meet their sustainability goals, or just be more responsible exhibitors, because its the right thing to do. Suppliers are putting systems in place that are becoming industry standards. Environmentally friendly choices dont immediately mean higher prices.
Bluewater Technologies one of the USA’s most trusted experiential agencies specialising in AV integration and event technology activations is proud to announce that its interactive forest experience, Glenlore Trails, has been honored with a Silver Stevie Award at the 23rd Annual American Business Awards.
Skift Take: With the aim of transforming the standard 48-hour meetings business turnaround into real-time responses, Accor is partnering with MeetingPackage to automate group bookings and meeting space reservations.
Ashridge House in Hertfordshire, an award-winning venue and home to one of the worlds most prestigious business schools, has significantly upgraded its amenities for residential corporate and private events. Following a phased two-year project, the venues full complement of 189 on-site accommodations including superior, executive and deluxe double or king rooms and a luxurious suite has been refurbished. 94 bedrooms have been completely renovated, and all other rooms refreshed with new paintwo
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
Abel Barrera has been appointed Director of Sales and Marketing for La Bahia Hotel & Spa , a luxury resort opening in Santa Cruz in late summer 2025. A seasoned hospitality leader with more than 15 years of experience, Barrera most recently served at LUMA Hotel San Francisco and brings expertise in pre-openings, brand conversions and revenue growth to his new role at the highly anticipated beachfront property.
We might thank Barbie for the shift from sad beige to unabashedly bold color play over the past two years. The practice has been seeping into every corner of the event landscape, most interestingly in business conference and trade show environments. This year, however, patterns and textures have joined the mix in what Pinterest and its 2025 Predicts report dubbed, More is more.
Across the world, up to 30 million people are currently being held captive, moved from location to location as victims in the global human trafficking trade.
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